From Eve
Know before you go
Hi, I'm Eve. Here are a few practical things to know before exploring FAO Schwarz.
Local know-how to help you travel smarter and make the most of every moment.
FAO Schwarz: A Wonderland of Toys in the Heart of Manhattan
Discover the magic of FAO Schwarz, a legendary toy store in Manhattan's Rockefeller Plaza, where imagination and play come to life.
FAO Schwarz, located in Rockefeller Plaza, is a legendary toy store that brings joy to visitors of all ages. Famous for its iconic dancing piano and wide array of toys, it’s a must-visit destination for families and anyone looking to relive childhood memories. Explore this whimsical wonderland and discover unique toys, games, and experiences that make it a favorite among tourists.
Plan your visit
A brief summary to FAO Schwarz
Opening times, essentials, and a few local tips gathered into one calmer, easier-to-scan planning section.
Plan your visit
Monday
9 am-10 pm
Tuesday
9 am-10 pm
Wednesday
9 am-10 pm
Thursday
9 am-10 pm
Friday
9 am-10 pm
Saturday
9 am-10 pm
Sunday
9 am-10 pm
Discover more about FAO Schwarz
Nestled in the bustling Rockefeller Plaza, FAO Schwarz stands as one of the most iconic toy stores in the world, embodying the spirit of play and imagination. Established in 1862, this magical store has become a beloved destination for families and tourists alike. As you step inside, you are greeted by the enchanting atmosphere filled with the sounds of laughter and excitement, making it a perfect place to create lasting memories with your loved ones. The store features a dazzling array of toys, from classic plush animals to the latest high-tech gadgets, ensuring that there is something for everyone. One of the highlights of FAO Schwarz is its famous giant piano, where visitors can dance and play their favorite tunes, creating a memorable experience that is sure to delight children and adults alike. In addition to toys, the store also offers a variety of unique gifts and collectibles that are perfect for taking home a piece of the magic with you. Whether you're shopping for a special gift or simply exploring the whimsical displays, FAO Schwarz invites you to embrace your inner child and experience the joy of play in a truly captivating setting. Don’t forget to check out their special events and interactive experiences, which make each visit even more unforgettable.
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Getting There
PATH Train
From any location in Jersey City, make your way to the nearest PATH train station. The Journal Square PATH station is a major hub. Board a train heading towards 'World Trade Center.' After approximately 20 minutes, you will arrive at the World Trade Center station in Lower Manhattan. From there, follow signs to the Oculus, and then walk towards Church Street. Continue walking north until you reach the intersection with Fulton Street. Turn right onto Fulton Street and walk until you reach 30 Rockefeller Plaza, which is about a 10-minute walk from the Oculus.
Bus
Find the nearest NJ Transit bus stop in Jersey City. You can take the NJ Transit bus #119 or #126, which will take you directly into New York City. Get off at the Port Authority Bus Terminal. From there, exit the terminal and walk to 42nd Street. Head east towards 6th Avenue, then turn left on 6th Avenue. Continue walking until you reach 30 Rockefeller Plaza, located at the intersection of 6th Avenue and 49th Street.
Ferry
Head to the Jersey City Ferry Terminal located at Paulus Hook or the Harborside Financial Center. Take the ferry to the World Financial Center. Once you disembark, walk towards the Oculus and follow the same path as described in the PATH train guidance. Walk north on Church Street and turn right on Fulton Street until you reach 30 Rockefeller Plaza.
A brief summary to FAO Schwarz
Use Tower Bridge as your starting point for nearby food, family ideas, nightlife, and more local discoveries.
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