BrauKunstHaus: A Celebration of Tyrolean Beer Culture

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Experience 500 years of brewing tradition at BrauKunstHaus, a multimedia journey into Zillertal beer, complete with tastings and regional treasures.

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BrauKunstHaus

The BrauKunstHaus in Zell am Ziller is more than just a brewery; it's an immersive experience showcasing the 500-year-old tradition of Zillertal beer. Explore the history, ingredients, and brewing process through interactive exhibits, and conclude your visit with a tasting of their finest brews.

A brief summary to BrauKunstHaus

Bräuweg 1, Zell am Ziller, 6280, AT
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Monday 10 am-6 pm
Tuesday 10 am-6 pm
Wednesday 10 am-6 pm
Thursday 10 am-6 pm
Friday 10 am-6 pm
Saturday 10 am-6 pm

Local tips

Plan for at least 1.5 hours to fully experience the multimedia tour and beer tasting.
Check the opening hours, as the BrauKunstHaus is closed from early November to mid-December.
Visit the BrauKunstHaus shop for exclusive Zillertal beer specialties and regional souvenirs.
Consider visiting during the Gauder Fest, Austria's largest spring festival, to experience the region's vibrant culture.

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Getting There

Public Transport

From Zell am Ziller train station ('Bahnhof Zell am Ziller'), the BrauKunstHaus is approximately a 15-minute walk. Alternatively, take a local bus towards the 'Zell Bräu' stop, which is right next to the brewery. Bus tickets cost around €2-€4.
Walking

From the center of Zell am Ziller, follow the main road (B169) north, then turn right onto Bräuweg. The BrauKunstHaus is located at the end of Bräuweg. The walk is approximately 20 minutes. Note that the Bräustüberl tavern is only accessible during the exhibition visit.
Driving

From the Zillertal exit on the A12 motorway, follow the B169 to Zell am Ziller. In Zell am Ziller, follow signs to the BrauKunstHaus. Parking is available near the brewery, but it can be limited. Consider using public parking in Zell am Ziller if the brewery parking is full. Parking fees vary, but expect to pay around €1-€2 per hour. Note: There is a Zillertaler Höhenstrasse, which is a toll road, but it is not required to get to BrauKunstHaus.

Discover more about BrauKunstHaus

The BrauKunstHaus, part of the Zillertal Bier brewery, offers a multi-sensory journey into the world of Tyrolean beer culture. Located in Zell am Ziller, this impressive visitor center spans over 5,000 square meters, providing an engaging and educational experience for beer enthusiasts and culture seekers alike. Inside, you'll discover the rich history of Zillertal Bier, Tyrol's oldest private brewery, which has been family-owned for over 500 years. The multimedia tour takes you through the carefully selected ingredients, the brewing process, and the traditions that make Zillertal beer unique. Interactive exhibits cater to all ages, even taking you inside the fermentation vessels. Experience Tyrolean beer culture with all your senses as you learn about the region's secrets. The tour also pays tribute to the Ziller Valley and its people, highlighting their love for socializing, music, and lively celebrations. The crowning finale of your visit is the opportunity to taste fresh beer specialties in the modern Bräustüberl. Don't miss the chance to explore the versatile store, where you can purchase Zillertal beer and other regional products. The BrauKunstHaus is a must-visit destination, offering a unique blend of tradition, innovation, and Tyrolean hospitality.