Cool Britannia: London's Premier British Souvenir and Photography Experience
Discover authentic British souvenirs and step into history with unique vintage costume photography at Cool Britannia in Leicester Square.
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Cool Britannia, located at 5-6 Leicester Square, London, is a vibrant gift shop renowned as one of the largest souvenir stores in the city. It offers an extensive range of British-themed merchandise including keychains, mugs, clothing, and unique collectibles. The store also features a distinctive photography studio where visitors can dress in historical costumes to capture memorable moments, making it a must-visit for tourists seeking authentic British memorabilia.
A brief summary to Cool Britania
- 5-6 Leicester Square, London, WC2H 7NA, GB
- Duration: 0.5 to 1.5 hours
- Mid ranged
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Indoor
- Mobile reception: 5 out of 5
Local tips
- Visit the photography studio for a memorable experience dressing in historical British costumes.
- Look out for special offers on souvenirs like mugs, keychains, and t-shirts to get great value.
- Plan your visit during weekday mornings or early afternoons to avoid peak crowds.
- Ask the staff for recommendations on unique British-themed gifts and collectibles.
For the on-the-go comforts that matter to you
- Restrooms
- Drink Options
- Food Options
- Information Boards
Cool Britania location weather suitability
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Any Weather
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Rain / Wet Weather
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Clear Skies
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Mild Temperatures
Discover more about Cool Britania
A Celebration of British Culture in the Heart of London
Cool Britannia stands as a flagship destination for those eager to embrace British heritage through souvenirs and gifts. Situated centrally at Leicester Square, this expansive store offers a rich variety of products that celebrate iconic British symbols and history. From classic keychains and magnets to clothing and accessories, the merchandise caters to diverse tastes, making it a one-stop shop for tourists and locals alike.An Immersive Vintage Photography Studio
Beyond shopping, Cool Britannia provides a unique experience with its on-site photography studio. Visitors can don period costumes from different eras of British history, creating fun and memorable photo opportunities. This feature distinguishes the store from typical souvenir shops, offering an interactive way to engage with Britain's cultural past.Quality, Variety, and Customer Engagement
The store is praised for the quality of its products and the friendly, helpful nature of its staff, enhancing the overall shopping experience. Reasonably priced for the quality offered, Cool Britannia appeals to visitors seeking authentic and well-crafted souvenirs. The staff's knowledge and enthusiasm help visitors navigate the extensive product range, ensuring a satisfying visit.Location and Atmosphere
Nestled in a bustling area close to major London landmarks, Cool Britannia benefits from high foot traffic and easy accessibility. The vibrant atmosphere inside the store matches the lively surroundings of Leicester Square, making it an energetic and engaging place to explore. The shop’s layout encourages browsing and discovery, with colorful displays and themed sections that invite curiosity.Shopping Tips and Unique Finds
Visitors can find exclusive British-themed items including mugs, t-shirts, toys, and collectibles that are perfect for gifts or personal keepsakes. Special offers and seasonal promotions add value to the shopping experience. The store also stocks merchandise related to popular British culture icons, appealing to a wide audience.Commitment to a Memorable Visit
Cool Britannia strives to create a welcoming environment where customers can enjoy both shopping and cultural immersion. Its combination of retail and experiential photography makes it a standout attraction in London’s souvenir market, offering more than just products but a chance to connect with British history in a fun and engaging way.For the vibe & atmosphere seeker
- Fun-filled
- Lively
- Unique
- Casual
For the design and aesthetic lover
- Colorful Aesthetics
- Retro Vibes
For the architecture buff
- Landmarks
- Art & Design
For the view chaser and sunset hunter
- Iconic Views
For the social media creator & influencer
- Instagrammable
- Photo Spots
- Selfie Spots
For the eco-conscious traveler
- Public-Transport Accessible
For the kind of experience you’re after
- Cultural Heritage
- Photowalk
- Day Trip
- Weekend Getaway
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- LGBT Friendly
- Senior Friendly
- Child Friendly
- Teen Friendly
- Wheelchair Access
- Pet Friendly
- Couple Friendly
- Solo Friendly
- Solo Female Friendly
- Vegetarian Friendly
- Vegan Friendly