Hööks Travel Guide

Hööks at Fagerbacken is a purpose-driven retailer focused on horse riders and stable life. Shelves and racks are stocked with helmets, boots, bridles, saddles and everyday stable consumables; clothing lines sit beside functional hardware so you can compare fabrics, sizes and fittings in one place. The shop’s layout emphasises usability—wide aisles for carrying longer items and visible signage that groups gear by discipline and function.

The interior is straightforward and unfussy: product walls of bridles and reins, displays of grooming kits and pails, and dedicated corners for technical outerwear and footwear. Materials range from technical textiles to leather, and try-on space is provided for boots and jackets. Lighting and shelving prioritise quick comparison rather than theatrical display, which makes it easier to inspect construction, stitching and hardware up close.

Staff at this store focus on practical, product-centred help—matching sizes and explaining maintenance for leather tack or the technical properties of riding jackets and base layers. Expect assistance with helmet sizing and boot fitting; for more specialised saddle work or bespoke adjustments you may be directed to a fitter or a workshop elsewhere, but everyday tuning and accessory selection are part of the in-store service.

Inventory shifts through the year: breathable layers and sun-protective items appear in warmer months, while insulated jackets, heavier rugs and winter boots arrive ahead of the cold season. Stable supplies such as fly repellents, baling tools, de-icers and detergents rotate with demand, so the shop functions both as a fashion outlet for riders and a practical supply point for stable upkeep.

Set in a commercial area of Östersund, the store occupies a low-rise retail building with room for handling bulkier purchases and loading. The immediate surroundings are practical rather than scenic—the emphasis is on easy access for people transporting equipment by vehicle and for local riders collecting supplies between visits to yards or arenas.

Hööks in Östersund is primarily a convenience and comparative-shopping destination: a place to try on boots, inspect bridles, pick up consumables and compare well-known mid-range equestrian brands. The selection covers everyday needs for leisure riders and small yard operators, offering a predictable stock range suited to regular maintenance, seasonal refreshes and the occasional upgrade.