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Merchants of Beer: A Craft Beer Haven in Knoxville

Experience the best of craft beer in Knoxville at Merchants of Beer, where local brews meet a vibrant atmosphere in the heart of the Old City.

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Nestled in the vibrant Old City of Knoxville, Merchants of Beer is a must-visit bar for craft beer enthusiasts. Offering an extensive selection of local and international brews, this bar provides a cozy atmosphere perfect for unwinding after a day of exploration. With knowledgeable staff ready to guide you through their impressive beer offerings, a visit here will surely enhance your trip to Knoxville.

A brief summary to Merchants of Beer

Local tips

  • Try a flight of local beers to sample the unique flavors of Tennessee brews.
  • Check their website or social media for special events or tastings during your visit.
  • Visit during happy hour for great deals on select drinks.
  • Ask the staff for recommendations based on your taste preferences for a personalized experience.
  • Consider pairing your beer with one of their food options for a delightful combination.
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Getting There

  • Walking

    From the Gatlinburg Welcome Center, head southeast on Airport Rd toward US-441 S. Continue walking on US-441 S for approximately 30 minutes until you reach the intersection with E Parkway. Turn left onto E Parkway and continue on this road for about 8 miles. Once you reach the intersection with US-441 S, continue straight for another 10 miles until you arrive in Knoxville. Once you're in downtown Knoxville, head towards S Central St. You will find Merchants of Beer on 137 S Central St, right in the Old City area.

  • Public Transit

    From Gatlinburg, walk to the nearest bus stop on the Parkway and take the Knoxville Trolley. You can catch the trolley heading towards Knoxville. It will take approximately 1 hour. Once you arrive in Knoxville, disembark at the stop nearest to S Central St. Walk a short distance to 137 S Central St where Merchants of Beer is located in the Old City area.

  • Biking

    Rent a bike from one of the local rental shops in Gatlinburg. Head south on the Parkway, then follow the road as it merges onto US-441 S. This route is approximately 10 miles and will take you through beautiful scenery. Once you reach Knoxville, continue to S Central St. You will find Merchants of Beer at 137 S Central St, in the Old City.

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Discover more about Merchants of Beer

Located in the heart of the lively Old City neighborhood, Merchants of Beer is a charming bar that celebrates the art of craft brewing. With its extensive selection of over 100 beers, including an impressive array of local Tennessee brews and international favorites, it’s a paradise for beer lovers. The ambiance is warm and welcoming, featuring rustic decor and cozy seating, making it an ideal spot for both intimate gatherings and casual meet-ups with friends. The knowledgeable staff is always eager to share their expertise, helping you navigate their diverse menu to find the perfect pour that suits your palate. In addition to its remarkable beer selection, Merchants of Beer often hosts events and tastings, allowing patrons to engage with the brewing community in a fun and interactive way. Whether you’re a seasoned craft beer aficionado or just beginning your journey into the world of hops and malts, this bar offers an inviting space to learn and explore. Enjoying a cold drink while soaking in the vibrant atmosphere of Old City is a quintessential Knoxville experience. With its commitment to quality and community, Merchants of Beer is not just a bar; it's a gathering place for locals and visitors alike, making it a must-visit on your Knoxville itinerary.

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