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Vroman's Bookstore: A Literary Landmark in Pasadena

Discover a literary treasure in Pasadena at Vroman's Bookstore, Southern California's oldest independent bookstore since 1894.

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Vroman's Bookstore, a Pasadena institution, has been a cornerstone of the Southern California literary scene for over a century. Founded in 1894 by Adam Clark Vroman, the bookstore has evolved from a book and photographic supply store into a celebrated independent bookstore. Vroman, an avid photographer and philanthropist, established the store after moving to Pasadena from Illinois. Vroman's boasts an extensive selection of books, including bestsellers, literary classics, children's books, and rare finds. The store is known for its outstanding programming, which includes author readings and signings, book clubs, workshops, and children's storytimes. Vroman's also hosts a summer concert series in collaboration with the Pasadena Conservatory of Music. The 1894 Wine Bar, located inside the bookstore, offers literary-themed cocktails, wine, and light bites. Vroman's has a rich history of community involvement. During World War II, the store donated books to Japanese American internees. In 2008, Publishers Weekly named Vroman's Bookstore Bookseller of the Year for its community service, customer responsiveness, and fairness to employees. Vroman's legacy of philanthropy continues today. The store also supports local institutions such as the Pasadena Public Library and the Southwest Museum.

Local tips

  • Check the Vroman's Bookstore website or event calendar for upcoming author events, book signings, and workshops.
  • Join one of Vroman's many book clubs to connect with fellow readers and discuss your favorite books.
  • Visit the 1894 Wine Bar inside Vroman's for literary-themed cocktails and a cozy atmosphere.
  • Explore the children's section for storytimes, summer reading programs, and book clubs for kids and teens.
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A brief summary to Vroman's Bookstore

  • Monday 10 am-9 pm
  • Tuesday 10 am-9 pm
  • Wednesday 10 am-9 pm
  • Thursday 10 am-9 pm
  • Friday 10 am-9 pm
  • Saturday 10 am-9 pm
  • Sunday 10 am-7 pm

Getting There

  • Walking

    Vroman's Bookstore is located in Playhouse Village, a vibrant and walkable neighborhood in Pasadena. From Pasadena City Hall, walk east on Colorado Boulevard for approximately 0.6 miles. Vroman's Bookstore will be on your right, next to Landmark Theatres.

  • Public Transport

    Vroman's Bookstore is easily accessible via Pasadena Transit and Metro bus lines. Several bus stops are located within a short walking distance, including Colorado Blvd & Oak Knoll Ave and Colorado / Oak Knoll. Pasadena Transit fares are $0.75 for adults, with discounts for youth, seniors, and disabled individuals. A TAP card is recommended for easy fare payment. Metro bus fares are $1.75, with free transfers to Metro Rail.

  • Taxi/Ride-Share

    Taxis and ride-sharing services like Uber and Lyft are readily available in Pasadena. A short taxi ride from Pasadena City Hall to Vroman's Bookstore typically costs between $11 and $12, depending on traffic and surge pricing. Uber rates start at $1.00 per mile in Pasadena.

  • Parking

    Several parking options are available near Vroman's Bookstore. Metered street parking is available on Colorado Boulevard and surrounding streets. Several parking lots and garages are also located within walking distance, including the Target Garage at 777 East Colorado Blvd. Parking rates vary depending on the location and time of day. Expect to pay around $8-$15 for a few hours.

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