Jericoacoara: Brazil's Hidden Paradise
Nestled on the northern coast of Brazil, Jericoacoara, often simply referred to as 'Jeri', is a hidden gem waiting to be discovered. This remote village, surrounded by sand dunes and crystal-clear waters, offers a unique blend of natural beauty and vibrant culture. It was once a quiet fishing village but has transformed into a sought-after destination for those seeking tranquility and adventure alike. Jericoacoara is renowned for its breathtaking sunsets, best viewed from the iconic Sunset Dune. Each evening, visitors gather to witness the sun dip below the horizon, casting a golden glow over the landscape. The village's laid-back atmosphere is perfect for unwinding, with sandy streets free of cars, creating a serene environment ideal for leisurely strolls. For adventure seekers, Jeri provides a wealth of activities. The strong winds and waves make it a paradise for kitesurfing and windsurfing enthusiasts. The nearby Lagoa do Paraíso, a stunning freshwater lagoon, offers pristine waters perfect for swimming and relaxing in hammocks suspended over the water. The Pedra Furada, a naturally occurring rock arch, is another must-see, especially during low tide when it is easily accessible by foot. Jericoacoara's vibrant nightlife and culinary scene should not be overlooked. The village boasts numerous bars and restaurants offering fresh seafood and traditional Brazilian cuisine. Live music and dance performances add to the lively atmosphere, ensuring that every evening is filled with excitement and joy.
Local tips in Jericoacoara
- Pack light and breathable clothing; the weather is warm year-round.
- Bring cash; many places in Jeri do not accept credit cards.
- Visit the Sunset Dune early to secure a good spot for watching the sunset.
- For the best kitesurfing experience, visit between July and December when the winds are strongest.
- Hire a local guide for a tour to Pedra Furada to learn about its history and significance.
Jericoacoara: Brazil's Hidden Paradise
Nestled on the northern coast of Brazil, Jericoacoara, often simply referred to as 'Jeri', is a hidden gem waiting to be discovered. This remote village, surrounded by sand dunes and crystal-clear waters, offers a unique blend of natural beauty and vibrant culture. It was once a quiet fishing village but has transformed into a sought-after destination for those seeking tranquility and adventure alike. Jericoacoara is renowned for its breathtaking sunsets, best viewed from the iconic Sunset Dune. Each evening, visitors gather to witness the sun dip below the horizon, casting a golden glow over the landscape. The village's laid-back atmosphere is perfect for unwinding, with sandy streets free of cars, creating a serene environment ideal for leisurely strolls. For adventure seekers, Jeri provides a wealth of activities. The strong winds and waves make it a paradise for kitesurfing and windsurfing enthusiasts. The nearby Lagoa do Paraíso, a stunning freshwater lagoon, offers pristine waters perfect for swimming and relaxing in hammocks suspended over the water. The Pedra Furada, a naturally occurring rock arch, is another must-see, especially during low tide when it is easily accessible by foot. Jericoacoara's vibrant nightlife and culinary scene should not be overlooked. The village boasts numerous bars and restaurants offering fresh seafood and traditional Brazilian cuisine. Live music and dance performances add to the lively atmosphere, ensuring that every evening is filled with excitement and joy.
When is the best time to go to Jericoacoara?
Iconic landmarks you can’t miss
Jericoacoara National Park
Discover the enchanting landscapes and adventure-filled activities at Jericoacoara National Park in Brazil, a true nature lover's paradise.
Pedra Furada
Discover Pedra Furada, Jericoacoara's iconic 'Pierced Stone,' a natural wonder sculpted by the ocean and steeped in history.
Dune Sunset Jericoacoara
Witness a breathtaking sunset from the iconic Dune Sunset in Jericoacoara, Brazil. A daily spectacle of nature's beauty you won't forget.
Paradise Lagoon
Discover Paradise Lagoon in Jericoacoara: Pristine waters, stunning landscapes, and a serene escape in Brazil's tropical haven.
Samba Rock Café | Praia de Jericoacoara
Experience Jericoacoara's vibrant culture at Samba Rock Café: live music, delicious food, and tropical vibes in the heart of the village.
Praia da Malhada
Discover Praia da Malhada in Jericoacoara: a serene beach with stunning cliffs, turquoise waters, and tranquil hiking trails.
Praia do Preá
Discover Praia do Preá, Ceará: a kitesurfing haven with stunning beaches, thrilling watersports, and authentic Brazilian charm.
Praia Principal de Jeri
Experience the beauty and vibrant culture of Jericoacoara's main beach, a perfect blend of relaxation and adventure in Brazil.
Praia de Jericoacoara CE
Discover Jericoacoara: a Brazilian paradise with stunning beaches, thrilling water sports, and a serene, laid-back atmosphere.
Praça de Jericoacoara
Experience the vibrant heart of Jericoacoara! Praça de Jericoacoara: culture, cuisine, and unforgettable sunsets in a charming coastal setting.
Lagoa do Amâncio
Discover the tranquil beauty of Lagoa do Amâncio in Jericoacoara, a hidden gem with crystal-clear waters and stunning sunsets.
Hurricane Jeri
Experience luxury and tranquility at Hurricane Jeri in Jericoacoara, Brazil, with stunning beaches, lush gardens, and exceptional service.
The Chili Beach
Experience luxury and tranquility at The Chili Beach in Jericoacoara, Brazil, with stunning views, gourmet dining, and a beachfront location.
Jericoacoara Lighthouse
Discover panoramic views and coastal history at the Jericoacoara Lighthouse, a beacon offering unforgettable vistas of Brazil's stunning shoreline.
Portal de Jericoacoara
Discover the iconic Portal de Jericoacoara, a natural gateway to breathtaking landscapes and unforgettable adventures in Ceará, Brazil.
Unmissable attractions to see
Praia da Malhada
Discover tranquility and natural beauty at Praia da Malhada, a serene beach escape in Jericoacoara, Ceará, perfect for relaxation and hiking.
Praça de Jericoacoara
Experience the vibrant culture & stunning sunsets at Praça de Jericoacoara, the heart of Jijoca de Jericoacoara, Brazil. A must-see coastal paradise!
Trilha da Pedra Furada
Hike to the iconic Pedra Furada in Jericoacoara, Ceará, and witness a breathtaking natural rock arch sculpted by the ocean breeze.
Piscina Natural Ananias
Discover the serene beauty of Piscina Natural Ananias in Jijoca de Jericoacoara, Brazil, a perfect spot for swimming, snorkeling, and unforgettable sunsets.
Jericoacoara Lighthouse
Discover panoramic views and historical significance at the Jericoacoara Lighthouse, a beacon in Brazil's stunning national park.
Pedra do Frade
Discover the breathtaking Pedra do Frade in Jijoca de Jericoacoara, a stunning natural wonder of Brazil's coast.
Boqueirão
Discover Boqueirão, a serene lagoon in Jijoca de Jericoacoara, Ceará, offering tranquil waters and a peaceful escape for nature lovers.
Serrote de Jericoacoara
Hike to panoramic views: Witness stunning sunrises and sunsets from Jericoacoara's iconic Serrote, a natural landmark in Brazil.
Beco Doce
Discover Beco Doce in Jericoacoara: a vibrant alley filled with sweets, crafts, and colorful bougainvillea arches perfect for photos.
Piscina Natural do Dekinho
Discover the serene beauty of Piscina Natural do Dekinho in Jijoca de Jericoacoara, Brazil, a perfect escape for relaxation and natural beauty.
Tirolesa Paraiso
Experience the thrill of ziplining over the turquoise waters of Lagoa do Paraiso, a breathtaking paradise in Jijoca de Jericoacoara, Brazil.
Rumo dos Ventos - Passeios de UTV e Expedições
Explore Jericoacoara's stunning landscapes with thrilling UTV tours and expeditions, led by expert guides for an unforgettable off-road adventure.
Duna meia lua
Discover the serene beauty of Duna Meia Lua in Jijoca de Jericoacoara, Brazil, with stunning dunes and tranquil landscapes.
Pôr do Sol de Jericoacoara/CE (Sunset at Jericoacoara/CE)
Experience the magic of Jericoacoara's Sunset Dune: panoramic views, vibrant colors, and a daily celebration of nature's beauty.
Duna dos Coqueiros
Discover Duna dos Coqueiros in Jijoca de Jericoacoara: stunning dunes, diverse ecosystems, and a tranquil escape on Brazil's beautiful coastline.
Essential places to dine
Dona Amélia Restaurante
Discover the vibrant flavors of Brazil at Dona Amélia Restaurante in Jijoca de Jericoacoara—where family dining meets exceptional cuisine.
Restaurante Tamarindo
Experience exquisite Brazilian cuisine at Restaurante Tamarindo in Praia de Jericoacoara—where fresh flavors meet stunning coastal views.
Restaurante Pimenta Verde Jericoacoara Ceará
Discover fresh seafood delights and vibrant cocktails at Restaurante Pimenta Verde in Jericoacoara - where culinary excellence meets tropical charm.
Cantina Jeri
Experience authentic Italian cuisine at Cantina Jeri in Jijoca de Jericoacoara—where every meal is a celebration of flavor amidst stunning coastal beauty.
Jerizando Restaurante e Pizzaria
Discover authentic Brazilian flavors at Jerizando Restaurante e Pizzaria in Jijoca de Jericoacoara - A culinary delight by the sea.
Restaurante do Bigode
Experience the rich flavors of Brazilian cuisine at Restaurante do Bigode in Jijoca de Jericoacoara - a culinary gem by the sea.
Restaurante Rústico e Acústico
Experience authentic Brazilian seafood at Restaurante Rústico e Acústico in Jericoacoara – where every meal is a celebration of local flavors.
Romã Jericoacoara
Experience authentic Brazilian cuisine at Romã Jericoacoara – where local flavors meet international flair in a stunning beachside setting.
Bistrôgonoff
Discover Bistrôgonoff: where fresh seafood meets Brazilian culinary traditions in picturesque Jericoacoara.
Na Casa Dela
Experience authentic Brazilian cuisine at Na Casa Dela in Jijoca de Jericoacoara—where local flavors meet cozy ambiance.
EAT On The Streets
Experience mouthwatering burgers and fast food delights at EAT On The Streets in Jijoca de Jericoacoara – a must-visit culinary hotspot!
Bistro Caiçara
Experience a delightful fusion of Brazilian and Italian flavors at Bistro Caiçara in Jijoca de Jericoacoara.
Pescador Jeri
Discover Pescador Jeri: A must-visit seafood restaurant in Jericoacoara offering authentic Brazilian cuisine in a charming coastal setting.
Freddyssimo Restaurante e Antipasteria Jericoacoara Ceará
Discover authentic Brazilian cuisine at Freddyssimo Restaurante e Antipasteria in Jericoacoara, where every dish tells a story.
Restaurante Italiano Leonardo Da Vinci Jericoacoara Ceará
Discover the authentic taste of Italy at Restaurante Italiano Leonardo Da Vinci in Jericoacoara – where every dish tells a story.
Markets, malls and hidden boutiques
Havaianas Jericoacoara - Jijoca de jericoacoara
Explore the vibrant world of Havaianas Jericoacoara, where stylish flip-flops and beachwear meet the charm of coastal Brazil.
Harmony
Discover unique crafts and souvenirs at Harmony, a serene shopping destination in the heart of Jijoca de Jericoacoara, Ceará, Brazil.
Jeri Arte
Explore Jeri Arte, the ultimate souvenir and beach clothing store in Jericoacoara, capturing the spirit of Brazil's stunning coastline.
Pepestyle
Discover vibrant fashion at Pepestyle, the premier clothing store in Jijoca de Jericoacoara, capturing the essence of coastal style.
Greenish - Jericoacoara
Experience the essence of Brazilian fashion at Greenish - Jericoacoara, where local style meets beach vibes in the heart of paradise.
Colortime Jericoacoara
Discover Colortime Jericoacoara, your go-to destination for vibrant beachwear and local crafts in the heart of this coastal paradise.
Lua Clara Moda & Arte
Discover the essence of Jericoacoara at Lua Clara Moda & Arte, where fashion meets local artistry in a vibrant shopping experience.
Lojinha Mar Azul Guachelo
Discover Lojinha Mar Azul Guachelo in Jijoca de Jericoacoara, your go-to destination for stylish clothing and unique souvenirs that capture the essence of Brazil's coast.
Osiris Beachwear
Explore the vibrant Osiris Beachwear in Jijoca de Jericoacoara for trendy beachwear and accessories that capture the essence of coastal life.
loja sol brilhante
Explore Loja Sol Brilhante in Jijoca de Jericoacoara for unique, handcrafted souvenirs that embody the spirit of Brazil's stunning coast.
Conto De Fadas
Explore the unique charm of Conto De Fadas in Jijoca de Jericoacoara, where local artistry meets enchanting home decor.
Desig.com
Discover the art of custom t-shirts in the heart of Jericoacoara, where creativity meets local culture.
Cactos Jeri
Discover unique clothing and accessories at Cactos Jeri, a vibrant clothing store in Jericoacoara, Ceará, reflecting the local culture.
MORENADEPRAIAjeri
Discover local crafts, unique souvenirs, and beach essentials at MORENADEPRAIAjeri, the vibrant variety store in Jijoca de Jericoacoara, Ceará.
Bambô Swimwear Jeri
Discover stylish swimwear and beach fashion at Bambô Swimwear Jeri, the ultimate shopping destination in Jijoca de Jericoacoara, Brazil.
Essential bars & hidden hideouts
The Alchymist Beach Club
Experience exquisite seafood and refreshing salads at The Alchymist Beach Club, your tropical dining destination in Lagoa do Paraíso, Jericoacoara.
Samba Rock Café | Praia de Jericoacoara
Experience the vibrant spirit of Brazilian culture at Samba Rock Café in beautiful Jericoacoara, where delicious food and lively entertainment await.
Bar do Alexandre
Experience the vibrant flavors and stunning views at Bar do Alexandre in Jijoca de Jericoacoara, where every sip and bite tells a story.
The Greatestbar Dumundu
Experience the vibrant flavors of Mexico at The Greatestbar Dumundu, a must-visit restaurant in Jijoca de Jericoacoara offering authentic dishes and a lively atmosphere.
Ice Bar Jericoacoara
Discover the unique Ice Bar Jericoacoara, where cool drinks and a chilled atmosphere meet the vibrant nightlife of this beautiful coastal town.
Serramar - Bar, Cultura e Arte
Discover the vibrant atmosphere of Serramar in Jijoca de Jericoacoara, where culture, art, and refreshing drinks meet for an unforgettable experience.
Nox Bar
Discover the vibrant nightlife of Nox Bar in Jericoacoara, where cocktails and camaraderie come together in a stunning coastal setting.
Loco Beach
Discover the vibrant atmosphere and stunning ocean views at Loco Beach, where relaxation and entertainment meet in Jijoca de Jericoacoara.
PraiaVip.
Discover the vibrant nightlife at PraiaVip, a lively pub in Jijoca de Jericoacoara, where locals and tourists unite in an unforgettable atmosphere.
Boteco Jericoacoara. Boteco da Soni
Discover the lively ambiance of Boteco Jericoacoara, a must-visit bar in Jijoca de Jericoacoara for a taste of local culture and vibrant nightlife.
Garnele Bar e Restaurante
Discover a lively bar experience at Garnele Bar e Restaurante in Jijoca de Jericoacoara, where great food and drinks meet vibrant nightlife.
Bar do gaviao
Immerse yourself in the vibrant atmosphere of Bar do Gavião, a captivating bar in Jijoca de Jericoacoara offering refreshing drinks and local charm.
El trago jeri
Experience the vibrant nightlife at El Trago Jeri, a must-visit bar in Jijoca de Jericoacoara, known for its creative cocktails and lively atmosphere.
Jericoacoara Bar
Discover the lively ambiance and exquisite drinks at Jericoacoara Bar, a must-visit nightlife spot in São Paulo, Brazil.
Local Phrases about Jericoacoara
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- HelloOi
[oy] - GoodbyeTchau
[chow] - YesSim
[seem] - NoNão
[now] - Please/You're welcomePor favor/De nada
[pohr fah-vohr/deh nah-dah] - Thank youObrigado/Obrigada
[oh-bree-gah-doh/oh-bree-gah-dah] - Excuse me/SorryCom licença/Desculpe
[kohm lee-sen-sah/dehs-kool-peh] - How are you?Como vai?
[koh-moh vah-ee] - Fine. And you?Bem. E você?
[behm. eh voh-seh] - Do you speak English?Você fala inglês?
[voh-seh fah-lah een-glehsh] - I don't understandEu não entendo
[eh-oo now en-ten-doh]
- HelloOi
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- I'd like to see the menu, pleaseEu gostaria de ver o cardápio, por favor
[eh-oo goh-stah-ree-ah deh vehr oh kahr-dah-pee-oh, pohr fah-vohr] - I don't eat meatEu não como carne
[eh-oo now koh-moh kahr-nee] - Cheers!Saúde!
[sah-oo-deh] - I would like to pay, pleaseEu gostaria de pagar, por favor
[eh-oo goh-stah-ree-ah deh pah-gahr, pohr fah-vohr]
- I'd like to see the menu, pleaseEu gostaria de ver o cardápio, por favor
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- Help!Socorro!
[soh-koh-roh] - Go away!Vá embora!
[vah ehm-boh-rah] - Call the Police!Chame a Polícia!
[shah-meh ah poh-lee-see-ah] - Call a doctor!Chame um médico!
[shah-meh oom meh-dee-koh] - I'm lostEstou perdido
[eh-stoh pehr-dee-doh] - I'm illEstou doente
[eh-stoh doo-ehn-chee]
- Help!Socorro!
-
- I'd like to buy...Eu gostaria de comprar...
[eh-oo goh-stah-ree-ah deh kohm-prahr...] - I'm just lookingEstou só olhando
[eh-stoh soh oh-lhahn-doh] - How much is it?Quanto custa?
[kwahn-too koos-tah] - That's too expensiveIsso é muito caro
[ee-soh eh moo-ee-toh kah-roh] - Can you lower the price?Você pode baixar o preço?
[voh-seh poh-deh bah-ee-shahr oh preh-soh]
- I'd like to buy...Eu gostaria de comprar...
-
- What time is it?Que horas são?
[keh oh-rahz sah-oo] - It's one o'clockÉ uma hora
[eh oo-mah oh-rah] - Half past (10)Meio dia e meia
[may-oh dee-ah eh may-ah] - MorningManhã
[mah-nyah] - AfternoonTarde
[tahr-deh] - EveningNoite
[noy-chee] - YesterdayOntem
[ohn-tehm] - TodayHoje
[oh-zheh] - TomorrowAmanhã
[ah-mah-nyah] - 1Um
[oom] - 2Dois
[doh-eez] - 3Três
[trehz] - 4Quatro
[kwah-troh] - 5Cinco
[seen-koh] - 6Seis
[sayz] - 7Sete
[seh-teh] - 8Oito
[oy-toh] - 9Nove
[noh-vee] - 10Dez
[dehz]
- What time is it?Que horas são?
-
- Where's a/the...?Onde fica...?
[ohn-deh fee-kah] - What's the address?Qual é o endereço?
[kwahl eh oh ehn-deh-reh-soh] - Can you show me (on the map)?Você pode me mostrar (no mapa)?
[voh-seh poh-deh meh moh-strahr (noo mah-pah)] - When's the next (bus)?Quando é o próximo (ônibus)?
[kwahn-doh eh oh proh-see-moh (oh-nee-boos)] - A ticket (to ....)Um bilhete (para ....)
[oom beel-yeh-chee (pah-rah)]
- Where's a/the...?Onde fica...?
History of Jericoacoara
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The name Jericoacoara is derived from the Tupi-Guarani language, meaning 'hole of the turtles,' which reflects the area's indigenous heritage. The region was initially inhabited by native tribes who relied on fishing and small-scale agriculture for their livelihood.
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In the early 17th century, Portuguese explorers arrived in the region, bringing with them European customs and traditions. The area became a strategic point for explorers and traders due to its proximity to the equator and relatively calm waters.
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Throughout the 18th and 19th centuries, Jericoacoara saw a blending of cultures as Portuguese settlers intermingled with indigenous populations. This fusion created a unique cultural tapestry that included traditional music, dance, and culinary practices.
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By the early 20th century, Jericoacoara had developed into a thriving fishing village. The locals depended on the abundant marine life for their livelihood, and fishing techniques were passed down through generations.
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In the 1980s, Jericoacoara was 'discovered' by backpackers and adventure travelers who were drawn to its unspoiled beauty and tranquil atmosphere. This marked the beginning of its transformation from a remote village to a popular tourist destination.
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In 1984, Jericoacoara was declared an Environmental Protection Area (APA) by the Brazilian government to preserve its natural beauty and biodiversity. This designation helped to regulate tourism and protect the local ecosystem.
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Today, Jericoacoara is recognized as one of the most beautiful beaches in the world. The village has managed to retain its rustic charm while accommodating a growing number of tourists. Its streets are still made of sand, and the community places a strong emphasis on sustainable tourism practices.
Jericoacoara Essentials
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Jericoacoara is located in the state of Ceará in Brazil. The nearest airport is Jericoacoara Airport (JJD), approximately 30 kilometers away. Alternatively, you can fly into Pinto Martins International Airport (FOR) in Fortaleza, which is about 300 kilometers from Jericoacoara. From either airport, you can take a transfer service, rent a car, or use public transportation. The journey from Fortaleza typically takes around 4 to 5 hours by road, often involving a combination of paved roads and sandy tracks.
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Getting around Jericoacoara is typically done by walking, as the village is small and pedestrian-friendly. For longer distances or to explore surrounding areas, you can rent dune buggies or 4x4 vehicles. There are also local taxis and shuttle services that can take you to nearby attractions. Public buses and vans connect Jericoacoara with other towns and cities, but schedules can be infrequent.
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The official currency in Brazil is the Brazilian Real (BRL). Credit cards are widely accepted in hotels, restaurants, and larger shops in Jericoacoara, but it is advisable to carry cash for smaller establishments and local markets. ATMs are available in the village, but it is wise to have some cash on hand before arriving, especially if you plan to visit remote areas.
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Jericoacoara is generally a safe destination for tourists. However, it is still important to take standard precautions. Avoid walking alone at night in poorly lit areas and keep an eye on your belongings in crowded places. While Jericoacoara itself has low crime rates, some areas in the surrounding regions have higher crime rates targeting tourists, so always stay vigilant and aware of your surroundings.
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In case of emergency, dial 190 for police, 192 for medical emergencies, and 193 for fire services. The local police station and medical facilities are available in Jericoacoara. It is recommended to have travel insurance that covers medical emergencies. For minor health issues, there are pharmacies in the village where you can purchase over-the-counter medications.
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Fashion: Do wear light, comfortable clothing suitable for a beach environment. Avoid overly revealing outfits in public areas. Religion: Do respect local customs and traditions. While Jericoacoara is not particularly religious, it's always good to be respectful of local practices. Public Transport: Do be patient, as public transport can sometimes be slow and infrequent. Don't eat or drink on public transport. Greetings: Do greet people with a friendly 'Olá' or 'Bom dia' (Good morning). A handshake is also common. Eating & Drinking: Do try local delicacies such as 'moqueca' (a seafood stew) and 'açaí' bowls. Don't refuse an offer of food or drink, as it is considered impolite.
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To experience Jericoacoara like a local, visit the local markets where you can buy fresh produce and handmade crafts. Engage with locals, who are often friendly and willing to share stories about their village. Don't miss the sunset at the famous Sunset Dune (Duna do Pôr do Sol), a daily ritual for both locals and tourists. For a unique experience, take a capoeira class on the beach or join a forró dance night at one of the local bars.
Trending Landmarks in Jericoacoara
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Jericoacoara National Park
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Pedra Furada
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Dune Sunset Jericoacoara
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Paradise Lagoon
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Samba Rock Café | Praia de Jericoacoara
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Praia da Malhada
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Praia do Preá
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Praia Principal de Jeri
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Praia de Jericoacoara CE
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Praça de Jericoacoara
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Lagoa do Amâncio
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Hurricane Jeri
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The Chili Beach
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Jericoacoara Lighthouse
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Portal de Jericoacoara
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