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The All Blacks Experience: A Tribute to Rugby Heritage

Discover New Zealand's rugby legacy with an immersive journey at the All Blacks Experience, where history and sport come alive.

4.8

The All Blacks Experience is a premier tourist attraction dedicated to celebrating New Zealand's iconic rugby heritage. As you step into this interactive venue, you are immediately immersed in the rich history of the All Blacks, the world-renowned rugby team. The experience combines cutting-edge technology with captivating storytelling to bring the essence of rugby to life. Visitors can expect to explore various exhibits that highlight the achievements of the All Blacks, including their legendary matches and the cultural significance of rugby in New Zealand. One of the standout features of the All Blacks Experience is the opportunity to engage with immersive displays that allow you to feel the thrill of being on the field. Interactive elements let you test your rugby skills, whether it’s kicking a ball, passing, or simulating a scrum. This hands-on approach makes it a great destination for families and sports fans of all ages. Additionally, the venue often features memorabilia and insights into the lives of famous players, offering a unique glimpse into the world of professional rugby. Plan your visit to ensure you have ample time to soak in all the exhibits. The All Blacks Experience is conveniently located in the heart of Auckland, making it easily accessible for tourists. With its engaging content and interactive fun, this attraction is not just for rugby aficionados but for anyone looking to understand a key aspect of New Zealand's national identity. Whether you are a fan of sports or simply curious about the local culture, the All Blacks Experience is an unforgettable stop on your journey through New Zealand.

Local tips

  • Book your tickets online in advance to avoid queues.
  • Visit during weekdays for a quieter experience.
  • Don't miss the interactive exhibits for a fun, hands-on experience.
  • Check the website for special events or guided tours.
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A brief summary to All Blacks Experience

  • Monday 9:30 am-5:30 pm
  • Tuesday 9:30 am-5:30 pm
  • Wednesday 9:30 am-5:30 pm
  • Thursday 9:30 am-5:30 pm
  • Friday 9:30 am-5:30 pm
  • Saturday 9:30 am-5:30 pm
  • Sunday 9:30 am-5:30 pm

Getting There

  • Walking

    From the center of Parnell, head towards Parnell Road and walk down towards the Auckland Domain. Continue straight along Parnell Road until you reach the intersection with Stanley Street. Turn right onto Stanley Street and continue walking until you reach the intersection with Federal Street. Turn left onto Federal Street. The All Blacks Experience is located at Level 4, 88 Federal Street, which will be on your right.

  • Public Transport - Bus

    If you prefer to take public transport, you can catch a bus from Parnell. Look for the bus stop on Parnell Road. Take the bus route 75 or 74 heading towards the city. Get off at the 'Victoria Street West' stop, which is a short walk from the All Blacks Experience. From there, walk down Victoria Street until you reach Federal Street, then turn left and walk to 88 Federal Street. Make sure to check the bus schedule for the latest times.

  • Public Transport - Train

    You can also take a train from Parnell station. Board a train on the Eastern Line heading towards Britomart. Get off at Britomart station and exit towards the Downtown area. From there, walk towards Lower Queen Street and head up to Victoria Street. Continue walking on Victoria Street until you reach Federal Street. Turn left on Federal Street, and the All Blacks Experience is located at Level 4, 88 Federal Street. Be sure to check the train schedule for departure times.

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