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Discover the Iconic Cartel Ushuaia

Capture unforgettable moments at Cartel Ushuaia, a vibrant landmark showcasing the beauty of Tierra del Fuego and the southernmost city in the world.

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A brief summary to Cartel Ushuaia

  • Monday 12 am-12 am
  • Tuesday 12 am-12 am
  • Wednesday 12 am-12 am
  • Thursday 12 am-12 am
  • Friday 12 am-12 am
  • Saturday 12 am-12 am
  • Sunday 12 am-12 am

Cartel Ushuaia stands as a prominent symbol of the southernmost city in the world, attracting tourists with its striking visual appeal and picturesque surroundings. Visitors flock to this iconic landmark to capture Instagram-worthy photographs against the backdrop of the stunning natural beauty that defines Ushuaia. The colorful letters of the Cartel create a vibrant contrast against the dramatic landscapes of the Andes Mountains and the Beagle Channel, making it an essential stop for anyone exploring this unique region. Beyond just a photo opportunity, the Cartel serves as a gateway to the rich cultural and historical experiences that Ushuaia has to offer. As the capital of Tierra del Fuego, the city is steeped in stories of exploration, indigenous cultures, and maritime history. Tourists can take leisurely strolls through the nearby waterfront promenade, where they can enjoy local cuisine and shop for souvenirs that reflect the spirit of this remote destination. Moreover, visiting Cartel Ushuaia is an excellent starting point for further adventures. From here, tourists can easily access various outdoor activities, including hiking, wildlife excursions, and boat tours that explore the stunning beauty of the surrounding national parks and waterways. The vibrant atmosphere, coupled with the breathtaking scenery, makes Cartel Ushuaia a highlight of any trip to this enchanting corner of the world.

Local tips

  • Visit early in the morning or late afternoon for the best lighting and fewer crowds.
  • Don't forget to explore the surrounding area for additional scenic viewpoints.
  • Bring your camera or smartphone to capture the stunning scenery and your moments at the landmark.
  • Combine your visit with a stroll along the waterfront for a complete experience.
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Experience Cartel Ushuaia

Getting There

  • Car

    If you are traveling by car, head towards the city of Ushuaia, the southernmost city in the world. From Central Patagonia, take Route 3 (Ruta Nacional 3) heading south. The journey from the nearest significant town, El Calafate, is approximately 600 km and takes around 8 hours. Once you reach Ushuaia, follow the signs to the city center. Then, take Avenida Maipú and continue until you reach Luis Pedro Fique. The Cartel Ushuaia is located on this road. There is no entry fee to view the sign, but be prepared for potential parking fees in the area.

  • Public Transportation

    For those using public transportation, you can take a bus from various locations in Central Patagonia to Ushuaia. Companies like Andesmar and Via Bariloche offer services from major towns such as El Calafate and Puerto Natales. The bus journey can take between 12 to 16 hours depending on your departure point. Upon arrival at the Ushuaia bus terminal, you can take a local taxi or ride-sharing service to reach the Cartel Ushuaia located on Luis Pedro Fique. Ensure you have local currency for taxi fares.

  • Taxi or Ride-sharing

    Once in Ushuaia, you can easily reach Cartel Ushuaia by taxi or ride-sharing services like Uber. If you are at the Ushuaia bus terminal, simply inform the driver to take you to Luis Pedro Fique. The fare should be around 500-800 ARS (Argentine Pesos), depending on traffic and your exact starting location. The ride takes approximately 15-20 minutes.

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