Belice Chocolate Kingdom, Kuala Lumpur Travel Guide

Name: Belice Chocolate Kingdom
Address: 38, Jalan Utara, Kuala Lumpur, 55100, MY
Telephone: +603-21458211

Free Guide: Kuala Lumpur's chocolate wonderland: free tastings, tiramisu delights, and cocoa magic under one roof—a must for sweet-toothed travelers.

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A brief summary of Belice Chocolate Kingdom

Kuala Lumpur's chocolate wonderland: free tastings, tiramisu delights, and cocoa magic under one roof—a must for sweet-toothed travelers.

Nestled in Kuala Lumpur's Imbi district, Belice Chocolate Kingdom is a captivating chocolate shop and cafe where visitors indulge in free tastings of unique Malaysian flavors like tiramisu and chili chocolate. Featuring a cocoa tree at the entrance, a small factory tour glimpse, and a cozy cafe serving heavenly tiramisu cake and iced rose lattes, it's a sweet stop for tourists seeking souvenirs and treats amid mixed reviews on pricing.

0.5–1.5 hrsTime to spend

$$Mid-range

IndoorSetting

5 / 5Mobile signal

On-site amenities

Drink options
Food options
Seating areas
Trash bins
Information boards

4.0 Very good · 2,876 Google reviews

Plan your visit

Opening hours

Every day9 am–5:30 pm

Opening hours as listed on the venue’s Google Business Profile. Hours can change for services and special events, so check with the venue before you go.

Address: 38, Jalan Utara, Imbi, 55100 Kuala Lumpur, Wilayah Persekutuan Kuala Lumpur
Phone

Getting there

Public Transport

MRT to Tun Razak Exchange (10 min walk, RM2-5, frequent service).

Taxi/Ride-share

Grab from city center (10-15 min, RM10-20, traffic-dependent).

Walking

From Imbi area (5-10 min, free, flat urban paths).

Discover more about Belice Chocolate Kingdom

Discovering Chocolate Bliss

Step into Belice Chocolate Kingdom at 38 Jalan Utara in Imbi, Kuala Lumpur, where the aroma of rich cocoa greets you from a welcoming cocoa tree outside. This beloved spot blends retail charm with a touch of factory allure, offering free samples of diverse chocolates including the fan-favorite tiramisu and adventurous chili varieties. Open daily from 9am to 5:30pm, it's a convenient halt for those exploring the city's vibrant food scene.

Indulging in Tastings and Treats

Inside, shelves brim with colorful chocolate bars, combo deals, and souvenirs perfect for gifting. The cafe shines with decadent tiramisu cake described as heavenly and refreshing iced rose lattes. While some note higher prices compared to supermarkets or airports, the try-before-you-buy experience makes it worthwhile for flavor explorers. A big cow statue hints at creamy delights, enhancing the playful atmosphere.

Factory Vibes and Tourist Appeal

Though primarily a retail haven, the kingdom offers a peek into chocolate-making history with educational displays. Popular on city tours, it's frequented by groups bused in from nearby attractions like Petronas Towers. Free tastings draw crowds, but expect a touristy buzz—ideal for quick visits rather than deep factory tours.

Practical Sweet Escapades

Located near Tun Razak Exchange, reach it via a 10-minute walk from the MRT. Prices lean premium, with bars around RM39 per pack and buy-three-get-one-free deals. Mixed feedback highlights delicious quality alongside concerns over value, yet its unique Malaysian twists keep chocoholics returning.

Savoring the Experience

Whether grabbing souvenirs, sipping lattes, or sampling blues and whites, Belice delivers a fun, sensory escape in Kuala Lumpur's heart. Pair it with nearby sightseeing for a perfect half-day sweet adventure.

Evendo Review Centre

Reviews from

Google

By star rating

Guest reviews

Best time to go

Quietest: Jan, Mar & Apr · before 9am or from 6pm

How busy it gets, month by month Estimated

Jan: 70% of the busiest month, one of the quietest
Feb: 80% of the busiest month
Mar: 70% of the busiest month, one of the quietest
Apr: 60% of the busiest month, one of the quietest
May: 70% of the busiest month
Jun: 80% of the busiest month
Jul: 90% of the busiest month
Aug: 90% of the busiest month
Sep: 80% of the busiest month
Oct: 90% of the busiest month
Nov: 80% of the busiest month
Dec: 100% of the busiest month

How busy it gets, hour by hour Estimated

7am: 11% of the busiest hour, one of the quietest
8am: 22% of the busiest hour, one of the quietest
9am: 56% of the busiest hour
10am: 78% of the busiest hour
11am: 89% of the busiest hour
12pm: 100% of the busiest hour
1pm: 100% of the busiest hour
2pm: 89% of the busiest hour
3pm: 78% of the busiest hour
4pm: 67% of the busiest hour
5pm: 33% of the busiest hour
6pm: 11% of the busiest hour, one of the quietest

Busy times are Evendo estimates for a typical year, to help you plan. Actual crowds vary with events, school holidays and the weather.

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