Selfridges Birmingham – Iconic Retail Landmark at The Bullring
Experience luxury shopping in Birmingham’s iconic Selfridges, famed for its futuristic design and premium retail offerings.
Selfridges Birmingham, located in the heart of the Bullring Shopping Centre, is a striking department store known for its futuristic architecture and extensive luxury retail offerings. Opened in 2003, the building’s distinctive facade of 15,000 anodised aluminium discs wraps around the corner of Moor Street and Park Street, making it a landmark in Birmingham’s cityscape. Inside, visitors find a curated mix of fashion, beauty, homeware, and gourmet food, complemented by premium services like personal shopping and beauty consultations.
A brief summary to Selfridges Birmingham
- The Bullring, Upper Mall East, Birmingham, B5 4BP, GB
- +441216006629
- Visit website
- Duration: 1 to 4 hours
- Mid ranged
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Indoor
- Mobile reception: 5 out of 5
- Monday 10 am-10 pm
- Tuesday 10 am-10 pm
- Wednesday 10 am-10 pm
- Thursday 10 am-10 pm
- Friday 9 am-10 pm
- Saturday 8 am-9 pm
- Sunday 11 am-5:30 pm
Local tips
- Visit during weekday mornings for a quieter shopping experience and personalized service.
- Take advantage of Selfridges’ personal shopping and beauty consultation services for expert advice.
- Explore the in-store dining options to enjoy a meal or refreshments during your visit.
- Check the schedule for special events and exhibitions that add a creative dimension to your shopping trip.
- Look up the store’s opening hours in advance, as they vary slightly on weekends and holidays.
For the on-the-go comforts that matter to you
- Restrooms
- Drink Options
- Food Options
- Seating Areas
- Information Boards
Getting There
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Train and Walk
From Birmingham New Street Station, take a 10-15 minute walk through the city centre to reach Selfridges at The Bullring. The route is mostly flat and accessible, passing through pedestrian-friendly streets.
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Bus
Several city buses serve stops near The Bullring Shopping Centre, including routes 8, 11, and 63. Bus travel times vary between 15-30 minutes from various parts of Birmingham. Check local schedules for frequency; fares typically range from £2 to £4.
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Car
Driving to Selfridges is possible with nearby multi-storey car parks at The Bullring. Parking fees apply, generally around £3-£5 per hour. Traffic can be heavy during peak hours, and some areas have restricted access for non-residents.
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Taxi or Rideshare
Taxis and rideshare services like Uber provide convenient direct access to Selfridges. Travel times depend on traffic but usually range from 10 to 25 minutes from central Birmingham locations. Prices vary accordingly.
Selfridges Birmingham location weather suitability
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Any Weather
Discover more about Selfridges Birmingham
A Bold Architectural Statement in Birmingham’s Retail Scene
Selfridges Birmingham stands out as a masterpiece of modern architecture, designed by the renowned firm Future Systems and unveiled in 2003. The building’s unique exterior is clad with 15,000 shimmering anodised aluminium discs mounted on a blue background, creating a fluid, curved facade that has become emblematic of Birmingham’s Bullring area. This innovative design, often described as an example of Blobitecture, was commissioned to make the store distinct from the rest of the Bullring Shopping Centre and to serve as a visual landmark for the Selfridges brand.A Premier Destination for Luxury Shopping and Services
Inside, Selfridges offers an extensive range of luxury products including designer fashion, accessories, beauty products, and gourmet food. The store features dedicated sections for women’s and men’s clothing, jewelry, and homeware, attracting shoppers seeking high-end brands and exclusive items. Complementing the retail experience are premium services such as personal shopping, beauty consultations, and bespoke styling sessions, designed to create a personalized and memorable visit.Dynamic Retail Experiences and Events
More than just a department store, Selfridges Birmingham functions as a creative and social hub. It hosts a variety of in-store events, exhibitions, and experiences that engage visitors beyond shopping. The store’s environment encourages socializing and inspiration, making it a vibrant part of Birmingham’s cultural and retail landscape. Dining options within the store add to the all-day appeal, allowing visitors to enjoy meals or refreshments during their visit.Commitment to Inclusivity and Customer Care
Selfridges Birmingham emphasizes a welcoming and inclusive atmosphere, ensuring all customers feel comfortable and respected. The store enforces a strict policy against abusive or offensive behavior, reflecting its dedication to positive customer and staff experiences. Accessibility features and services are in place to accommodate diverse visitor needs, enhancing its reputation as a friendly and accommodating destination.Location and Surrounding Context
Situated at Upper Mall East within the Bullring Shopping Centre, Selfridges benefits from its central location in Birmingham city centre. The Bullring itself is one of the UK’s premier shopping districts, drawing locals and tourists alike. The store’s proximity to other key retail outlets, restaurants, and cultural venues makes it an integral part of Birmingham’s vibrant urban fabric.Recognitions and Ongoing Preservation
Since its opening, Selfridges Birmingham has received multiple awards for its architectural innovation and retail excellence. The building’s facade has undergone careful restoration to maintain its distinctive appearance, demonstrating a commitment to preserving its iconic status. This attention to detail ensures that Selfridges remains a standout feature of Birmingham’s cityscape and a must-visit destination for visitors.Iconic landmarks you can’t miss
The Selfridges Building
0.1 km
A shimmering silver landmark in Birmingham’s Bullring, where shopping meets futuristic architecture and luxury retail in a sculptural masterpiece.
Workers Memorial
0.5 km
A solemn landmark in Birmingham honoring workers lost to workplace tragedy and inspiring the fight for safer labor conditions.
The Floodgate
0.6 km
Discover The Floodgate in Birmingham for a unique blend of drinks, indoor sports, and a lively atmosphere perfect for tourists.
The River
0.7 km
Iconic bronze fountain sculpture in Birmingham’s Victoria Square, blending art, poetry, and urban life since 1994.
Chamberlain Memorial
0.8 km
A striking neo-Gothic monument in Birmingham’s Chamberlain Square honoring Joseph Chamberlain’s legacy of public service and city transformation.
The Best of Birmingham Trail
0.8 km
Explore Birmingham’s rich heritage through 20 iconic sites on this free, immersive city centre trail blending history, art, and urban renewal.
Clue HQ Birmingham - The Live Escape Game
1.0 km
Experience the thrill of escape at Clue HQ Birmingham, where adventure and mystery await in immersive escape rooms.
The Cube
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Discover The Cube in Birmingham – a unique blend of leisure, dining, and entertainment that creates unforgettable experiences for every visitor.
The Coffin Works
1.1 km
Uncover the hidden history of coffin-making in Birmingham at The Coffin Works, a unique museum offering engaging insights into the trade's past.
Boulton, Watt and Murdoch
1.1 km
Explore Birmingham's Boulton, Watt and Murdoch sculpture—an inspiring tribute to the city's industrial heritage and innovation.
Historic England
1.2 km
Uncover Birmingham's rich history and heritage at Historic England, a cornerstone of cultural preservation and education in the heart of the city.
Birmingham Walk of Stars
1.2 km
Explore the Birmingham Walk of Stars, an outdoor tribute celebrating the city's iconic figures from music, film, and sports along the vibrant Broad Street.
St Paul's Square
1.3 km
Discover the charm of St Paul's Square in Birmingham, where history meets modern culture in a picturesque setting.
New hall Hill - Historical Signature!
1.3 km
Explore New Hall Hill, a historical treasure in Birmingham, where captivating architecture and rich cultural history come together for an unforgettable experience.
Newhall Hill
1.4 km
Experience breathtaking views and historical charm at Newhall Hill, a serene oasis in the heart of Birmingham for every traveler.
Unmissable attractions to see
Bullring Shopping Centre Bullring
0.0 km
Iconic Birmingham shopping destination blending historic roots with modern retail and vibrant dining experiences.
Horatio Nelson Statue
0.1 km
Historic bronze statue honoring Admiral Horatio Nelson’s naval victories, located in Birmingham’s Bull Ring since 1809.
St. Martin in the Bull Ring
0.1 km
Historic Neo-Gothic church and spiritual sanctuary at Birmingham’s vibrant Bull Ring, blending medieval heritage with modern city life.
Bullring & Grand Central
0.1 km
Experience Birmingham’s iconic shopping and dining destination blending modern design, diverse retail, and vibrant social life.
Bullring Rag Market
0.2 km
Explore Birmingham’s vibrant Bullring Rag Market, a bustling hub of fabrics, fashion, and diverse goods in the city centre.
Ozzy the Bull
0.3 km
A towering mechanical bull named after Ozzy Osbourne, symbolizing Birmingham’s industrial might and musical heritage at New Street Station Forecourt.
Martineau Place
0.3 km
Birmingham's central shopping hub honoring a dynasty of mayors, blending retail buzz with echoes of Unitarian heritage and civic pride.
Grand Central Shopping Centre
0.3 km
A stunning, modern shopping centre integrated with Birmingham’s New Street Station, offering diverse retail and dining in a light-filled, accessible space.
The Grand Central Bull
0.4 km
Experience Birmingham's vibrant culture and rich history at The Grand Central Bull, a must-see tourist attraction in the heart of the city.
New Street & Burlington Arcade
0.4 km
A vibrant crossroads in Birmingham city centre blending historic elegance and dynamic shopping at New Street and Burlington Arcade.
The Square Shopping Centre
0.4 km
Compact, sheltered city-centre shopping with practical high-street and independent stalls, ideal for quick stops and everyday needs near Birmingham’s retail core.
House of Fraser
0.4 km
Discover Birmingham’s iconic House of Fraser on Corporation Street, a historic department store offering diverse fashion, beauty, and homewares across six floors.
Hippodrome Square
0.5 km
A lively cultural square outside Birmingham Hippodrome, alive with performances, festivals, and the spirit of the Chinese Quarter.
The Arcadian
0.5 km
A vibrant shopping and leisure complex in central Birmingham, combining retail, dining and entertainment in a modern, covered environment.
Birmingham Hippodrome
0.5 km
Birmingham's grand Victorian theatre where 125 years of entertainment history meets world-class performances.
Essential places to dine
Browns Birmingham
0.1 km
Stylish brasserie in St Martins Square offering classic dishes with a modern touch in Birmingham’s vibrant city centre.
Original Patty Men
0.2 km
Discover Birmingham’s legendary burger joint in Digbeth, serving bold, flavorful patties and craft beers in a cool industrial setting.
Manzil Restaurant
0.3 km
Discover vibrant Indian flavors and a welcoming atmosphere at Manzil Restaurant, a Digbeth gem serving authentic dishes in Birmingham’s lively heart.
Mowgli Street Food Birmingham
0.4 km
Whimsical Indian street food in a fairy-lit jungle setting, perfect for sharing bold flavours in the heart of Birmingham’s Grand Central.
TAPAS REVOLUTION (Birmingham)
0.4 km
Experience authentic Spanish tapas with fresh flavors and lively vibes at Birmingham’s bustling Grand Central station.
Falafel Vegan Munch
0.4 km
Fresh, handmade vegan falafel wraps and vibrant juices in the heart of Birmingham’s creative Digbeth district.
Riva Blu Italian Restaurant & Bar, Birmingham
0.5 km
Experience the vibrant taste and style of Southern Italy in the heart of Birmingham with Riva Blu’s authentic cuisine and chic atmosphere.
Las Iguanas - Birmingham - Temple Street
0.5 km
Vibrant Latin American dining with carnival energy, fresh cocktails, and shareable feasts in Birmingham's city centre.
The Oyster Club
0.5 km
A sophisticated oyster bar and seafood restaurant in Birmingham offering fresh oysters, creative cocktails, and seasonal dishes in a relaxed setting.
The Botanist Birmingham
0.5 km
A vibrant botanical oasis in Birmingham city centre, blending fresh seasonal dining, inventive cocktails, and live music by the canal.
The Ivy Temple Row
0.5 km
A stylish British brasserie in Birmingham blending art deco elegance with classic dishes and impeccable service.
San Carlo - Birmingham
0.5 km
Classic Italian elegance and seafood delights in Birmingham’s stylish city centre dining destination.
Tiger Bites Pig
0.5 km
Experience Birmingham’s vibrant Taiwanese bao culture with fresh, flavorful buns and rice bowls in a cozy, lively city centre spot.
Fumo by San Carlo - Birmingham Waterloo St
0.5 km
Chic Italian dining in Birmingham serving Venetian cicchetti, creative cocktails, and authentic flavors in a stylish modern setting.
Land Restaurant
0.5 km
Innovative vegan fine dining in Birmingham’s historic arcade, blending global flavors with seasonal British produce.
Markets, malls and hidden boutiques
Menkind
0.1 km
Quirky gadgets and geeky gifts await at Menkind Bullring—unique finds for him, from Star Wars merch to tech toys in Birmingham's premier shopping hub.
Wornwell Vintage Clothing
0.1 km
Discover authentic vintage fashion and quality streetwear at Wornwell Vintage Clothing, a unique shop nestled inside Primark on Birmingham's High Street.
Primark
0.2 km
A huge, multi‑level flagship on Birmingham High Street offering fast, affordable fashion, homewares and themed in‑store concepts under one roof.
KENJI Birmingham Bullring
0.2 km
Discover quirky Japanese-inspired gifts and immersive pop culture at KENJI Birmingham Bullring, a vibrant hub for unique shopping experiences.
The Works
0.3 km
Discover affordable arts, crafts, books, and stationery in the heart of Birmingham’s vibrant New Street shopping district.
Beauty & the Button
0.3 km
Discover personalised gifts and colourful button frames at Beauty & the Button, Birmingham’s charming shop for meaningful celebrations.
Flying Tiger Copenhagen
0.3 km
Discover quirky, affordable Scandinavian gifts and everyday essentials that bring joy and creativity to Birmingham’s city center.
Simply Gifted
0.4 km
Explore Simply Gifted in Birmingham for unique gifts and local treasures that reflect the vibrant spirit of the city.
Urban Outfitters
0.4 km
Discover stylish apparel, unique homewares, and a vibrant shopping vibe at Urban Outfitters Birmingham in the city centre.
Dark Bull Vintage
0.4 km
Handpicked retro treasures in Digbeth: affordable bombers, leathers, and Brummie merch await in this colorful vintage gem.
Funkybits4u Fair Trade - Birmingham
0.4 km
Discover ethically crafted gifts and inspiring interiors at Funkybits4u Fair Trade, a vibrant hub of sustainable artistry in Birmingham.
Miniso
0.4 km
Bright, affordable design and collectable character goods — a family-friendly stop for pocket-money treats in Grand Central.
Cow Vintage
0.4 km
Unearth timeless threads in Digbeth's creative heart: Cow Vintage delivers curated retro fashion with sustainable flair.
Obsidian
0.4 km
Discover mystical treasures and spiritual gifts at Obsidian, Birmingham’s premier metaphysical shop on vibrant Corporation Street.
The Oasis fashion store
0.4 km
A vibrant hub for alternative fashion, vintage finds, and creative lifestyle services in the heart of Birmingham.
Essential bars & hidden hideouts
Tilt
0.3 km
Pinball paradise meets craft pours in Birmingham's City Arcade – Tilt's retro magic blended games, beers, and beats until its 2025 farewell.
All Bar One New Street Station
0.3 km
A stylish and sociable wine bar in Birmingham’s New Street Station, perfect for cocktails, casual dining, and lively gatherings.
Subside Bar
0.3 km
A late-night, no-frills rock and metal bar on Birmingham’s High Street — loud DJs, cheap drinks and an intense after-hours atmosphere.
Bacchus Bar
0.4 km
Discover Birmingham’s medieval-inspired basement pub, where historic charm meets lively atmosphere and quality British ales.
Tonight Josephine - Birmingham
0.4 km
Experience Birmingham’s boldest pink cocktail bar with creative drinks, vibrant events, and a party spirit inspired by Empress Joséphine.
The Cocktail Club - Birmingham
0.5 km
Three floors of cocktail theatre, bottomless brunches, and Birmingham nightlife magic—where sexy sips meet wild vibes until 2am.
The Anchor Digbeth
0.5 km
A compact, characterful Bradford Street pub mixing real ales, vintage charm and a cosy multi-room layout in the heart of Digbeth.
The Trocadero
0.5 km
Lively city-centre pub with great food, live sports, and a welcoming atmosphere in Birmingham’s Temple Street.
The Head of Steam Birmingham
0.5 km
A vibrant city-centre pub with craft beers, over 50% vegan menu, shuffleboard, live music, and private event spaces near New Street Station.
Be At One - Birmingham
0.5 km
Lively cocktail bar in Birmingham city centre with 100+ drinks, expert bartenders, and a vibrant party atmosphere.
Flight Club Birmingham
0.5 km
Experience social darts like never before in Birmingham’s vibrant Victorian circus-themed bar with cocktails, brunch, and interactive games.
Revolución de Cuba Birmingham
0.5 km
Experience authentic Cuban vibes, vibrant cocktails, and lively salsa music in the heart of Birmingham’s city centre.
The Loft
0.6 km
A lively and welcoming bar and grill in Birmingham’s Gay Village, renowned for premium drinks, casual dining, and a vibrant inclusive atmosphere.
The Bierkeller Birmingham
0.6 km
Experience authentic Bavarian beer hall vibes, live Oompah bands, and lively parties in the heart of Birmingham’s Southside.
BrewDog Birmingham
0.6 km
Discover Birmingham’s craft beer haven with bold brews, industrial vibes, and lively events at BrewDog on John Bright Street.
Nightclubs & after hour spots
suki10c
0.3 km
Quirky Digbeth nightclub with local art, sustainable vibes, and eclectic beats in an intimate 180-capacity space powered by wind energy.
Sobar
0.4 km
Dive into Birmingham's electric nightlife at Sobar, where R&B beats, masterful cocktails, and inclusive vibes fuel unforgettable weekend revelry in the heart of the Arcadian.
Bambu Nightclub
0.4 km
Experience Birmingham’s chic nightlife hotspot with stylish vibes, eclectic music, and late-night dancing at Bambu Nightclub.
101 Night Club
0.5 km
Unleash your nightlife spirit at 101 Night Club, Birmingham's vibrant center for music, dancing, and unforgettable experiences.
King of clubs
0.5 km
Compact late‑night Birmingham club for high‑energy R&B, hip‑hop and DJ nights, pulsing into the small hours with neon, bass and bar-driven parties.
Sector 57
0.5 km
Experience Birmingham’s vibrant nightlife at Sector 57, where eclectic music and electric vibes create unforgettable nights in Deritend.
What do you mean
0.6 km
Dive into Birmingham’s vibrant nightlife at What Do You Mean, a premier nightclub known for electrifying music, creative cocktails, and an unforgettable party vibe.
Mango Night Club
0.7 km
A high‑energy Bristol Street nightclub serving Afrobeats, hip‑hop and R&B for late‑night dancers and party crowds in central Birmingham.
Next Door & Spotlight
0.8 km
Two adjoining Digbeth nightspots — a pulse-driven DJ room and an intimate bar space with street-food pop-ups and a raw, industrial vibe.
Quantum Vnues
0.8 km
Dive into Digbeth's beating heart: Quantum Venues delivers electrifying nights of music, lights, and unbridled energy in Birmingham's creative core.
The Night Owl
0.8 km
A cozy Digbeth venue where soulful retro beats and friendly vibes create unforgettable nights for all music lovers.
VOID Nightclub
0.8 km
Dive into Digbeth's underground heartbeat at VOID Nightclub, where marathon raves and thunderous bass fuel Birmingham's rawest nightlife from dusk till dawn.
Club PST
0.8 km
Compact, bass-driven Digbeth club with reggae roots, stacked rooms and late-night underground parties.
Disco Wonderland
0.9 km
Dive into Birmingham's dazzling disco haven, where retro beats, neon lights, and endless energy light up Deritend's nightlife.
Tunnel Club Birmingham
1.1 km
Dive under Birmingham's arches into Tunnel Club's seven-room warehouse wonderland, where house, techno, and hip-hop fuel all-night dances amid pounding bass and vivid lights.
For the vibe & atmosphere seeker
- Lively
- Unique
- Entertaining
- Boutique
For the design and aesthetic lover
- Futuristic Looks
- Modern Designs
For the architecture buff
- Landmarks
- Art & Design
For the view chaser and sunset hunter
- Iconic Views
For the social media creator & influencer
- Instagrammable
- Photo Spots
- Architectural Shots
For the eco-conscious traveler
- Public-Transport Accessible
For the kind of experience you’re after
- Cultural Heritage
- Photowalk
- Day Trip
- Weekend Getaway
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- LGBT Friendly
- Senior Friendly
- Child Friendly
- Teen Friendly
- Wheelchair Access
- Pet Friendly
- Solo Friendly
- Couple Friendly
- Solo Female Friendly
- Vegetarian Friendly
- Vegan Friendly
