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Gerald Giles

Norwich's trusted appliance experts since 1948: premium brands, expert installs, repairs, and demos in a central showroom with free parking.

★★★★★4.8 (264)

Gerald Giles is a family-run appliance shop in central Norwich with over 75 years of expertise. Specializing in premium brands like Miele, Bosch, and Sony, it offers TVs, kitchen appliances, vacuums, and more, plus installation, repairs, and cooking demos in a spacious showroom with free parking.

Plan your visit

A brief summary to Gerald Giles

Opening times, essentials, and a few local tips gathered into one calmer, easier-to-scan planning section.

Plan your visit

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16-20 Ber St, Norwich, NR1 3EJ, GB
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Duration: 0.5 to 2 hours
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Mid ranged
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Indoor
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Mobile reception: 5 out of 5
Eve
From Eve

Know before you go

Hi, I'm Eve. Here are a few practical things to know before exploring Gerald Giles.

Local know-how to help you travel smarter and make the most of every moment.

Park for free at the rear and explore interactive displays of plugged-in appliances like Miele ovens and Dyson vacuums.
Book a free kitchen design consultation to integrate smart appliances from Bosch, Neff, or Siemens seamlessly.
Attend cooking events with guest chefs to see KitchenAid and Ninja tools in action before purchasing.

Discover more about Gerald Giles

Discover Gerald Giles

Nestled on Ber Street opposite John Lewis, Gerald Giles stands as Norwich's premier destination for home appliances since 1948. This independent retailer has evolved from a single store into East Anglia's only official Miele Centre, stocking top brands including Sony, Panasonic, Sonos, Neff, Siemens, Dyson, Shark, and KitchenAid. The impressive showroom buzzes with interactive displays where customers can test ovens, dishwashers, vacuums, and sound systems before buying.

Expert Services and Support

Beyond sales, Gerald Giles excels in customer care with professional installation across Norfolk and North Suffolk. Engineers handle delivery, setup, old appliance recycling, and post-purchase training on features. Repair services keep appliances running smoothly, backed by decades of hands-on knowledge. Regular cooking events feature local chefs and Miele demos, showcasing small appliances like Ninja blenders and Nespresso machines in action.

Kitchen Showroom Excellence

The dedicated kitchen area inspires with German-engineered designs, high-tech integrations, and live demonstrations. Free consultations help tailor smart kitchens blending functionality and style. From heat pump tumble dryers to barista-style coffee makers, the focus remains on quality, energy efficiency, and hassle-free ownership.

Why Choose Local Expertise

With 4.8-star ratings from hundreds of customers praising helpful staff, Gerald Giles offers impartial advice, competitive prices, and unmatched aftersales. Free rear parking makes visits convenient, positioning it as the go-to for upgrading homes with reliable, innovative appliances.

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    Getting There

    Walking

    5-10 min walk from Norwich Railway Station or city center; opposite John Lewis on Ber Street.

    Driving

    Central Norwich location with free rear parking; 10-15 min drive from A47, expect city traffic.

    Bus

    Multiple bus stops on Ber Street (lines 25, 30); £2 single fare, 5 min from bus station.

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