Chinatown Bakery, London Travel Guide

Free Guide: A compact Chinatown bakery in Soho serving Chinese pastries, taiyaki and buns from a busy Newport Place counter.

A brief summary of Chinatown Bakery

A compact Chinatown bakery in Soho serving Chinese pastries, taiyaki and buns from a busy Newport Place counter.

Chinatown Bakery is a compact Chinese bakery on Newport Place, built for quick stops rather than lingering. Expect a counter lined with taiyaki, custard buns, BBQ pork buns and other sweet or savoury pastries, then a fast takeaway-style handover. The shop sits in the middle of London’s Chinatown food cluster, so queues are common at lunch and early evening, but they usually move steadily.

6–45 minTime to spend
$Budget
Indoor & outdoorSetting
5 / 5Mobile signal

On-site amenities

  • Drink options
  • Food options
  • Seating areas
  • Sheltered areas
  • Trash bins
4.4 Very good · 2,356 Google reviews
Plan your visit

Opening hours

  • Every day10:30 am–9 pm

Opening hours as listed on the venue’s Google Business Profile. Hours can change for services and special events, so check with the venue before you go.

Address
7-9 Newport Pl London
Phone
Website

Getting there

Walking

An easy walk from Leicester Square, Piccadilly Circus, Covent Garden, or Tottenham Court Road, usually around 5 to 15 minutes.

Underground

Use nearby central London Tube stations such as Leicester Square, Piccadilly Circus, or Tottenham Court Road, then continue on foot.

Taxi / Ride-hailing

Straightforward in central London, though stopping space is limited and the surrounding streets are often busy or pedestrianised.

Driving

Possible but inconvenient because of traffic, restricted stopping, and expensive parking in central London.

Discover more about Chinatown Bakery

What it is

Chinatown Bakery is a Chinese bakery and takeaway-focused pastry shop on Newport Place in London’s Chinatown, just off the Soho grid. It is best understood as a snack stop rather than a café or sit-down restaurant. The draw is a compact range of Chinese and East and Southeast Asian-style baked goods, with items such as taiyaki, custard buns, BBQ pork buns, and other sweet or savoury pastries that are easy to eat on the move.The business sits within Chinatown’s dense retail-food strip, where visitors tend to move from one counter to the next rather than settle in for a long meal. That makes it useful for travellers who want a quick, inexpensive bite between sightseeing stops in central London.

Atmosphere and setting

The setting is urban, busy, and tightly packed. Newport Place is a pedestrian-heavy central-London street, and the bakery’s frontage is part of a row of restaurants, bakeries, and Chinatown streetscape elements. Inside, the footprint is likely small, with a counter-service layout and limited room to stand. The experience is shaped by turnover: people browse the display, join the queue, choose quickly, and leave with food in hand.That pace is part of the appeal. This is not a place for a long conversation or a drawn-out coffee break. It works best when you want a warm pastry, a sweet snack, or a savoury bun before continuing through Chinatown or Soho.

Why travellers stop here

Visitors come for the food and the location. Chinatown Bakery offers a practical way to sample bakery items that are less common in standard London high streets, and it fits neatly into a Chinatown food crawl. The shop is especially useful for solo travellers, couples, and families looking for a short, low-cost stop rather than a full meal.The surrounding district adds context. London’s Chinatown developed through post-war Chinese migration and later redevelopment, and today it functions as a concentrated food-and-retail area rather than a single landmark. Chinatown Bakery is one small part of that wider scene, but it reflects the area’s everyday rhythm better than a formal attraction would.

How a visit unfolds

A typical visit is brief. You approach from the street, check the display, queue if needed, choose a few pastries, and leave. If the shop is busy, the line usually moves steadily, even at peak times. Most visitors spend only a few minutes inside, though a longer stop is possible if you are comparing items or combining it with other Chinatown bakeries and snack counters nearby.Expect the strongest crowds around lunch, after-school hours, early evening, weekends, and holiday periods. Mid-morning and later evening are usually calmer. Rain can push more people indoors and increase demand for quick takeaway food, while very good weather spreads foot traffic across the neighbourhood.

Practical expectations

This is a budget-friendly stop with limited on-site comfort. Seating is likely minimal or absent, and restrooms are not a reliable on-site feature. The location is easy to reach on foot from Leicester Square, Piccadilly Circus, Covent Garden, or Tottenham Court Road, and it is well served by central London Underground stations. The shop is best for a 5- to 30-minute visit, depending on queue length and how many items you want to try.It is a straightforward, food-led stop: compact, busy, and efficient, with the interest coming from the pastries themselves and the Chinatown setting around them.

Evendo Review Centre

Reviews from Google
By star rating

Guest reviews

Best time to go

Quietest: Jan, Feb & Mar · before 12pm or at 3pm or from 9pm

How busy it gets, month by month Estimated
  1. Jan: 67% of the busiest month, one of the quietest
  2. Feb: 78% of the busiest month, one of the quietest
  3. Mar: 67% of the busiest month, one of the quietest
  4. Apr: 78% of the busiest month
  5. May: 78% of the busiest month
  6. Jun: 89% of the busiest month
  7. Jul: 89% of the busiest month
  8. Aug: 89% of the busiest month
  9. Sep: 78% of the busiest month
  10. Oct: 78% of the busiest month
  11. Nov: 78% of the busiest month
  12. Dec: 100% of the busiest month
How busy it gets, hour by hour Estimated
  1. 11am: 67% of the busiest hour, one of the quietest
  2. 12pm: 89% of the busiest hour
  3. 1pm: 89% of the busiest hour
  4. 2pm: 67% of the busiest hour
  5. 3pm: 56% of the busiest hour, one of the quietest
  6. 4pm: 67% of the busiest hour
  7. 5pm: 89% of the busiest hour
  8. 6pm: 100% of the busiest hour
  9. 7pm: 89% of the busiest hour
  10. 8pm: 67% of the busiest hour
  11. 9pm: 22% of the busiest hour, one of the quietest

Busy times are Evendo estimates for a typical year, to help you plan. Actual crowds vary with events, school holidays and the weather.

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