Herremark Farm Shop, Søby Ærø
A charming farm shop in a white Ærø cottage, where curated vintage finds, handmade crafts and natural products capture the quiet beauty of island life.
Herremark is a characterful farm shop set in a whitewashed cottage amid fields just outside Søby on the Danish island of Ærø. Inside, carefully curated shelves blend hand-picked vintage pieces with applied art, natural care products, textiles and locally made handicrafts, many themed to the seasons. It is the kind of intimate, slow-shopping spot where you browse at leisure, discover one-of-a-kind finds and leave with gifts that feel rooted in island life.
A brief summary to Herremark
- Langevrætte 14, Søby, 5985, DK
- +4529663659
- Visit website
- Duration: 0.5 to 1.5 hours
- Budget
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Indoor
- Mobile reception: 4 out of 5
Local tips
- Plan unhurried time to browse; the charm here lies in noticing small details, textures and one-off pieces rather than rushing through the rooms.
- Combine your visit with a cycle ride or walk towards Skjoldnæs lighthouse for a relaxed day that blends shopping, scenery and coastal views.
- Bring a small backpack or pannier if you are cycling, as many of the best finds are delicate ceramics, glass or textiles that travel better when well packed.
- Look out for seasonal themes—winter often brings more candles and wool, while summer highlights lighter textiles and pieces suited to outdoor living.
For the on-the-go comforts that matter to you
- Seating Areas
- Trash Bins
- Information Boards
Herremark location weather suitability
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Any Weather
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Mild Temperatures
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Cold Weather
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Hot Weather
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Rain / Wet Weather
Discover more about Herremark
A White Cottage at the Edge of Ærø
Herremark sits in the gentle countryside near Søby, in a low, white cottage that looks almost like an illustration from a Nordic storybook. Approaching along quiet lanes, you see fields, big island skies and the farmhouse cluster emerging together, making it feel more like visiting someone’s home than a conventional store. The sea is never far away on Ærø, and there is a distinct coastal light that spills across the yard and into the display rooms. Step inside and the atmosphere shifts from open landscape to intimate, domestic calm. The ceilings are low, the rooms small and interconnected, with wooden floors and simple Danish furnishings. Shelves and tables are arranged with a curator’s eye, giving each object space to be noticed. The result is a place that feels both lived-in and considered, a rural shop with the sensibility of a small gallery.Curated Vintage and Handmade Treasures
Herremark is best known for its blend of hand-picked vintage finds and locally made goods. Rather than mass-produced souvenirs, you encounter old ceramics, enamelware, glass vases and small furniture pieces that have had a previous life in Danish homes. Many items change with the seasons: summery textiles and light-coloured tableware one month, richer tones, wool and candleholders the next. Alongside the vintage pieces are applied arts and handicrafts from Ærø and the wider region. You might find hand-thrown pottery, woven baskets, knitted accessories or simple linen textiles, each with subtle variations that speak to the maker’s hand. Natural care products, soaps and balms often draw on Nordic ingredients, tying what you take home back to the island landscape outside the windows.Island Atmosphere and Slow Shopping
Part of the charm here lies in the pace. Herremark invites you to browse slowly, picking up objects, feeling textures, letting your eye wander across arrangements. There is usually soft light filtering in and a sense of calm that makes it easy to linger. The setting on Ærø amplifies that mood: a quiet island where life tends to move at walking or cycling speed. This is also a place where conversation can become part of the visit. Owners are often present, ready to explain the stories behind particular finds or to point out which items are made on the island. That personal layer turns the shop into a small window onto Ærø’s creative community, from artisans to small-scale producers, and helps you understand how tradition and contemporary design blend in everyday Danish life.Design Details and Seasonal Character
Visually, Herremark leans into a Scandinavian rural aesthetic: white walls, natural wood, muted tones punctuated by occasional colours from textiles, prints or flowers. The space is not minimalist in a strict sense, but it is carefully edited. Displays are composed like still lifes, which makes the shop inherently photogenic without feeling staged. Seasons leave a clear imprint. In colder months, you may notice more candles, wool throws and comforting objects that suit long evenings indoors. In the lighter half of the year, the shop often feels airier, with more garden and picnic-friendly pieces, lighter fabrics and items suited to open windows and outdoor tables. Each visit can feel slightly different, encouraging repeat stops for those spending several days on Ærø.Part of a Wider Søby and Ærø Experience
Herremark fits naturally into a broader day around northern Ærø. The port village of Søby lies nearby, with its ferry harbour, boats and working maritime character. Not far away, the Skjoldnæs lighthouse marks the island’s western tip and offers sweeping views over the Baltic Sea, while inland you find manors, windmills and nature reserves. Many visitors combine the farm shop with a cycle ride, a coastal walk or a trip to the lighthouse, using Herremark as a gentle cultural pause between outdoor experiences. Purchases here tend to be the sort of objects that keep the island present once you have left: a mug you use daily, a scarf you travel with, or a small decorative piece that recalls open fields, Danish light and a quiet afternoon spent browsing in a cottage on Ærø.Iconic landmarks you can’t miss
Bregninge Kirke
4.2 km
Medieval island church on a gentle Ærø hillside, where whitewashed stone, quiet fields and seafaring stories meet in a calm, contemplative setting.
Forladt skorsten
6.1 km
A haunting brick ruin marking Ærø's vanished industrial era, standing silent on the island's edge.
Hotel Ærøhus
9.1 km
Historic hotel in the heart of Ærøskøbing known for its authentic Danish charm, lush gardens, and local island cuisine—a perfect base for exploring Ærø.
Hattesens Konfektfabrik Aps
9.1 km
Discover the sweet artistry of traditional Danish liquorice at Hattesens Konfektfabrik Aps in scenic Ærøskøbing.
Ærøfærgerne
9.1 km
Experience the scenic ferry ride to Ærø Island via Ærøfærgerne, where Danish charm meets breathtaking coastal views.
Ærø Turist & Erhverv
9.1 km
Explore the beautiful island of Ærø with expert insights and resources from Ærø Turist & Erhverv, your local tourist information center.
Danish Island Weddings
9.2 km
Experience the magic of weddings on the enchanting Danish island of Ærø, where love meets scenic beauty and unforgettable memories are made.
På Torvet
9.3 km
Experience the unique charm of På Torvet in Ærøskøbing, where historic beauty meets modern comfort in the heart of Denmark.
Andelen Guesthouse
9.3 km
Discover the charm of Ærøskøbing at Andelen Guesthouse, your cozy retreat in the heart of Denmark's picturesque island.
Rise Kirke
11.1 km
A quietly beautiful 12th‑century countryside church on Ærø, where whitewashed walls, historic graves and open fields tell the island’s rural and seafaring story.
Monument for Danske Sømænd
17.2 km
A modest harbourfront memorial in Marstal that quietly honours generations of Danish sailors who left this island port and never returned from the sea.
Saint Nicolai's Church
25.1 km
Svendborg’s oldest church and a quiet seafaring sanctuary, where red-brick medieval walls and a calm, whitewashed interior meet just off lively Gerritsgade.
Valdemars Slot
25.6 km
Discover Valdemars Slot, Denmark's largest private manor and royal palace, offering a blend of history, art, and scenic beauty on the idyllic island of Tåsinge near Svendborg.
Augustenborg Palace
26.8 km
Denmark's largest baroque palace complex overlooking the fjord, where ducal history meets timeless gardens.
Langelands Museum
27.6 km
Explore Langeland's captivating history at Langelands Museum in Rudkøbing, showcasing artifacts from the Stone Age to modern times and offering insights into the island's rich cultural heritage.
Unmissable attractions to see
Søbygård
1.1 km
Ærø’s last ducal manor, where moats, manor rooms and a geopark centre bring island history, geology and gentle countryside adventures together in one stop.
Fyrtårn østmole
2.3 km
A small harbour lighthouse on Ærøskøbing’s eastern mole, Fyrtårn Østmole adds quiet maritime character and wide sea views to this fairytale Danish island port.
Fyrtårn vestmole
2.4 km
Walk across the seabed to encounter 3,000 seals on Denmark's most dynamic tidal landscape.
Jørbæk Strand
3.2 km
A tranquil Baltic beach with picnic facilities and authentic island charm on Ærø's quieter southern shore.
Ærø Golf Klub
6.7 km
Wind-shaped seaside golf wrapped around a working lighthouse at the northern tip of Ærø, with sea views from every hole and a cosy clubhouse in the old keeper’s house.
Skjoldnaes Lighthouse
6.7 km
Discover Marstal’s iconic row of colorful bathing huts, a living symbol of Ærø’s seaside heritage and Danish summer life along the Baltic shore.
Voderup Klint
7.7 km
Terraced coastal cliffs where Ice Age geology, open sea views and tranquil island farmland meet in one of Ærø’s most distinctive natural landscapes.
Badehuse ved Vestre Strandvej
8.3 km
A ribbon of tiny, colourful wooden bath huts on Ærøskøbing’s Vesterstrand, blending living island tradition with one of Ærø’s most scenic, swimmable beaches.
Mindesten for Ærøs Samling
8.9 km
Discover Marstal’s colorful beach cabins—historic bathing huts lining the Ærø coast, embodying Danish maritime heritage, island nostalgia, and waterfront charm.
Det Gamle Værft
9.1 km
A working harbor shipyard turned hands-on maritime hub, where traditional crafts, nautical style, and Ærø’s seafaring heritage come together by the quayside.
Ærø Jazzfestival
9.2 km
An intimate summer jazz festival in an old island shipyard, where harbour history, Nordic light and live music blend into long, atmospheric nights.
Flaske-Peters Samling
9.2 km
An intimate maritime museum in Ærøskøbing’s old poorhouse, filled with Flaske-Peter’s extraordinary ships in bottles and miniature seafaring worlds in glass.
Hammerich House • Aero Museum
9.2 km
A collector's cabinet of curiosities in a half-timbered cottage, brimming with antiques and artistic treasures.
Ærø Whiskey Destilleri
9.2 km
Island-crafted single malt whisky with complete grain traceability and legendary local oak maturation.
Ærøskøbing Bymuseum • Ærø Museum
9.3 km
A 1775 sheriff's house revealing Ærø's maritime heritage and border-crossing history.
Essential places to dine
Crêperie Ærø
2.2 km
Authentic French crêpes in a serene Danish island harbor village.
Vindeballe Kro
7.7 km
Historic yellow island inn from 1888 in Ærø’s quiet countryside, serving hearty Danish cuisine and offering simple, characterful rooms for slow travelers.
Havnegrillen Ærøskøbing YST
9.1 km
Honest harbor grill where ferries meet food, and Danish classics taste best by the sea.
Landbogården
9.1 km
Ærø's oldest restaurant since 1919, where homemade Danish cuisine meets warm island hospitality.
Bang’s Mad & Vinbar
9.1 km
Intimate Nordic wine bar serving seasonal small plates in charming Ærøskøbing.
Den Hemmelige Café
9.1 km
A cosy “secret” café hidden behind a shopfront in fairytale Ærøskøbing, serving quality coffee, home-baked cakes and light lunches wrapped in pure Danish hygge.
Kraut & Koala
9.1 km
Intimate harbourfront restaurant and wine bar in Ærøskøbing, marrying seasonal island produce with thoughtful European flavours in a warm, candlelit setting.
Restaurant MUMM
9.2 km
Candlelit steaks, fresh Ærø fish and thoughtful vegetarian dishes served in a cosy, long-loved dining room on cobbled Søndergade in the heart of Ærøskøbing.
Ærøskøbing Røgeri
9.2 km
Ærø's iconic harbor smokehouse serving freshly prepared smoked fish in a relaxed waterfront setting.
Hotel The Monica
9.2 km
Experience personalized luxury and island charm at Hotel The Monica in Ærøskøbing.
Arnfeldt Hotel & Restaurant
9.2 km
Small, design‑driven island hotel and ambitious restaurant in the cobbled heart of Ærøskøbing, where fairytale streets meet inventive Nordic cooking.
Cafe På Torvet
9.3 km
Island hospitality and local flavors in Ærøskøbing's beloved main square café.
Badehotel Harmonien
9.3 km
Historic 1850s Danish seaside hotel with Baltic views, Italian dining, and waterfront garden in charming Ærøskøbing.
Avernakø Havnecafé
12.4 km
Sunlit harbour café on tiny Avernakø, serving local, seasonal dishes and seaside views just steps from the ferry and marina in the South Funen Archipelago.
Dunkær Kro
12.4 km
Roadside inn, workers’ pub and countryside stop rolled into one, Dunkær Kro serves hearty Danish fare and local atmosphere on the quiet back roads of Ærø.
Markets, malls and hidden boutiques
Herremark
0.0 km
A charming farm shop in a white Ærø cottage, where curated vintage finds, handmade crafts and natural products capture the quiet beauty of island life.
Honninghuset
3.3 km
A cosy countryside honey house on Ærø, where local beekeeping, small-scale farm products and rural calm come together just beyond historic Ærøskøbing.
Denmark's Smallest Gallery
3.6 km
A tiny, characterful art space in the heart of Ærøskøbing, where intimate paintings and island light turn a single small room into a memorable creative stop.
Handweaving & more
4.0 km
A cosy island weaving studio near Ærøskøbing, where handloom textiles, natural fibres and Ærø-inspired colours come together in small-batch garments and scarves.
Ærø Soap Company
4.0 km
Handmade organic soaps crafted from island-grown herbs in a working workshop where visitors observe the ancient craft of soap-making.
Ærø Gårdbutik Uldgården
4.5 km
Rustic island farm shop in Bregninge, where soft wool, natural textiles and sturdy outdoor clothing fill old stables and a hayloft in the heart of Ærø.
Uldgaarden gårdbutik
4.5 km
Artisanal wool shop in a converted barn, celebrating Danish fiber craftsmanship and island heritage.
Bregninge Store Kro
5.0 km
Antique-filled country kro in the village of Øster Bregninge, where island history, rustic objects and rural Ærø atmosphere meet under one creaking roof.
Bjarne Folmer Vikings Mini Market
8.1 km
Characterful village mini market on Ærø, blending historic købmands charm with modern groceries and a notably large wine and spirits selection.
Neli Garnet
9.0 km
Award-winning destination wedding photographer capturing love stories on Ærø island and beyond.
Butik Stokrosen
9.0 km
Small, characterful shoe boutique in Ærøskøbing’s storybook streets, pairing practical island footwear with quietly elegant Scandinavian style.
Søstærk Print & Papir
9.1 km
A tiny Ærøskøbing shop devoted to hand-printed stationery, fine pens and the quiet pleasure of handwritten letters and traditional craftsmanship.
Valk Inter Collection
9.1 km
Intimate Ærøskøbing jewelry studio and gift shop crafting refined, personal pieces in gold and silver amid the cobbled charm of historic Vestergade.
stil & hygge
9.1 km
Curated Danish design and artisanal hygge in the heart of Ærøskøbing's creative quarter.
LINEN BY KREBS Ærø
9.1 km
A cosy Ærøskøbing boutique where slow-fashion linen, Danish design and coastal essentials come together in a calm, carefully curated island setting.
Essential bars & hidden hideouts
Rådhuskælderen
1.6 km
Cosy cellar bar in Søby’s former town hall, offering simple drinks, local atmosphere and a low‑key glimpse of everyday life on the island of Ærø.
Arrebo
9.1 km
Island pub where locals and visitors gather for live music, cold drinks, and authentic Ærø atmosphere.
Marstal cafe Den Glade Gris
16.8 km
Cozy island bar in Marstal where locals and visitors share beers, stories and a relaxed slice of Ærø everyday life.
Skipperkroen
17.0 km
Cosy skipper’s bar in central Marstal, serving inexpensive drinks and simple fare in a relaxed, maritime small‑town atmosphere close to the harbour.
Foley's Pub
17.1 km
Marstal's maritime pub where live music, local brews, and seafaring tales create authentic island nightlife.
BALLAST BAR BUTIK
17.2 km
Cozy harborfront cocktail bar and woolly boutique in Marstal’s old ferry waiting room, blending inventive drinks, Nordic knitwear and intimate island atmosphere.
Bar & Café MF Egeskov
17.3 km
Cozy harborfront bar and café on Marstal’s working quay, blending maritime atmosphere, dockside views, and relaxed drinks in the spirit of Ærø’s seafaring life.
Kompasset
20.8 km
Cozy village bar on South Funen offering Danish hygge, local drinks, and an authentic small-town atmosphere along the main road through Vester Skerninge.
Skrumpklunk Institute
23.5 km
An unfussy neighbourhood bar with a quirky name, Skrumpklunk Institute offers laid-back drinks, local colour and easygoing evenings in everyday Svendborg.
tøsingen ivs
24.6 km
Discover Tøsingen IVS, Svendborg's cozy bar offering a diverse selection of drinks in a warm, inviting atmosphere.
Tingvalla 2013 ApS
24.7 km
Electric nightlife and quality drinks in the heart of Svendborg's vibrant social scene.
HANSTED
24.9 km
Cozy neighborhood bar and intimate live stage bringing late-night music, craft drinks, and local Svendborg atmosphere together on lively Vestergade.
Vinsted
25.2 km
Intimate Svendborg wine bar with shelves of bottles, simple seasonal plates and a warm, candlelit atmosphere on historic Klosterplads.
Trier's Corner
25.2 km
Intimate non-smoking bar on Svendborg’s Klosterplads, serving specialty beers, wine, cocktails and coffee in a warm, Scandinavian-inspired atmosphere.
Hemingway's Svendborg
25.3 km
Late-night Nordic bar in historic Svendborg's medieval heart, open weekends until dawn.
For the vibe & atmosphere seeker
- Scenic
- Unique
- Casual
- Boutique
- Relaxing
For the design and aesthetic lover
- Vintage Styles
- Rustic Designs
- Modern Designs
For the architecture buff
- Heritage Neighborhoods
- Parks & Gardens
- Landmarks
For the view chaser and sunset hunter
- Photo Spots
For the social media creator & influencer
- Instagrammable
- Photo Spots
- Aesthetic Corners
- Reel-Friendly
- Architectural Shots
For the eco-conscious traveler
- Low Impact
- Public-Transport Accessible
- Locally Managed
For the kind of experience you’re after
- Cultural Heritage
- Photowalk
- Adventure Photo Shoot
- Day Trip
- Roadtrip Stop
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- Senior Friendly
- Child Friendly
- Teen Friendly
- Solo Friendly
- Couple Friendly
- Solo Female Friendly
- Vegetarian Friendly
- Vegan Friendly