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Experience the Vibrant Atmosphere of PIER 39

Discover the charm of PIER 39 in San Francisco, a vibrant waterfront attraction offering shopping, dining, sea lions, and stunning bay views.

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Nestled along the stunning Embarcadero in San Francisco, PIER 39 is a premier tourist attraction that captivates visitors with its lively atmosphere and breathtaking waterfront views. This bustling destination is renowned for its diverse range of shopping, dining, and entertainment options, making it a perfect spot for families and travelers alike. As you stroll along the vibrant waterfront, you'll encounter an array of unique shops offering local crafts, souvenirs, and specialty goods. The dining experience is equally enticing, featuring a variety of restaurants that serve everything from fresh seafood to international cuisine, all complemented by picturesque views of the San Francisco Bay. One of the highlights of PIER 39 is the famous sea lions that bask on the docks, providing a delightful spectacle for visitors. These playful marine mammals are often seen lounging in the sun, and their playful antics are sure to entertain both young and old alike. For those seeking adventure, PIER 39 also offers a range of attractions, including thrilling rides, interactive exhibits, and live performances that showcase local talent. As the sun sets, the area transforms into a lively hub of activity, with street performers, musicians, and festivals adding to the vibrant ambiance. Whether you're looking to indulge in delicious cuisine, enjoy a scenic boat tour, or simply soak in the stunning views of the iconic Golden Gate Bridge and Alcatraz Island, PIER 39 serves as an unforgettable gateway to the wonders of San Francisco. This historical landmark combines the charm of a fishing pier with the excitement of a shopping mall, making it a must-visit destination for every tourist.

Local tips

  • Visit early in the day to avoid crowds and enjoy a more leisurely experience.
  • Don't miss the sea lions; they're best seen in the afternoon when they're most active.
  • Check the schedule for live performances and events happening during your visit.
  • Wear layers, as the weather can change quickly near the water.
  • Consider dining at one of the waterfront restaurants for the best views.
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A brief summary to PIER 39

  • Monday 10 am-10 pm
  • Tuesday 10 am-10 pm
  • Wednesday 10 am-10 pm
  • Thursday 10 am-10 pm
  • Friday 10 am-10 pm
  • Saturday 10 am-10 pm
  • Sunday 10 am-10 pm

Getting There

  • Car

    If you are driving, start by getting onto US-101 N from your current location. Continue on US-101 N for approximately 3 miles. Take the exit toward I-80 W/San Francisco. Merge onto I-80 W and follow the signs for San Francisco. Once you enter the city, take the exit for the Embarcadero. Follow the Embarcadero; PIER 39 will be on your right after you pass Pier 7. Parking is available at PIER 39's garage.

  • Public Transportation

    If you are using public transportation, you can take the BART (Bay Area Rapid Transit) to the Embarcadero Station. From the station, exit and walk towards the Embarcadero waterfront. Alternatively, you can take Muni Bus 8 or 30 to the Fisherman's Wharf area. Get off at the stop for Bay Street and walk towards the water; PIER 39 is located along the Embarcadero. It is about a 10-minute walk from the bus stop.

  • Taxi/Rideshare

    For a taxi or rideshare service like Uber or Lyft, simply input 'PIER 39, San Francisco' as your destination. The driver will take you directly to the entrance. Make sure to specify that you want to go to the Embarcadero area, as it can be a popular drop-off point for tourists.

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