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Jamaica Tourist Board, Montego Bay

Your gateway to exploring Jamaica's attractions, culture, and hidden gems, ensuring an unforgettable island experience.

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The Jamaica Tourist Board (JTB) in Montego Bay serves as a vital resource for visitors to the island, providing information and assistance to ensure a memorable Jamaican experience. Established in 1955, the JTB promotes Jamaica as a premier tourist destination, offering guidance on attractions, accommodations, and local culture.

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Local tips

  • Visit the JTB early in your trip to gather information and plan your itinerary effectively.
  • Take advantage of the JTB's knowledge of local transportation options for convenient travel.
  • Inquire about current events and festivals happening during your stay.
  • Pick up maps and brochures for self-guided exploration of Montego Bay and beyond.
  • Ask about lesser-known attractions and local favorites for a unique Jamaican experience.
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Getting There

  • Walking

    The Jamaica Tourist Board is located within the Montego Bay Convention Centre. If you are already at the Convention Centre, follow the signs within the building to locate the JTB office. The convention center is wheelchair accessible, including exhibit halls, meeting rooms, and ballrooms. All buildings are ground level and thus do not require elevators.

  • Public Transport

    From various points in Montego Bay, you can take a local bus or route taxi towards the Rose Hall area, where the Montego Bay Convention Centre is located. Buses and route taxis are readily available from the town's transportation center. Be sure to confirm with the driver that the route passes by the Convention Centre. Bus fare is around JMD 100. Route taxi fares are slightly higher but offer a quicker journey.

  • Taxi

    Taxis are readily available throughout Montego Bay. A taxi ride from the city center to the Montego Bay Convention Centre typically costs between JMD 800 to JMD 1500, depending on the distance and negotiation with the driver. Ensure that the taxi is JTB-approved for safety and reliability. Some hotels and resorts have assigned JTB drivers who carry photo IDs and display a prominent blue JTB sticker on their front windscreen.

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Discover more about Jamaica Tourist Board

Located within the Montego Bay Convention Centre, the Jamaica Tourist Board (JTB) office is a key point of contact for travelers seeking to explore the diverse offerings of Jamaica. The JTB plays a crucial role in marketing Jamaica as a top-tier tourist destination, a mission it has pursued since its establishment in 1955. Visitors to the JTB office can expect to find a wealth of information on the island's attractions, including its famed beaches, historical sites, and vibrant cultural scene. Staff can provide insights into local customs, recommend accommodations to suit various budgets and preferences, and offer guidance on navigating the island. The JTB also works to foster a deeper understanding of and support for the tourism industry among Jamaicans. The JTB's history reflects the growth of tourism in Jamaica, from its early days to its current status as a leading Caribbean destination. The organization has adapted to changing trends and technologies, expanding its reach through offices in key international hubs and online platforms. Today, the JTB continues to play a vital role in shaping Jamaica's image and ensuring a positive experience for visitors from around the world.

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