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The Broad: A Contemporary Art Haven

Discover contemporary masterpieces at The Broad in downtown Los Angeles, where innovative architecture meets a world-class collection, offering free general admission for all art enthusiasts.

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The Broad, a contemporary art museum in downtown Los Angeles, offers a captivating experience with its extensive collection of postwar and contemporary art. Founded by philanthropists Eli and Edythe Broad, the museum's striking architecture, designed by Diller Scofidio + Renfro, is as much a draw as the art itself. With free general admission, The Broad makes art accessible to all, showcasing works by renowned artists like Warhol, Koons, and Kusama. Its central location near other cultural landmarks makes it a must-visit destination for art enthusiasts and tourists alike, providing a vibrant hub for artistic exploration and engagement in the heart of Los Angeles.

A brief summary to The Broad

  • Tuesday 11 am-5 pm
  • Wednesday 11 am-5 pm
  • Thursday 11 am-8 pm
  • Friday 11 am-5 pm
  • Saturday 10 am-6 pm
  • Sunday 10 am-6 pm

Local tips

  • Reserve your free timed tickets online in advance to guarantee entry, especially during peak season and for popular exhibitions.
  • Visit on weekdays or during off-peak hours to avoid crowds and enjoy a more relaxed viewing experience.
  • Download The Broad's free mobile app for maps, audio tours, and information about the collection and current exhibitions.
  • Check out the public plaza south of the museum, designed by Diller Scofidio + Renfro, for a relaxing green space with olive trees.
  • Explore the surrounding Grand Avenue cultural corridor, home to other iconic landmarks like Walt Disney Concert Hall and MOCA.
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Getting There

  • Public Transport

    For those arriving via public transport, the Grand Avenue Arts/Bunker Hill Station is the closest Metro stop, serviced by the A and E Lines. After exiting the station, cross the bridge over Hope Street for direct access to The Broad through the East West Bank Plaza. Alternatively, the Civic Center/Grand Park Station (Red and Purple Lines) is a short walk away. A regular Metro fare is $1.75, which includes two hours of free transfers. Consider purchasing a TAP card for convenient fare payment and balance protection.

  • Driving

    If driving, The Broad offers underground parking with an entrance on 2nd Street between Hope Street and Grand Avenue. With museum validation, parking costs $19 for 3 hours, with additional charges of $7 for each additional 15 minutes, up to a daily maximum of $29. A flat rate of $19 applies after 5 pm on weeknights and all day on weekends. Note that parking availability can be limited, especially during peak hours. Alternative parking is available at nearby lots around Grand Avenue, though The Broad does not validate for these.

  • Taxi/Ride-Share

    Taxis and ride-sharing services offer a convenient way to reach The Broad. A short taxi ride within downtown Los Angeles typically costs between $8 and $15, depending on the distance and traffic. Be sure to specify 'The Broad' at 221 S Grand Ave as your destination. Keep in mind that fares may be higher during peak hours or special events. Several taxi companies operate in downtown LA, including LA City Cab and Independent CAB Co.

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Discover more about The Broad

The Broad stands as a beacon of contemporary art in the heart of downtown Los Angeles, inviting visitors to immerse themselves in a world of thought-provoking and visually stunning creations. Founded by Eli and Edythe Broad, the museum opened in September 2015 and quickly became a cultural landmark, celebrated for its commitment to accessibility and its impressive collection. Designed by Diller Scofidio + Renfro in collaboration with Gensler, The Broad's architecture is as captivating as the art it houses. The building's innovative “veil-and-vault” concept creates a dynamic interplay between public exhibition space and collection storage. The “veil,” a porous, honeycomb-like structure made of glass fiber reinforced concrete (GFRC) panels, envelops the building, filtering natural daylight into the galleries. This unique design not only provides an optimal environment for viewing art but also creates a visually striking exterior that has become an iconic feature of the Los Angeles skyline. Inside, The Broad boasts nearly 2,000 works of art, showcasing the Broad's extensive collection of postwar and contemporary art. Visitors can explore works by some of the most influential artists of our time, including Andy Warhol, Jeff Koons, Cindy Sherman, Roy Lichtenstein, and Yayoi Kusama. The museum's collection is diverse, encompassing a wide range of media, from painting and sculpture to photography and installation art. One of The Broad's most popular attractions is Yayoi Kusama's Infinity Mirrored Room—The Souls of Millions of Light Years Away. This immersive installation, a mirror-lined chamber filled with dazzling LED lights, offers a mesmerizing and unforgettable experience. Access to the Infinity Mirrored Room requires a separate free timed ticket, which can be reserved upon arrival at the museum. The Broad's commitment to accessibility is reflected in its free general admission policy, making art accessible to a broad audience. The museum also offers a variety of educational programs and resources, including guided tours, audio guides, and family activities, designed to enhance the visitor experience and promote engagement with contemporary art. The Broad's mobile app provides maps, audio tours, and activities for children, ensuring that visitors of all ages can enjoy and learn from the collection. The museum's location on Grand Avenue in downtown Los Angeles places it at the heart of the city's cultural district, surrounded by other notable institutions such as the Walt Disney Concert Hall and the Museum of Contemporary Art (MOCA). This vibrant setting contributes to The Broad's appeal as a destination for both art enthusiasts and tourists. The Broad's impact extends beyond its walls, contributing to the revitalization of downtown Los Angeles and fostering a greater appreciation for contemporary art. The museum's success has inspired other cultural institutions to adopt similar models of accessibility and engagement, solidifying its role as a leader in the art world. Visitor experience is a top priority at The Broad. The museum's Visitor Experience Team Members play a crucial role in creating a welcoming and inclusive environment for all guests. These team members greet visitors, provide information, answer questions, and offer tours, ensuring that every visitor has a comfortable and enjoyable experience. The Broad has achieved LEED Gold certification for its sustainable design and operations. The museum incorporates energy-efficient elements and practices, such as electric vehicle charging stations, bicycle parking spaces, and a high-efficiency plumbing system, to minimize its environmental impact. In March 2025, The Broad achieved its highest single-day attendance, welcoming over 6,800 visitors. To accommodate its growing popularity and expand its offerings, The Broad has broken ground on a $100 million expansion project, set to open in 2028. Designed by Diller Scofidio + Renfro, the expansion will increase gallery space by 70 percent, allowing the museum to showcase more of its collection and introduce new ways for visitors to engage with art. The Broad stands as a testament to the power of art to inspire, educate, and transform. Its commitment to accessibility, its innovative architecture, and its impressive collection make it a must-visit destination for anyone seeking to experience the best of contemporary art in Los Angeles.

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