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ABBA Arena: The Cutting-Edge Home of ABBA Voyage in London

Experience ABBA like never before in a futuristic, purpose-built arena blending digital avatars and live music in East London.

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The ABBA Arena, located at 1 Pudding Mill Lane in London’s Queen Elizabeth Olympic Park, is a bespoke, state-of-the-art venue purpose-built for the groundbreaking ABBA Voyage concert. Opened in 2022, this hexagonal arena offers an immersive live music experience where digital avatars of ABBA perform alongside live musicians. With a seating capacity designed for comfort and engagement, the arena hosts multiple weekly shows blending technology, music, and spectacle in a unique entertainment setting.

A brief summary to ABBA Arena

  • 1 Pudding Mill Ln, London, E15 2RU, GB
  • Visit website
  • Duration: 1.5 to 2.5 hours
  • Mid ranged
  • Environment icon Indoor
  • Mobile reception: 5 out of 5
  • Monday 12 am-12 am
  • Tuesday 12 am-12 am
  • Wednesday 12 am-12 am
  • Thursday 12 am-12 am
  • Friday 12 am-12 am
  • Saturday 12 am-12 am
  • Sunday 12 am-12 am

Local tips

  • Arrive at least one hour before the concert to allow time for security and ticket checks.
  • Use public transport, especially the DLR to Pudding Mill Lane station, for the easiest access.
  • Consider premium tickets for access to the Oceanbird Lounge and private Dance Booths.
  • Bring earplugs if you or your children are sensitive to loud sound; limited earplugs are available on-site.
  • Children under 3 are not admitted; those under 16 must be accompanied by an adult and may not sit alone.
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Getting There

  • Public Transport

    Take the Docklands Light Railway (DLR) to Pudding Mill Lane station, located directly opposite the ABBA Arena. From central London, travel times range from 20 to 35 minutes depending on your starting point. The DLR runs frequently throughout the day. Alternatively, Stratford station offers Central and Jubilee line Underground services as well as National Rail connections, about a 25-minute walk or one DLR stop from Pudding Mill Lane.

  • Bus

    Several London bus routes serve the nearby Stratford area, including routes 25, 108, 276, and 425, with journey times from central London typically between 40 and 60 minutes depending on traffic. Bus stops are located near Stratford station, from where you can walk or take the DLR to Pudding Mill Lane.

  • Car and Taxi

    Car access is limited; parking at the ABBA Arena is reserved for blue badge holders with advance booking. Public parking is available at Stratford and Westfield shopping center, approximately 15-20 minutes’ walk away. Black cabs and ride-hailing services can drop off passengers on Pudding Mill Lane. Expect travel times from central London by car or taxi to be 30-50 minutes depending on traffic.

  • Coach Transfer

    Coach transfers from central London to the ABBA Arena are available for group bookings. Drop-off and pick-up points are on Pudding Mill Lane. Coaches cannot wait on-site, so scheduling must accommodate arrival and departure times. This option is suitable for larger groups and may require advance reservation.

ABBA Arena location weather suitability

  • Weather icon Any Weather

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Discover more about ABBA Arena

A Revolutionary Venue for a Legendary Band

The ABBA Arena is a custom-built, state-of-the-art concert venue situated in East London’s Queen Elizabeth Olympic Park. Opened in 2022, it was designed specifically to host ABBA Voyage, a concert experience unlike any other. The arena’s distinctive hexagonal shape and modern architectural design were created by British entertainment architects Stufish, known for their work on high-profile productions. This innovative space enables a fully immersive experience where the legendary Swedish pop group ABBA appears as digital avatars, performing alongside a live band.

Immersive Concert Experience

ABBA Voyage is a hybrid entertainment spectacle that blends cutting-edge technology with ABBA’s timeless hits. The concert features digital avatars—sometimes called 'ABBAtars'—that bring the band members to life on stage, accompanied by live musicians. The show runs approximately 100 minutes without an interval, offering a continuous flow of singing and dancing. Designed by ABBA’s members themselves, the concert blurs the lines between reality and digital artistry, creating a unique, engaging experience for fans and newcomers alike.

Location and Accessibility

Located at 1 Pudding Mill Lane, London E15 2RU, the arena is easily accessible by public transport. It stands directly opposite Pudding Mill Lane station on the Docklands Light Railway (DLR), with Stratford station nearby offering Central and Jubilee line Underground services as well as National Rail and Stratford International connections. The venue encourages visitors to use public transport, as parking is limited to blue badge holders with prior booking. Nearby Stratford also offers additional parking and transport options.

Ticketing and Visitor Information

Tickets for ABBA Voyage range from seated options starting at £38.50 to standing Dance Floor tickets from £55, with special pricing for younger visitors aged 16-25. Premium tickets include access to the Oceanbird Lounge and private Dance Booths for groups. The arena is fully accessible, offering wheelchair spaces and transfer-friendly seating. Visitors are advised to arrive approximately one hour before the concert for security and ticket checks. The venue also features bars and food outlets open before performances, with combo meal deals available.

Atmosphere and Audience

The ABBA Arena offers a lively, fun-filled atmosphere with a strong emphasis on immersive entertainment. The venue welcomes audiences aged six and older, with some areas recommended for older children and adults due to the concert’s dynamic nature. The arena’s design ensures every seat has a great view, encouraging dancing and engagement. The combination of digital innovation and live performance creates a unique cultural heritage experience celebrating ABBA’s enduring legacy.

Architectural and Cultural Significance

The arena stands as a landmark in modern entertainment architecture, showcasing how technology can redefine live music experiences. Its location within the Olympic Park ties it to a broader cultural and sporting legacy in London. ABBA Voyage, hosted here, represents a pioneering approach to concert production, blending nostalgia with futuristic presentation. The arena not only honors ABBA’s music but also pushes the boundaries of what a live show can be in the 21st century.

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