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Explore the Iconic Welcome to Roswell Sign

Discover the whimsical Welcome to Roswell Sign, a vibrant symbol of the city’s rich extraterrestrial lore and a unique photo opportunity.

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The Welcome to Roswell Sign is an iconic landmark that welcomes travelers to the enchanting city of Roswell, New Mexico. Renowned for its association with UFO lore, this vibrant sign captures the essence of Roswell's unique charm. As you approach the sign, you'll be greeted by its colorful design and playful nods to the city's extraterrestrial reputation, making it an ideal spot for a quick photo opportunity. Visitors often gather here to snap selfies and share their experiences, creating a sense of community among those who share an interest in the mysterious and the unusual. Beyond its photogenic appeal, the Welcome to Roswell Sign serves as a gateway to a variety of attractions that celebrate the city's rich history and culture. Located near the heart of Roswell, it is conveniently situated for easy access to local shops, dining options, and other tourist sites. Whether you're a believer in the extraterrestrial or simply a curious traveler, this sign represents the whimsical spirit of Roswell and its commitment to embracing its quirky identity. As you plan your visit, remember that this location is not just about the sign itself but also about the experiences that surround it. From local festivals celebrating alien themes to museums dedicated to the city’s unique history, the Welcome to Roswell Sign is the perfect starting point for your Roswell adventure. Immerse yourself in the culture and explore everything this fascinating city has to offer.

Local tips

  • Visit early in the morning or late afternoon for the best lighting for photos.
  • Don’t forget to explore nearby attractions like the International UFO Museum.
  • Check for local events or festivals that may be happening during your visit.
  • Look for unique souvenirs at nearby shops that celebrate the alien theme.
  • Consider visiting at sunset for a stunning backdrop against the sign.
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A brief summary to Welcome to Roswell Sign

  • 3785 E 2nd St, Roswell, New Mexico, 88201, US

Getting There

  • Walking

    If you are starting from downtown Roswell, head east on E 2nd St. Continue walking for about 1.5 miles. The Welcome to Roswell Sign will be on your left at 3785 E 2nd St. Look for the large, colorful sign that says 'Welcome to Roswell' which is a popular photo spot for visitors.

  • Bicycling

    From the Roswell Museum and Art Center located at 100 W 11th St, ride east on W 11th St for one block, then turn left onto N Main St. Continue north for approximately 0.5 miles, then turn right onto E 2nd St. Continue east for about 1 mile until you reach 3785 E 2nd St. The Welcome to Roswell Sign will be on your left.

  • Public Transport

    Take the Roswell Transit System bus from the nearest stop downtown. Board the bus heading towards the East side of Roswell. Get off at the stop nearest to E 2nd St and proceed walking eastward for about 0.5 miles. The Welcome to Roswell Sign will be located at 3785 E 2nd St on your left side.

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