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The Iconic Selfridges Building: A Shopper's Paradise in Birmingham

Discover the architectural marvel of Selfridges in Birmingham, where shopping meets culinary delights and unforgettable experiences.

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The Selfridges Building in Birmingham is not just a shopping destination; it's an architectural marvel. With its unique design and a diverse range of brands, it promises a delightful experience for every visitor. Explore the vibrant atmosphere and indulge in a day of retail therapy in this iconic landmark.

A brief summary to The Selfridges Building

Local tips

  • Visit during weekdays to avoid the weekend crowds.
  • Check the event calendar on the Selfridges website for special promotions and activities.
  • Take advantage of the varied dining options available to recharge during your shopping spree.
  • Don't forget to explore the architectural details of the building; it's a photographer's dream!
  • Use public transport for convenience; the building is well-connected by bus and train.
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Getting There

  • Walking

    If you are starting from Birmingham New Street Station, exit the station onto Navigation Street. Turn left and walk straight until you reach the junction with Hill Street. Continue onto Hill Street, passing the Birmingham Town Hall on your left. At the end of Hill Street, turn right onto Corporation Street. Walk straight until you reach the Bullring shopping centre. From the Bullring, head towards the Selfridges Building, which is easily identifiable by its distinctive shiny blue exterior. The entrance is located on Upper Dean Street, just a short walk from the Bullring.

  • Public Transport (Bus)

    From Birmingham New Street Station, walk to the nearby bus stop at the station entrance. Take the number 97 bus towards the city centre. After a few stops, get off at the stop labeled 'Bullring'. From there, walk towards the Selfridges Building by heading straight into the Bullring and following the signs to Selfridges, which is located on Upper Dean Street.

  • Public Transport (Tram)

    If you are near the tram station at the Grand Central, take the tram towards Wolverhampton. Get off at the next stop, which is 'Corporation Street'. From there, walk towards the Bullring shopping centre. Once at the Bullring, look for the Selfridges Building, which is located on Upper Dean Street, just a few minutes' walk away.

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Discover more about The Selfridges Building

The Selfridges Building, a stunning architectural masterpiece located in Birmingham, stands as a symbol of modern retail elegance. Recognized for its unique design featuring a façade adorned with thousands of shimmering discs, this shopping center isn’t just a place to shop; it's an experience. Visitors are greeted by a vibrant atmosphere that combines luxury with accessibility, hosting a wide array of stores that cater to all tastes and budgets. From high-end fashion brands to unique boutique shops, there's something for everyone in this bustling retail hub. Beyond shopping, the Selfridges Building offers a variety of dining options, making it a perfect spot for a leisurely lunch or a quick coffee break amidst a day of shopping. The food court features a range of cuisines, ensuring that every palate is satisfied. Moreover, the building's design allows for ample natural light, creating an inviting space where shoppers can easily navigate through the diverse offerings. Various events and promotions are also held throughout the year, attracting both locals and tourists, further enhancing the shopping experience. The Selfridges Building is conveniently located in the heart of Birmingham, making it easily accessible for visitors. Whether you're in the city for a day or planning a longer stay, this iconic destination is a must-visit. With its remarkable architecture, extensive shopping options, and vibrant dining scene, the Selfridges Building guarantees a memorable experience for every tourist. Don't miss the chance to capture stunning photographs of this landmark while enjoying a day of retail therapy!

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