Background

Instituto Itaú Cultural: A Hub for Brazilian Arts

Explore Brazilian art and culture at Instituto Itaú Cultural on Avenida Paulista, offering diverse exhibitions, performances, and workshops for free.

4.8

Instituto Itaú Cultural, located on Avenida Paulista in São Paulo, is a leading center dedicated to promoting Brazilian arts and culture. This non-profit cultural institute, owned by Itaú Unibanco, offers a diverse program of exhibitions, film screenings, theater performances, music events, debates, and workshops. With its commitment to cultural diversity and artistic innovation, the institute has become a key reference point for those seeking a comprehensive and high-quality cultural experience.

A brief summary to Instituto Itaú Cultural

  • Tuesday 11 am-4 pm
  • Wednesday 11 am-8 pm
  • Thursday 11 am-8 pm
  • Friday 11 am-8 pm
  • Saturday 11 am-8 pm
  • Sunday 11 am-7 pm

Local tips

  • Check the official website for the most up-to-date information on current exhibitions, events, and opening hours.
  • Take advantage of the free admission to explore the diverse range of cultural offerings.
  • Visit on weekdays to avoid the larger crowds that gather on weekends.
  • Combine your visit with other attractions on Avenida Paulista, such as MASP or Japan House.
  • Explore the surrounding Bela Vista neighborhood for dining and other cultural experiences.
widget icon

Getting There

  • Public Transport

    From anywhere in São Paulo, take the Metro to the Brigadeiro Station (Line 2 - Green). From the station, walk approximately 500 meters north on Avenida Paulista. The Instituto Itaú Cultural will be on your left. A single metro fare is R$5.20.

  • Taxi/Ride-Share

    Taxis and ride-sharing services like Uber are readily available throughout São Paulo. A short taxi ride from nearby areas like Paraíso or Jardins to Instituto Itaú Cultural typically costs between R$24 and R$30, depending on traffic and time of day. Be sure the taxi driver uses the meter, or confirm the fare beforehand with your ride-sharing app.

  • Walking

    If you are already on Avenida Paulista, simply walk to number 149 in the Bela Vista neighborhood. The Instituto Itaú Cultural is located on the west side of the avenue, between the MASP and Rua da Consolação.

Unlock the Best of Instituto Itaú Cultural

Buy tickets

    No tickets available

Book tours with entry

    No tours available

Book tours without entry

    No tours available

Discover more about Instituto Itaú Cultural

The Instituto Itaú Cultural is more than just a cultural center; it's a dynamic space where Brazilian artistic expression is explored, documented, and celebrated. Founded in 1987 and opened to the public in 1989, the institute quickly distinguished itself by introducing a pioneering electronic database accessible to visitors, a first in Latin America. Itaú Cultural's mission is to map artistic manifestations and foster artistic research and production across various cultural domains. The institute achieves this through a range of initiatives, including the Rumos program, which focuses on cultural research and catalogs artistic expressions in visual arts, film, dance, literature, theater, and music. Additionally, Itaú Cultural organizes the Emoção Art.ficial biennial of art and technology and maintains the Enciclopédia Itaú Cultural, an online encyclopedia of Brazilian art and culture. The institute houses two permanent exhibitions: Brasiliana, which presents paintings, drawings, engravings, maps, and documents depicting Brazil from the arrival of the colonists, and Numismática, which exhibits gold coins and bars produced from the time of Portuguese rule in Brazil to the present day. Visitors can also explore a collection of 300 engravings showcasing Brazil's rich flora and fauna. Itaú Cultural also holds temporary exhibitions. Located in the heart of Avenida Paulista, Itaú Cultural is easily accessible and invites locals and tourists alike to discover its offerings. The building itself is well-structured, with spacious exhibition areas, comfortable auditoriums, and a good technological infrastructure that allows for hybrid and interactive events. Admission to most activities is free, democratizing access to culture and encouraging participation from a broad and diverse audience.

Popular Experiences near Instituto Itaú Cultural

Popular Hotels near Instituto Itaú Cultural

Select Currency