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Discover the Allure of Praia de Jurere

Experience the vibrant charm and stunning beauty of Praia de Jurere, a beach paradise in Florianópolis, perfect for relaxation and adventure.

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Praia de Jurere is one of the most picturesque beaches in Florianópolis, located in the enchanting state of Santa Catarina, Brazil. This beach is renowned for its calm, clear waters and well-maintained sandy shores, making it an ideal spot for swimming and sunbathing. The beach is lined with luxurious beach clubs and restaurants, offering a vibrant atmosphere where locals and tourists alike can enjoy the sun, surf, and social scene. As you stroll along the coastline, you will be captivated by the stunning views, dotted with palm trees and colorful beach umbrellas. For those seeking adventure, Praia de Jurere offers a variety of water sports including jet skiing, paddleboarding, and windsurfing. The beach is also a great spot for families, with shallow waters perfect for children to play safely. As the sun sets, the beach transforms into a lively hub, with beach bars and eateries serving delicious local cuisine and refreshing drinks. Visitors can sample fresh seafood dishes and traditional Brazilian fare while enjoying live music and entertainment under the stars. Don't miss the opportunity to explore the nearby attractions, such as the charming village of Jurerê Internacional, known for its upscale boutiques and vibrant nightlife. Whether you’re looking to unwind on the beach, indulge in gourmet dining, or engage in thrilling water activities, Praia de Jurere promises an unforgettable experience that captures the essence of Brazil’s coastal beauty.

Local tips

  • Arrive early to secure a good spot on the beach, especially during weekends and holidays.
  • Try the local seafood dishes at the beachside restaurants; they are a must-have!
  • Bring sunscreen and stay hydrated as the sun can be intense throughout the day.
  • Consider renting a beach umbrella and chairs for added comfort.
  • Check local event calendars for beach festivals and live music performances during your visit.
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A brief summary to Praia de Jurere

  • Florianópolis, Canasvieiras, State of Santa Catarina, BR
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Getting There

  • Bus

    From the main bus terminal (Terminal Rodoviário Rita Maria) in Florianópolis, take bus line 320 (Canasvieiras) or 881 (Canasvieiras via Jurerê). The journey takes about 45 minutes. Once you board, stay on the bus until you reach the stop at 'Canasvieiras'. After getting off, walk towards the beach and follow the signs directing you to Praia de Jurerê. It’s approximately a 15-minute walk from Canasvieiras beach to Praia de Jurerê.

  • Taxi or Rideshare

    You can book a taxi or use rideshare apps like Uber from any location in Florianópolis. Simply input 'Praia de Jurerê' or 'Canasvieiras' as your destination. The drive should take around 30 minutes, depending on traffic. The driver will take you directly to the beach area.

  • Bicycle

    If you are feeling adventurous, you can rent a bicycle from one of the rental shops in central Florianópolis. Head north towards the Lagoa da Conceição area and follow the coastal path to Canasvieiras. The ride is approximately 12 kilometers and will take about an hour. Once you reach Canasvieiras, follow the path leading to Praia de Jurerê, which is well-marked.

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