Lapland Eco Store AB Travel Guide

Lapland Eco Store AB began as an ambitious idea in Storuman, a small community in Västerbotten's inland Lapland. Local entrepreneur Sara Mårtensson launched the business to fill a gap for eco-friendly, toxin-free products not readily available elsewhere. Starting as an evening side project while raising young children, it quickly outgrew expectations, transforming from a home-based webshop into a thriving operation with a dedicated warehouse and retail space.

Located at Blå vägen 207, the store occupies part of a 600-square-meter facility that combines warehousing with hands-on shopping. In Storuman, where retail options are limited, this physical outlet provides locals and visitors alike access to curated sustainable goods. The shop's presence leverages the e-commerce backbone, allowing it to offer unique items that draw from Lapland's natural resources and artisanal traditions without relying solely on online sales.

The inventory spans approximately 5,000 products, emphasizing environmental sustainability and local production. Shoppers find everything from everyday toxin-free household items to handcrafted goods reflecting Lapland's cultural heritage. These selections prioritize quality materials sourced responsibly, appealing to those committed to low-impact living. The assortment evolves with customer interest, often featuring items unavailable in larger urban centers.

From humble beginnings with skepticism from family and friends, the store's revenue climbed from 4.3 million SEK in 2014 to nearly 11 million in 2016, employing five people including initial doubters. This success story underscores the viability of rural entrepreneurship in Sweden's north. By staying rooted in Storuman, it creates jobs and fosters community ties, with delivery drivers even making special stops at the warehouse due to the personal connections built over time.

Lapland Eco Store embodies a lifestyle harmonious with the surrounding wilderness of southern Lapland. Its products encourage mindful consumption, resonating with the region's emphasis on preserving pristine environments. Visitors experience not just shopping but an introduction to sustainable practices shaped by Lapland's vast forests and clean air, making every purchase a nod to ecological stewardship.

Ongoing developments include website relaunches and enhancements to the shop section, ensuring continued accessibility for both online browsers and walk-in customers. The business thrives on word-of-mouth and the uniqueness of its offerings, proving that innovative retail can flourish in remote areas by blending digital reach with local warmth.