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Discover the Untamed Beauty at Vík Market / Saga Wool

Explore authentic Icelandic wool products and outdoor gear at Vík Market / Saga Wool, your gateway to Vík's breathtaking landscapes.

4.6

Vík Market / Saga Wool is not just a destination for shopping but a gateway to experiencing the essence of Iceland's rugged beauty. Located in the picturesque village of Vík, this outdoor clothing and equipment shop specializes in high-quality Icelandic wool products, perfect for keeping warm in the country's chilly climate. As you step inside, you’ll be greeted by a warm and inviting atmosphere, showcasing a variety of woolen garments, from cozy sweaters to stylish accessories, all crafted with care and authenticity. The knowledgeable staff is always ready to assist you, providing insights into the best products suited for outdoor adventures or simply for enjoying the stunning landscapes that surround Vík. What sets Vík Market apart is its commitment to showcasing local craftsmanship. Each item reflects the rich heritage of Icelandic wool, known for its durability and warmth, making it ideal for hiking, exploring glaciers, or simply strolling through the breathtaking scenery. The store also features a selection of outdoor gear that caters to both seasoned adventurers and casual visitors. Whether you're planning a trip to the nearby black sand beaches or venturing into the majestic mountains, you'll find everything you need to prepare for your Icelandic adventures. Don’t miss the chance to explore the stunning surroundings of Vík after your visit. With dramatic cliffs and awe-inspiring waterfalls nearby, the area promises unforgettable views and experiences. Vík Market / Saga Wool not only equips you with the best outdoor clothing but also immerses you in the spirit of Iceland, making it a must-visit for any traveler seeking to embrace the natural beauty of this remarkable country.

Local tips

  • Visit early in the day for the best selection of products.
  • Ask the staff about local hiking trails and outdoor activities.
  • Check out the unique designs that celebrate Icelandic heritage.
  • Take advantage of the shop's expertise in outdoor clothing for your adventures.
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A brief summary to Vík Market / Saga Wool

  • Monday 10 am-7 pm
  • Tuesday 10 am-7 pm
  • Wednesday 10 am-7 pm
  • Thursday 10 am-7 pm
  • Friday 10 am-7 pm
  • Saturday 10 am-6 pm
  • Sunday 11 am-6 pm

Getting There

  • Walking

    If you are starting from the Vik i Myrdal Church, head southwest on the main road, Víkurbraut, until you reach the intersection with Sléttuvegur. Turn left onto Sléttuvegur, and after about a 10-minute walk, you'll find Vík Market / Saga Wool on your right side.

  • Walking

    From the Vík Village Hostel, exit the hostel and walk northeast on Víkurbraut. Continue on Víkurbraut until you reach the intersection with Sléttuvegur. Turn right onto Sléttuvegur and walk for approximately 15 minutes. Vík Market / Saga Wool will be on your right.

  • Walking

    If you are at Reynisfjara Black Sand Beach, walk north along the beach road (Road 215) until you reach the main road, Víkurbraut. Turn left onto Víkurbraut and walk for about 20 minutes until you reach the intersection with Sléttuvegur. Turn right onto Sléttuvegur, and Vík Market / Saga Wool will be on your right.

  • Walking

    From the Center of Vík, located near the various shops and restaurants, walk towards the main road Víkurbraut. Head southwest and turn left onto Sléttuvegur after approximately 5 minutes. Continue walking for about 10 minutes, and you will see Vík Market / Saga Wool on your right side.

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