Background

Aywick Shop: The Heart of East Yell’s Local Life

4.8 (78)

A beloved general store in East Yell, Aywick Shop offers an eclectic range of goods and a warm community atmosphere in the heart of Shetland’s northern isles.

Aywick Shop is a beloved general store and supermarket located in Aywick, East Yell, Shetland. Known as a local institution, it offers an eclectic range of goods from everyday groceries to hardware supplies, making it a vital hub for the community. The shop’s welcoming atmosphere and extensive stock make it a must-visit for visitors exploring the northern isles of Shetland.

A brief summary to Aywick Shop

  • Monday 8:30 am-7 pm
  • Tuesday 8:30 am-7 pm
  • Wednesday 8:30 am-7 pm
  • Thursday 8:30 am-7 pm
  • Friday 8:30 am-7 pm
  • Saturday 8:30 am-6 pm
  • Sunday 2 pm-5 pm

Local tips

  • Set aside plenty of time to explore inside—the shop’s extensive and varied stock can surprise even seasoned visitors.
  • Visit early in the day for the best selection of fresh groceries and local products.
  • Use the shop as a starting point for the Circular Ness of Queyon walk to enjoy scenic coastal views and wildlife spotting.
  • Check the shop’s opening hours, especially on Sundays when it operates a shorter schedule.
widget icon

Do you manage this location?

Take control to get all the benefits, like improved information, better appearance, and stronger visibility across AI-powered discovery. Learn more

Activate your presence

Unlock the Best of Aywick Shop

Buy tickets

    No tickets available

Book tours with entry

    No tours available

Book tours without entry

    No tours available

Getting There

  • Car and Ferry

    Travel from Lerwick on the Shetland Mainland by car to Toft ferry terminal, approximately 45 minutes. Take the Shetland Islands Council ferry from Toft to Ulsta on Yell, which carries vehicles and foot passengers. From Ulsta, drive about 20 minutes to Aywick. Ferry bookings are recommended in advance, especially in summer. Ferry fares vary but typically range from £10 to £30 depending on vehicle size.

  • Bus and Ferry

    Take a local bus from Lerwick to Toft ferry terminal, a journey of around 1 hour with limited daily services. Board the ferry to Ulsta on Yell, then connect to local bus routes or taxi services to reach Aywick. Bus services on Yell are infrequent, so plan accordingly. Ferry fares apply as above.

  • Walking

    For adventurous visitors already on Yell, walking to Aywick Shop is possible from nearby settlements. Terrain is rural with some uneven paths. The Circular Ness of Queyon walk starts at the shop, making it a natural waypoint. Walking times vary depending on start point, generally from 30 minutes to over an hour.

For the on-the-go comforts that matter to you

  • Restrooms
  • Drink Options
  • Food Options
  • Seating Areas
  • Trash Bins
  • Information Boards

Aywick Shop location weather suitability

  • Weather icon Any Weather
  • Weather icon Rain / Wet Weather
  • Weather icon Clear Skies
  • Weather icon Windy Conditions
  • Weather icon Cold Weather
  • Weather icon Mild Temperatures

Discover more about Aywick Shop

A Local Institution in East Yell

Nestled in the small settlement of Aywick on the island of East Yell, Aywick Shop stands as a cornerstone of community life. Since its incorporation in 2013, this general store has grown into much more than a place to buy essentials. It is renowned locally as an Aladdin’s cave, offering a surprising variety of goods ranging from groceries and fresh produce to electrician’s wire, hair dye, and hosiery. This diversity caters not only to residents but also to visitors seeking unique local finds.

A Hub for Daily Needs and Beyond

Operating with extended hours from early morning until evening on weekdays and Saturdays, and shorter hours on Sundays, Aywick Shop provides vital access to everyday necessities in a remote part of Shetland. The shop’s role extends beyond retail; it acts as a social meeting point where locals gather, exchange news, and maintain the fabric of community life. Its broad stock supports the island’s self-sufficiency and rural lifestyle.

Gateway to Scenic Walks and Wildlife

Aywick Shop also serves as the starting point for the popular Circular Ness of Queyon walk, a moderate 6.5km trail offering stunning coastal views and opportunities to spot otters. This connection to the natural environment enhances the shop’s appeal to visitors interested in exploring Shetland’s rugged outdoors. The proximity to such scenic routes makes it an ideal stop for refreshments and supplies before or after a hike.

Character and Atmosphere

Stepping inside Aywick Shop, visitors are often struck by the shop’s surprising size and the welcoming, almost labyrinthine layout that invites exploration. The atmosphere is casual and friendly, reflecting the warmth of the local community. The shop’s interior is practical yet charming, with shelves stocked to meet a wide range of needs, embodying the resourcefulness characteristic of island living.

Community and Connectivity

Beyond its commercial function, Aywick Shop plays a key role in connecting East Yell’s residents to the wider Shetland archipelago and beyond. It supports local livelihoods by stocking regional products and acts as a point of contact for information and social interaction. Its presence is integral to sustaining the remote community’s quality of life.

Essential Services and Accessibility

While primarily a general store and supermarket, Aywick Shop’s location near other community services like the East Yell Post Office enhances its importance. The shop’s accessibility, with regular opening hours throughout the week, ensures that even in a remote setting, residents and visitors have reliable access to essential goods and friendly service.

Busiest months of the year

Busiest hours of the day

Mobile App

Your all‑in‑one travel companion app

Explore expert travel guides, compare and book tours, experiences, hotels, and more—all from the palm of your hand. Download now for seamless trip planning wherever your wanderlust takes you.



Select Currency