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Guido Porro: A Barolo Gem in Serralunga d'Alba

Experience the art of Barolo winemaking at Guido Porro in Serralunga d'Alba, where tradition meets passion in every glass.

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Nestled in the heart of Serralunga d'Alba, a village renowned for its Barolo wines, Guido Porro is a family-run winery that embodies the essence of Piedmontese winemaking tradition. For five generations, the Porro family has cultivated these lands, producing wines that capture the unique character of the Langhe region. Guido Porro took over the family farm in 1996, and with his son Fabio, continues to craft exceptional Barolos using time-honored techniques. The estate's vineyards, including prized crus like Lazzarito, Santa Caterina, and Vigna Rionda, benefit from optimal sun exposure and limestone-rich soils, yielding Nebbiolo grapes of exceptional quality. A visit to Guido Porro offers an immersive experience into the world of Barolo. Guests are welcomed to explore the vineyards, learn about the winemaking process from vine to bottle, and savor the fruits of the Porro family's labor through curated wine tastings. The knowledgeable staff shares insights into the history of the estate, the grape varietals, and the art of vinification. Pairings with local cheeses and cured meats enhance the tasting experience, providing a true taste of the region. The winery also hosts events and seasonal festivals, offering a glimpse into the local culture. Guido Porro's commitment to quality and tradition has earned the winery a dedicated following among wine enthusiasts. The wines are known for their elegance, balance, and the ability to age gracefully, reflecting the unique terroir of Serralunga d'Alba. A visit to this winery promises an enchanting experience filled with flavor, tradition, and breathtaking views of the Langhe hills.

Local tips

  • Book your visit in advance, especially during peak season, to ensure availability for tours and tastings.
  • Wear comfortable shoes for walking in the vineyards, as the terrain can be uneven.
  • Pair your wine tasting with local cheeses and cured meats for an authentic Langhe culinary experience.
  • Check the winery's website for special events and seasonal festivals that may coincide with your visit.
  • Consider purchasing wines directly from the winery to enjoy a taste of Serralunga d'Alba at home.
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A brief summary to Guido Porro

  • Monday 9 am-12 pm
  • Tuesday 9 am-12 pm
  • Wednesday 9 am-12 pm
  • Thursday 9 am-12 pm
  • Friday 9 am-12 pm
  • Saturday 9 am-12 pm

Getting There

  • Driving

    From Alba, take the SP3 towards Serralunga d'Alba. The drive is approximately 16 km and takes about 15-20 minutes. Once in Serralunga d'Alba, follow signs for Guido Porro. Note that parking in the village can be limited, especially during peak season. There are parking areas in Piazza Cappellano, Piazza Umberto I, and near the new parish church, all within walking distance of the winery. Expect to pay around €1-2 per hour for parking.

  • Taxi

    Taxis are available from Alba to Serralunga d'Alba. The ride takes approximately 15 minutes and costs between €20-€24. Taxi services can be found in Alba's Piazza Garibaldi or booked in advance. Be sure to confirm the fare with the driver before departing.

  • Public Transport

    From Alba, take the line 2 bus towards Serralunga d'Alba. Note that there is no direct bus, and the journey requires a transfer at Alba Village. The total travel time is approximately 1 hour and 40 minutes. A single ticket costs around €2-€4.

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