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Vietri sul Mare: The First Pearl of the Amalfi Coast

Discover Vietri sul Mare, the Amalfi Coast's colorful gateway, famed for its ceramics, beaches, and authentic Italian charm.

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Vietri sul Mare, often called the 'First Pearl of the Amalfi Coast,' is a vibrant town celebrated for its colorful ceramics and beautiful beaches. As the eastern gateway to the Amalfi Coast, it offers a less crowded and more authentic Italian experience compared to its famous neighbors.

A brief summary to Vietri in Italy

  • Monday 9 am-8 pm
  • Tuesday 9 am-8 pm
  • Wednesday 9 am-8 pm
  • Thursday 9 am-8 pm
  • Friday 9 am-8 pm
  • Saturday 9 am-8 pm
  • Sunday 9 am-8 pm

Local tips

  • Explore the historic center on foot to fully appreciate the ceramic art and architecture.
  • Visit the Solimene Ceramics Factory to see an example of organic architecture and contemporary pottery.
  • Enjoy a day at Marina di Vietri, one of the largest beaches on the Amalfi Coast, but be aware of crowds during the summer.
  • Consider visiting in the early morning or during the low season for a more peaceful experience.
  • Wear comfortable shoes, as the town has steep streets.
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Getting There

  • Walking

    From the Vietri sul Mare train station, head north towards Corso Umberto I. Walk along Via Cristoforo Colombo, then turn left onto Corso Umberto I. The walk is approximately 10-15 minutes. Be aware that the route involves some uphill walking. There are no costs involved.

  • Public Transport

    From Salerno, take the SITA bus towards Vietri sul Mare. The bus will drop you off on Corso Umberto I or nearby. The journey takes about 15 minutes. A single ticket costs around €1-2. Alternatively, take a train from Salerno to Vietri sul Mare; from there it is a 10-15 minute walk to Corso Umberto I.

  • Taxi

    From Salerno, a taxi to Corso Umberto I in Vietri sul Mare will cost approximately €20-€30 and takes around 10 minutes. Ride-sharing services are also available. Note that traffic can be heavy during peak season.

  • Driving

    From the A3 Napoli-Salerno motorway, take the Vietri sul Mare exit. Follow the signs to Corso Umberto I. Parking can be challenging, especially during the summer. Expect to pay around €2-€3 per hour for parking in designated areas or parking garages. Be aware of limited parking spaces.

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Discover more about Vietri in Italy

Vietri sul Mare, a UNESCO World Heritage Site since 1997, is more than just a picturesque town; it's a living canvas of ceramic art. Historically, the area was known as Marcina, an Etruscan and later Roman settlement. The name 'Vietri' derives from the Latin word 'vetus,' meaning 'ancient,' reflecting its long history. The town is divided into two main parts: the upper part, featuring the historic center and the Church of San Giovanni Battista with its majolica-tiled dome, and Marina di Vietri, the seaside area with one of the largest beaches on the Amalfi Coast. Vietri's ceramics industry, dating back to the 15th century, has made it world-famous. Corso Umberto I is the heart of Vietri sul Mare, lined with shops selling local products, especially handcrafted ceramics. The colorful ceramics decorate the streets and buildings, transforming the town into an open-air museum. Visitors can explore the narrow, winding streets, discover hidden courtyards, and visit the Cathedral of San Giovanni Battista. Other attractions include Villa Guariglia, the Solimene Ceramics Factory, and the Provincial Museum of Ceramics. Vietri sul Mare offers a blend of history, art, and natural beauty, making it a unique destination on the Amalfi Coast.

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