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Bravissimo Norwich

Expertly fitted lingerie and swimwear for D+ cups in Norwich's heart—free fittings, inclusive access, and stylish support await at Bravissimo.

★★★★★4.7 (253)

Bravissimo Norwich, at 31 London Street, specializes in lingerie, swimwear, and bras for D+ cups. Enjoy free personalized bra fittings, click & collect, and bra recycling in a welcoming store with accessibility features like flat entrance and ground-floor fitting rooms. Highly rated at 4.7/5 from 253 reviews, open weekdays 9:30am-5:30pm.

Plan your visit

A brief summary to Bravissimo

Opening times, essentials, and a few local tips gathered into one calmer, easier-to-scan planning section.

Plan your visit

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31 London St, Norwich, NR2 1HU, GB
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Duration: 0.5 to 1.5 hours
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Mid ranged
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Indoor
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Mobile reception: 5 out of 5

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    Getting There

    Walking

    5-minute walk from Norwich bus station or Jarrold store; opposite Boots on London Street. Free, quick urban stroll.

    Car

    Park at St Andrews or The Forum car parks (5-10 min walk), £2-5/hour. Avoid peak shopping hours for easier spots.

    Public Transport

    Direct buses to London Street stop; train to Norwich station (15-min walk). Cost £1-3 single ticket.

    For the on-the-go comforts that matter to you

    Restrooms
    Seating Areas

    Local tips

    Book a bra fitting in advance via 01603 878 260 to skip waits, especially on Saturdays.
    Use free click & collect for online orders; bra recycling service available for sustainability.
    Park at St Andrews or The Forum car parks, a short walk away; flat entrance ensures easy access.

    Discover more about Bravissimo

    Overview

    Nestled in the vibrant heart of Norwich on London Street, Bravissimo offers an essential shopping experience for women seeking perfectly fitted bras, lingerie, and swimwear in D cup and larger sizes. Just a short walk from the main bus station and near Jarrold department store and Costa Coffee, this store combines convenience with expert service in a cozy, inclusive environment.

    Signature Services

    The highlight is the free personalized bra fitting service, conducted by eye by trained experts—no tape measures or awkwardness involved. Pop in anytime or book via phone at 01603 878 260; a short wait in the lounge is possible during peak times. Additional perks include free click & collect, bra recycling, and support for maternity, nursing, and post-surgery needs with spacious fitting rooms accommodating pushchairs.

    Product Range

    Curated for fuller figures, the collection features underwired, non-wired, plunge, sports, and seamless bras up to K or L cups, alongside bra-sized bikinis, one-pieces, and tankinis. Styles range from everyday comfort to lace and bridal options, ensuring every customer finds flattering, supportive pieces.

    Accessibility and Inclusivity

    Bravissimo prioritizes comfort with a flat entrance, accessible ground-floor fitting rooms, and payment terminals. Staff accommodate quieter visits, private fittings, virtual options, and specific needs, making it welcoming for all, including new mothers and those with mobility considerations.

    Location and Practicalities

    Opposite Boots, nearest car parks are St Andrews and The Forum. Operating hours: Monday-Friday 9:30am-5:30pm, Saturday 9am-5:30pm, Sunday 10:30am-4:30pm. Telephone support enhances the seamless experience in Norwich's lively shopping district.

    A brief summary to Bravissimo

    Use Tower Bridge as your starting point for nearby food, family ideas, nightlife, and more local discoveries.

    Plan around the quieter times

    A quick look at seasonal patterns and peak visiting hours.

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