A Taste of Craftsmanship at Nuttari Beer

Bandai Bridge

Niigata's iconic Bandai Bridge: A symbol of resilience, beauty, and history, gracefully arching over the Shinano River since 1929.

Niigata Port

Explore Niigata Port, a serene river port blending stunning views, local seafood, and rich maritime heritage in picturesque Japan.

Hakusan Park

Discover Niigata's iconic Hakusan Park: a Dutch-style garden offering seasonal beauty, historical monuments, and tranquil spaces for relaxation.

Kakuda Misaki Lighthouse

Discover breathtaking sea views and coastal trails at Kakuda Misaki Lighthouse in Niigata, a scenic escape with historical charm.

Toki Watching Tower and Observation Deck "Toki Terrace"

Experience breathtaking views and observe the endangered Japanese crested ibis at the Toki Watching Tower and Observation Deck on Sado Island.

Sado Tourism Association

Explore the enchanting island of Sado through the lens of the Sado Tourism Association, your gateway to culture, nature, and unforgettable experiences.

Ryotsu Port

Ryotsu Port: Your vibrant gateway to Sado Island's stunning landscapes, rich culture, and unforgettable experiences.

Mt. Sumon

Hike to the summit of Mt. Sumon in Niigata, Japan, for stunning views and a rewarding outdoor experience in the Echigo Mountain Range.

Sado Airport

Welcome to Sado Airport, the scenic gateway to Sado Island's captivating landscapes, rich culture, and unforgettable adventures in Japan.

Fujihashi Historic Plaza

Step back millennia at Fujihashi Historic Plaza in Nagaoka, exploring reconstructed Jomon dwellings and ancient artifacts in a serene archaeological park.

Site of Sawada Castle

Explore the timeless beauty and historical significance of Sawada Castle, a must-visit destination on Sado Island, Japan.

Kokubunji

Explore the tranquil beauty and rich history of Kokubunji, a serene Buddhist temple in Sado, Niigata, perfect for cultural immersion and peaceful reflection.

Sado Island

Experience the breathtaking landscapes and rich cultural heritage of Sado Island, a hidden treasure in Japan's Niigata Prefecture, perfect for adventurous travelers.

Ameyano Pier

Discover the breathtaking beauty and rich maritime heritage at Ameyano Pier on Sado Island, a serene escape for travelers and nature enthusiasts.

Mugenkyo Ferry Terminal

Discover the enchanting Mugenkyo Ferry Terminal in Fukushima, Japan—your gateway to breathtaking landscapes and scenic island adventures.

Hiyoriyama Observation Platform

Experience panoramic views of Niigata, the Sea of Japan, and Sado Island from this easily accessible, 24/7 observation platform.

Niigata City Aquarium Marinepia Nihonkai (Sea of Japan)

Experience the vibrant marine life at Niigata City Aquarium Marinepia Nihonkai, a captivating destination on the Sea of Japan perfect for family fun and education.

Niigata Senbei Oukoku (Rice Cracker Kingdom)

Experience the art of senbei making, taste unique rice cracker creations, and explore the history of Japan's beloved snack at Niigata Senbei Oukoku.

Iwakubi Shoryu Rice Terrace

Discover the breathtaking Iwakubi Shoryu Rice Terrace in Sado, Niigata, a testament to traditional Japanese agriculture and stunning natural beauty.

Seisuiji Temple

Discover tranquility at Seisuiji Temple on Sado Island, a historic Buddhist sanctuary with Kyoto-inspired architecture and serene natural surroundings.

Ushio Shrine

Discover Ushio Shrine on Sado Island: A historic Shinto sanctuary with stunning sculptures, serene atmosphere, and a glimpse into Japanese artistic traditions.

Tokinomori Park

Discover the beauty of Sado Island and witness the successful reintroduction of the Japanese Crested Ibis at Tokinomori Park.

Echigo Hillside Park

Explore the breathtaking landscapes and family-friendly attractions of Echigo Hillside Park in Nagaoka, Niigata, a perfect destination for nature lovers.

Sado History Museum

Discover Sado Island's captivating history and legends through animatronic displays and exhibits at the Sado History Museum.

Sado Museum

Explore Sado Island's captivating history and legends through engaging animatronic displays at the Sado Museum.

Hajikizaki Lighthouse

Discover the historic Hajikizaki Lighthouse on Sado Island: a beacon of maritime history offering stunning coastal views and serene landscapes.

Sado nishimikawa gold park

Experience the thrill of gold panning at Sado Nishimikawa Gold Park, Japan's oldest gold mine, and uncover your own glittering treasure!

Rengebuji

Discover Rengebuji Temple on Sado Island: A historic Buddhist sanctuary with stunning gardens and nationally recognized cultural treasures.

Onogame

Discover Onogame: Sado Island's iconic monolith with stunning coastal views, vibrant flora, and serene hiking trails. A natural masterpiece.

Otowaike pond

Discover the mystical beauty of Otowaike Pond on Sado Island, a serene natural escape steeped in local legend.

Minato Marche Pier Bandai

Discover local flavors and unique souvenirs at Minato Marche Pier Bandai - Niigata's premier market experience.

Benkei Pier Bandai

Discover the exquisite flavors of sushi at Benkei Pier Bandai in Niigata - a culinary gem with breathtaking waterfront views.

SADO BENKEI

Discover authentic sushi at Sado Benkei in Niigata – where fresh ingredients meet traditional craftsmanship for an unforgettable culinary journey.

Bettei Koshi no Sato

Discover tranquility and traditional charm at Bettei Koshi no Sato, your perfect escape into Japanese culture amidst stunning natural landscapes.

KoshinoyadoTakashimaya

Discover the tranquility and charm of Koshinoyado Takashimaya, where traditional Japanese hospitality meets rejuvenating hot springs.

New Katsura

Discover tranquility at New Katsura: A resort hotel blending traditional kaiseki cuisine with serene outdoor baths on Sado Island.

Chozaburo sushi

Discover authentic Japanese flavors at Chozaburo Sushi in Sado - where tradition meets taste.

LOCAVOR-STYLE ajisai

Discover authentic local flavors at LOCAVOR-STYLE ajisai, where every dish tells the story of Sado's rich culinary heritage.

Restaurant & Bar Kosado

Experience exquisite Western cuisine at Restaurant & Bar Kosado on Sado Island - where every bite tells a story.

Sushiya Maruishi

Discover fresh and authentic sushi at Sushiya Maruishi on Sado Island—an affordable gem offering delightful Japanese cuisine.

Sado Kaiten Sushi Benkei Main Branch

Discover the ultimate kaiten sushi experience at Sado Kaiten Sushi Benkei with fresh ingredients and vibrant atmosphere.

Rabujan (Rabjan)

Savor the authentic taste of Japan at Rabujan in Sado - where every dish tells a story.

T&M Bread Delivery SADO Island

Discover delightful breads and sandwiches at T&M Bread Delivery on Sado Island—where local flavors meet artisanal craftsmanship.

Rikatei

Discover authentic Japanese flavors at Rikatei on Sado Island – where tradition meets taste in every dish.

Onogame Lodge

Discover fresh seafood delights at Onogame Lodge on Sado Island—where local flavors meet serene coastal views.

Bandai City Bus Center Bldg

Explore Bandai City Bus Center Bldg in Niigata: A vibrant shopping mall with diverse stores, delightful eateries, and cultural experiences waiting for tourists.

Niigata Isetan

Experience the best of shopping, dining, and culture at Niigata Isetan, the premier department store in Niigata, Japan.

Sekikawa

Explore the exquisite craftsmanship of Japanese knives at Sekikawa, a must-visit destination in Tsubame for culinary enthusiasts and collectors.

Henjin Mokko

Discover the rich flavors of Sado Island at Henjin Mokko, a premium ham shop offering exquisite local delicacies in a charming setting.

Sadokisen Ryotsu terminal Baiten store

Explore local crafts and unique gifts at Sadokisen Ryotsu Terminal Baiten Store, a treasure trove for Sado Island souvenirs.

Sado-miyage Ebisushōji

Discover authentic Sado Island souvenirs at Sado-miyage Ebisushōji, a charming store offering unique local crafts and delicious treats.

A Coop Sado Kanai

Discover the authentic flavors of Sado Island at A Coop Sado Kanai, your go-to grocery store for fresh local produce and artisanal goods.

DAISO

Explore DAISO in Sado, Japan - a budget-friendly dollar store filled with unique home goods, cosmetics, and fun finds that capture the essence of Japanese culture.

Hirasei Sado

Explore Hirasei Sado: Your destination for quality home improvement solutions in the heart of beautiful Sado Island.

Tsutaya Books Sado Sawada

Explore the cultural treasure of Tsutaya Books Sado Sawada, a vibrant bookstore offering books, music, and multimedia in the heart of Sado Island.

Joshin Sado

Discover the ultimate electronics shopping experience at Joshin Sado, featuring the latest gadgets, games, and toys for all ages.

BOOKOFF

Explore BOOKOFF in Sado, Niigata: Your ultimate destination for affordable used books and unique finds in a charming bookstore.

Shoes Plaza Sado

Explore Shoes Plaza Sado for the latest footwear trends and unique local styles in a welcoming shopping environment.

Home Center Musashi Sado Sawata

Discover a comprehensive home improvement experience at Home Center Musashi Sado Sawata, your go-to destination for crafting, gardening, and pet supplies.

empty clothing store from SADO

Explore Sado's unique used clothing store, where sustainability meets style in a treasure trove of fashion finds.

Nuttari Beer

Discover the heart of Niigata's craft beer culture at Nuttari Beer, offering a unique selection of locally brewed beers and delicious food pairings.

Ｂａｒ・ａｔｉｅ

Discover the vibrant nightlife of Niigata at Ｂａｒ・ａｔｉｅ, where local culture meets a lively atmosphere and delightful drinks.

Noroma

Discover Noroma, a cozy pub in Sado Island, where local culture meets a warm atmosphere and delightful drinks await.

Sun The Bar

Discover the vibrant nightlife of Sado at Sun The Bar, where locals and tourists come together for drinks and camaraderie.

Serina

Experience the warmth of Sado Island at Serina, a charming pub serving local drinks and snacks in a cozy atmosphere.

スナックC音(しおん)

Discover the vibrant nightlife of Sado at スナックC音(しおん), a cozy bar offering a delightful selection of drinks in a friendly atmosphere.

Pub オデオン

Experience the authentic nightlife of Sado at Pub オデオン, where friendly vibes and local flavors come together for an unforgettable evening.

スナックうさぎ

Discover the warm and welcoming atmosphere at スナックうさぎ, a delightful pub in Sado offering local brews and a taste of Japanese culture.

Tom

Discover Tom, a cozy bar on Sado Island offering exquisite drinks and a vibrant local atmosphere perfect for unwinding after a day of adventure.

Cherry

Experience the cozy charm of Cherry Bar in Sado, where local flavors meet vibrant nightlife in a welcoming atmosphere.

t0ki brewery トキブルワリー

Experience Sado's finest craft beer at t0ki Brewery, where tradition meets innovation in every pint.

Oasis

Experience tranquility at Oasis, a serene lounge in Chigusa, Sado Island, perfect for relaxation and rejuvenation after your adventures.

地酒BAR 東雲（しののめ）

Experience the authentic taste of Sado Island at 地酒BAR 東雲, where local sake meets a cozy atmosphere for an unforgettable night out.

campers bar NOBUSI niigata

Experience the unique blend of relaxation and social engagement at Campers Bar NOBUSI in Nagaoka, a family-friendly bar perfect for all.

La Barque de Dionysos

Discover the flavors of Sado at La Barque de Dionysos, a charming restaurant and wine bar offering local delicacies and exquisite wine pairings.