NEW FORM Ribe
Sporty, pet-friendly clothing store in Ribe’s historic center, stocking practical outdoor and casual wear for the whole family near the Wadden Sea coast.
NEW FORM Ribe is a bright, sporty clothing store in the historic center of Ribe, offering outdoor, sports and casual fashion for the whole family. Part of the Danish NY FORM chain, it stocks both well-known international labels and in-house Scandinavian brands at approachable prices. Set on the cobbled Overdammen street near the old town’s sights, it is an easy stop to gear up for the Wadden Sea coast, replenish basics on a rainy day, or browse relaxed Nordic styles in a friendly, informal atmosphere.
A brief summary to NEW FORM Ribe
- Overdammen 4, Ribe, 6760, DK
- +4575410084
- Visit website
- Duration: 0.5 to 1.5 hours
- Budget
-
Indoor
- Mobile reception: 5 out of 5
- Monday 10 am-7 pm
- Tuesday 10 am-7 pm
- Wednesday 10 am-7 pm
- Thursday 10 am-7 pm
- Friday 10 am-7 pm
- Saturday 10 am-7 pm
- Sunday 10 am-7 pm
Local tips
- Use NEW FORM Ribe to adapt to changing North Sea weather: pick up windproof and waterproof layers if Ribe or the Wadden Sea feel colder or wetter than expected.
- Bring your dog inside on a lead; the store is pet-friendly, so you do not need to take turns waiting outside while the rest of the group shops.
- If you are on a longer Jutland road trip, consider topping up basics like socks, base layers and mid-layers here to save space in your luggage.
For the on-the-go comforts that matter to you
- Restrooms
- Trash Bins
- Information Boards
- Seating Areas
NEW FORM Ribe location weather suitability
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Any Weather
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Rain / Wet Weather
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Cold Weather
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Mild Temperatures
Discover more about NEW FORM Ribe
An activewear hub in Denmark’s oldest town
NEW FORM Ribe sits on Overdammen, one of Ribe’s characterful central streets, where half-timbered houses and cobbles remind you that this is Denmark’s oldest town. Step inside and the medieval streetscape gives way to a clean, modern shop floor dedicated to movement and the outdoors. Racks of softshell jackets, fleeces and technical trousers line the walls, with shoes, backpacks and accessories filling the central aisles. The shop belongs to the wider NY FORM family, a Danish-owned group focused on outdoor, sports and casual clothing. That heritage shows in the mix: practical layers for blustery North Sea weather hang alongside lighter pieces for summer days on the Wadden Sea coast. It is very much a one-stop spot for visitors who realize they underestimated the wind or forgot an extra mid-layer.Scandinavian brands and everyday practicality
The selection blends NY FORM’s own Scandinavian labels with international names known for performance and comfort. You find functional jackets, quick-dry tops, running tights and walking trousers that suit both holiday use and everyday wear back home. Styles tend toward unfussy, sporty looks, with muted Nordic tones punctuated by brighter colors in children’s and training ranges. Families can kit everyone out in one place, from sturdy rainwear for kids to warm knits and casual dresses for adults. Seasonal offers often highlight coastal essentials such as windproof shells, caps, sunglasses and swimwear. The emphasis is less on high fashion and more on durability, value and pieces that can go from an afternoon in Ribe’s streets straight to a beach walk or bike ride.Pet-friendly shopping in the heart of Ribe
One distinctive touch is that NEW FORM Ribe welcomes dogs inside as well as in the immediate outdoor area, making it convenient for travelers exploring with four-legged companions. The layout is straightforward and uncluttered, so moving around with a buggy or a dog on a lead is generally manageable. Floors are flat, with standard doorway widths typical of central Danish shops. Being in the pedestrian core, the shop fits naturally into a relaxed wander through Ribe’s narrow lanes and along the river. It is as much a pause point as a destination: a place to warm up out of a North Sea shower, browse a few rails, and perhaps pick up warmer gloves or a fresh base layer before continuing your day.Seasonal gear for the Wadden Sea and beyond
Ribe is the gateway to the Wadden Sea National Park, and the store’s range reflects that maritime setting. In cooler months, you will see insulated jackets, hats, scarves and thermal layers suited to watching the famous starling murmurations or joining a mudflat walk with a guide. In summer, lightweight windbreakers, shorts and airy tops come to the fore, ideal for cycling through the flat marshes or strolling the nearby beaches. Travelers passing through on a broader Jutland road trip can also use NEW FORM Ribe as a practical resupply: picking up extra socks, a more waterproof shell or comfortable travel trousers after discovering how changeable West Jutland’s weather can be. Staff are used to helping visitors choose gear appropriate to local conditions.A quick, focused stop within a wider Ribe itinerary
Most people fold a visit to NEW FORM Ribe into a wider day of sightseeing, using it as a brief but useful interlude between cathedrals, museums and riverside walks. The store is compact enough that you can scan the main ranges in a short time, yet broad enough that those who enjoy browsing sports and outdoor clothing can linger longer. With consistent daytime opening hours throughout the week, it is a reliable option when changing weather catches you off guard or luggage limitations mean you need to buy on arrival. Whether you are hunting for a new waterproof, a cozy hoodie for cool evenings, or simple everyday basics, this modern, sporty corner of Ribe’s old town is well placed to outfit you for the rest of your journey.Iconic landmarks you can’t miss
Queen Dagmar of Bohemia
0.5 km
A contemplative statue on Ribe’s former castle hill, honouring the gentle 13th‑century Queen Dagmar where her life and legend became entwined with Denmark’s history.
Kammerslusen Ribe
5.5 km
Discover Copenhagen's Black Diamond: A fusion of modern architecture and cultural heritage on the waterfront.
Sønderho Church
18.9 km
An 18th‑century island church filled with Denmark’s largest flotilla of votive ships, anchoring Sønderho’s seafaring history in a tranquil Wadden Sea village.
Æ Kåver
18.9 km
Reborn wooden seamark on Fanø’s southern edge, Æ Kåver recalls 17th‑century seafaring in a wild Wadden Sea landscape of wind, sand and wide horizons.
Bunker
24.6 km
A concrete relic of World War II occupation, standing silent in Denmark's westernmost forest.
Namaste Esbjerg
24.8 km
Marselisborg Strand is Aarhus’ vibrant urban beach, blending sandy coastline, tranquil bay views, and easy access to city highlights and lush forest parks.
Esbjerg Water Tower
24.9 km
Historic red-brick water tower on a Bronze Age mound overlooking Esbjerg’s harbour, blending medieval-inspired architecture with the story of a young, ambitious port city.
Dronning Louise
24.9 km
Urban beachfront serenity meets Danish royal heritage at Marselisborg Strand, Aarhus’ favorite local escape for swimming, sunbathing, and seaside strolls year-round.
Christian IX statue, Esbjerg
24.9 km
Historic equestrian monument and central meeting point on Esbjerg’s main square, celebrating the king who founded Denmark’s youngest major North Sea port.
Vadehavskysten
25.0 km
An iconic copper bridge tower turned cultural gem, offering harbor panoramas, intimate events, and a taste of Copenhagen’s creative spirit on Knippelsbro.
Landgangen
25.0 km
Step inside a piece of Copenhagen’s iconic bridge architecture, now transformed into a creative hub for art, music, café culture, and panoramic city views.
Gangbroen over Toldbodvej, Esbjerg Havn
25.0 km
A converted harbor tower blending industrial heritage with contemporary art, panoramic views, and creative events on Copenhagen’s iconic Knippels Bridge.
Denmark
25.0 km
Marselisborg Strand is Aarhus’s urban beach escape, offering sandy shores, a classic pier, family-friendly facilities, and beautiful views right at the city’s edge.
Esbjerg Museum
25.0 km
Iconic harbor-view cultural tower on Knippelsbro, blending Copenhagen’s bridge heritage with art, events, and sweeping views across Indre By and Christianshavn.
FanøFærgen, Esbjerg
25.1 km
Compact harbor terminal in Esbjerg serving the fast 12‑minute Fanø ferry, linking mainland bustle with island calm in the Wadden Sea UNESCO landscape.
Unmissable attractions to see
Hex! Museum of Witch Hunt
0.1 km
Explore the chilling history of witch hunts in 16th–17th century Denmark through immersive audio and artifacts in historic Ribe.
P Dovns Slippe
0.1 km
Explore the Wadden Sea's unique ecosystem and cultural heritage at Vadehavscentret near Ribe, Denmark.
Det Gamle Rådhus Ribe
0.1 km
Compact in size but rich in stories, Ribe’s Old Town Hall reveals centuries of justice, ceremony and civic life within an atmospheric medieval shell.
Den Gamle Arrest, Ribe
0.1 km
Stay the night in Ribe’s old town prison, a 16th‑century listed house on the cathedral square where chaplains, schoolgirls and inmates once shared the same walls.
Ribe Cathedral
0.1 km
Explore Denmark's rich glass and ceramic heritage at Holmegaard Værk, featuring live demonstrations and interactive workshops.
Ribe Domkirkeplads
0.1 km
Tiny but central parking right on Ribe’s cathedral square, putting you only steps from Denmark’s oldest town’s historic heart, shops and cobbled lanes.
Kannikegaarden
0.1 km
Award-winning parish hall and archaeological showcase where contemporary Nordic architecture hovers above Ribe’s oldest brick ruins beside the cathedral.
Faldne fra Sønderjyske Krige, Ribe
0.2 km
Step into Viking-era life at Vikingborg near Ribe, where interactive exhibits, reconstructed buildings, and live reenactments reveal Denmark’s ancient Norse heritage.
Stormflodssøjlen
0.2 km
Experience Danish creativity at Holmegaard Værk, where heritage glassmaking, live demonstrations, and cutting-edge design exhibitions come together in a vibrant historic setting.
Taarnborg
0.2 km
A contemplative Renaissance townhouse in Ribe’s cobbled centre, where historic clergy once lived and today’s cultural life unfolds in quietly atmospheric rooms.
Flood column in Ribe
0.2 km
A slender wooden column on Ribe’s harbour that turns tranquil waterfront views into a powerful, six-metre-high lesson in storm surges, memory and resilience.
St. Catherine's Priory, Ribe
0.2 km
A beautifully preserved Dominican priory in Ribe, where brick cloisters, a serene church and a quiet garden reveal nearly eight centuries of Danish monastic history.
Buste af Jacob A. Riis
0.2 km
A modest bronze bust in Ribe’s old town honouring Jacob A. Riis, the local boy whose New York photographs and journalism helped change urban social history.
Wooden bridges
0.2 km
Simple timber footbridges over Ribe’s quiet river, offering gentle views, soft light and a tranquil pause just beyond the medieval streets.
Ribe Kloster
0.2 km
A serene former convent tucked into Ribe’s cobbled centre, where brick Gothic walls, quiet courtyards and layered history evoke centuries of monastic life.
Essential places to dine
Restaurant Vægterkælderen
0.0 km
Hearty steaks and classic Danish flavours served in a candlelit 16th‑century cellar beneath historic Hotel Dagmar on Ribe’s storybook main square.
Hotel Dagmar
0.0 km
Denmark's oldest hotel since 1581, blending Renaissance charm with modern hospitality on Ribe's historic square.
Pinocchio
0.0 km
Casual Italian pizzas and pastas served all day in a cosy, family-friendly restaurant right in the historic heart of Ribe’s medieval old town.
Quedensgård Cafe Og Krambod
0.0 km
Historic café and krambod in a crooked old merchant’s house in Ribe, blending Danish comfort food, a leafy courtyard and shelves of characterful curios.
Weis Stue
0.0 km
Centuries-old timber inn and restaurant on Ribe’s main square, serving classic Danish dishes and simple rooms in a wonderfully crooked historic house.
Restaurant Jacob A. Riis
0.1 km
Square-side steakhouse and brasserie in Ribe’s historic heart, named after reformer Jacob A. Riis and serving generous, familiar dishes from morning through evening.
BØFFEN Restaurant
0.1 km
Homemade burgers and ice cream on Ribe's historic square—casual comfort food at unbeatable prices.
Kolvig - by Skovmose
0.1 km
Historic riverside dining in Denmark's oldest city, where Nordic cuisine meets industrial heritage.
Pizza Express
0.1 km
Casual pizzeria on Ribe's main square serving traditional Italian pizzas in a relaxed, family-friendly setting.
Terpager & Co
0.1 km
Historic 16th‑century café, wine bar and deli in Ribe’s old town, blending Nordic hygge, plant‑forward cooking and small‑producer wines in a cozy courtyard setting.
Restaurant Sælhunden
0.1 km
Historic riverside dining in Denmark's oldest town, where 400 years of character meet fresh Danish cuisine.
Peking House Restaurant
0.1 km
Authentic Chinese buffet in historic Ribe's pedestrian heart—diverse flavors, fresh ingredients, family-friendly.
Monza Pizza
0.1 km
Authentic Italian pizza handcrafted on Ribe's historic main square
Brorsonsminde -by Skovmose
0.2 km
Historic 1899 mission house turned warm Danish restaurant and celebration hall in Ribe’s old town, serving hearty, seasonal cuisine with a sense of occasion.
Restaurant Backhaus ApS
0.2 km
Hearty Danish classics, crooked floors and cathedral views come together in this cosy Ribe townhouse restaurant with a charming courtyard and rooms upstairs.
Markets, malls and hidden boutiques
NEW FORM Ribe
0.0 km
Sporty, pet-friendly clothing store in Ribe’s historic center, stocking practical outdoor and casual wear for the whole family near the Wadden Sea coast.
Overdammens Idebutik
0.0 km
A cosy Ribe gift shop where Scandinavian homewares, seasonal decorations and thoughtful souvenirs are tucked into a warm, cobbled-street setting.
Det Gamle Apothek
0.0 km
A historic former pharmacy in the heart of Ribe, now a cosy Nordic shop filled with atmospheric décor, seasonal treasures and a touch of old-town magic.
Janne K Ribe
0.0 km
Bright, comfortable women’s fashion in inclusive sizes, tucked into a historic townhouse on Ribe’s cobbled main street.
Den Lille Ravbutik
0.0 km
A cosy amber specialty shop in Ribe’s medieval heart, where warm golden stones, Scandinavian design and coastal heritage come together in wearable souvenirs.
Biti v/Tina Haugsted Larsen
0.0 km
Long-established Ribe corner boutique mixing Scandinavian-inspired women’s fashion, gifts and souvenirs in the atmospheric setting of the town’s central square.
Garnslusen
0.1 km
Specialty yarn and embroidery shop in the heart of Denmark's oldest city
Habengood
0.1 km
Ribe's intimate vintage and vinyl destination where personal service meets curated second-hand treasures.
CHANGE Lingerie
0.1 km
Scandinavian fit-focused lingerie and loungewear in a cosy boutique on Ribe’s historic Mellemdammen, blending everyday comfort with a touch of indulgent elegance.
Ribes Embroidery And Yarn (M Svendsen)
0.1 km
A cozy, floor‑to‑ceiling yarn and embroidery cave in Ribe’s historic center, where more than fifty years of color, fiber and patterns invite you to start a new project.
Imerco
0.1 km
Denmark's premier homeware destination offering Scandinavian design, kitchen essentials, and exclusive collections in historic Ribe.
Made in Ribe
0.2 km
Independent clothing and fabric boutique in Ribe’s medieval center, pairing Scandinavian style with personal tailoring and find-it-here-only souvenirs.
Tøjeksperten
0.2 km
Contemporary menswear in Ribe's historic pedestrian district, backed by Denmark's most generous return policy.
Butik B
0.2 km
Inviting women’s fashion boutique in Ribe’s historic center, blending Scandinavian style, everyday practicality and a relaxed, personal shopping atmosphere.
Tip Top I/S
0.2 km
A small, local clothing shop on Ribe’s historic Nederdammen, offering practical Scandinavian-style fashion in the heart of Denmark’s oldest town.
Essential bars & hidden hideouts
Stenbohus
0.1 km
Cosy, timeworn bar in the heart of Ribe, blending historic surroundings with easygoing drinks, local character and relaxed late‑night atmosphere.
Strygejernet
0.1 km
Intimate corner pub in Ribe’s old town, pairing rustic coziness, smoke-free comfort and friendly bar life with simple drinks, games and unhurried evenings.
Klubben 1811
0.2 km
Casual, spacious bar in Ribe’s old town, mixing sports, pool and cold beer in a bright, easygoing setting just steps from the city’s medieval streets.
Termansens
0.2 km
Intimate jazz and live music in a centuries-old townhouse, where Ribe’s historic charm meets cozy, small-scale culture house vibes after dark.
Café Valdemar
0.3 km
A compact late‑night bar and disco in the heart of historic Ribe, blending casual drinks, chart‑driven beats and a friendly weekend crowd on Sct Nicolaj Gade.
Vin For Dig Ribe
0.3 km
Cosy neighbourhood wine shop and intimate vinbar in Ribe, pairing curated bottles with generous takeaway tapas and relaxed Danish hygge.
Grosmann's
7.8 km
Small-town Danish hygge in a tiny cocktail bar on Kirkegade, where classic drinks, warm lighting and everyday village life meet in laid-back South Jutland style.
Mødestedet
19.0 km
Cozy wine bar on Skærbæk’s main street, where locals and visitors share unhurried glasses of wine, simple snacks and relaxed conversation from day to evening.
Bodega Pubs v/ Kim
19.0 km
Cozy local bodega in Skærbæk serving cold beer, simple drinks, and laid-back Danish bar culture in a friendly, down-to-earth neighborhood setting.
Dowdi Pub Bar
24.7 km
Old-school brown pub in central Esbjerg with inexpensive beers, wood‑panelled charm and a relaxed, local crowd from daytime regulars to late‑night lingerers.
Pappi's pub
24.8 km
Unpretentious, drinks-first bar on Kongensgade offering a simple Danish pub vibe, easy prices and a central stop-off point in the heart of Esbjerg.
Bjælkehytten - En Vestjysk BierBar
24.8 km
Timber-clad, late-opening beer hut on Esbjerg’s Skolegade, serving easygoing brews and shots in a cosy, West Jutland party atmosphere at the heart of nightlife.
Rustik - Bar & Natklub
24.8 km
High‑energy bar and nightclub on Esbjerg’s Skolegade, mixing industrial style, cocktails and a tightly packed dance floor late into the night.
SoHo - Bar & Cocktails
24.8 km
Adults-focused cocktail bar tucked inside Esbjerg Street Food’s old theatre hall, pairing crafted drinks, modern design and a lively, central city atmosphere.
King George
24.8 km
Esbjerg's beloved beer hall where Danish tradition, lively atmosphere, and authentic hospitality converge on Skolegade.
For the vibe & atmosphere seeker
- Casual
- Fun-filled
- Unique
For the design and aesthetic lover
- Modern Designs
- Colorful Aesthetics
For the social media creator & influencer
- Photo Spots
- Architectural Shots
For the eco-conscious traveler
- Public-Transport Accessible
- Low Impact
For the kind of experience you’re after
- Photowalk
- Roadtrip Stop
- Day Trip
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- Senior Friendly
- Child Friendly
- Teen Friendly
- Solo Friendly
- Couple Friendly
- Solo Female Friendly
- Vegetarian Friendly
- Vegan Friendly
- Business Friendly
- Pet Friendly