Mt. Sumon: A Hiker's Haven

Mt. Sumon

Hike to the summit of Mt. Sumon in Niigata, Japan, for stunning views and a rewarding outdoor experience in the Echigo Mountain Range.

Fujihashi Historic Plaza

Step back millennia at Fujihashi Historic Plaza in Nagaoka, exploring reconstructed Jomon dwellings and ancient artifacts in a serene archaeological park.

Hakkaisan ropeway

Ascend to breathtaking panoramic views of Niigata's mountains and the Sea of Japan via this scenic ropeway, a gateway to hiking adventures.

Mugenkyo Ferry Terminal

Discover the enchanting Mugenkyo Ferry Terminal in Fukushima, Japan—your gateway to breathtaking landscapes and scenic island adventures.

Hachi & Seizo Tashima Museum of Picture Book Art

Step into a living picture book at this unique art museum in Tokamachi, Niigata, where art and imagination come to life in a former school.

Oze National Park

Discover the breathtaking beauty of Oze National Park, a haven for hikers and nature lovers in Japan's stunning mountainous landscape.

Kakuda Misaki Lighthouse

Discover breathtaking sea views and coastal trails at Kakuda Misaki Lighthouse in Niigata, a scenic escape with historical charm.

Echigo-Tsumari Art Field

Discover contemporary art woven into the stunning landscapes of Niigata's Echigo-Tsumari Art Field, a unique Japanese cultural experience.

[D053]Matsudai Nohbutai Center / MVRDV

Explore contemporary art amidst the serene satoyama landscape at Matsudai Nohbutai Field Museum in Tokamachi, Niigata.

Echigo Matsunoyama Kyororo Forest School

Explore the natural science and art of Japan's snow country at Echigo Matsunoyama Kyororo Forest School in Tokamachi.

The Last Classroom

Step back in time at The Last Classroom, an art installation in a former school, part of the Echigo-Tsumari Art Field in Niigata, Japan.

Hakusan Park

Discover Niigata's iconic Hakusan Park: a Dutch-style garden offering seasonal beauty, historical monuments, and tranquil spaces for relaxation.

Takahan

Experience history and relaxation at Takahan, the legendary ryokan that inspired 'Snow Country' in the heart of Yuzawa's hot spring district.

Bandai Bridge

Niigata's iconic Bandai Bridge: A symbol of resilience, beauty, and history, gracefully arching over the Shinano River since 1929.

Yuzawa-machi tourism organizations

Your gateway to exploring Yuzawa's ski resorts, hot springs, and cultural gems, providing comprehensive tourist information and community support.

House of Light by James Turrell

Discover the mesmerizing House of Light by James Turrell in Tokamachi, where art and nature collide in a breathtaking experience of illumination.

Echigo-Tsumari Satoyama Museum of Contemporary Art, MonET

Explore the fusion of contemporary art and nature at Echigo-Tsumari Satoyama Museum of Contemporary Art, MonET in Niigata, Japan.

Tokamachi City Museum TOPPAKU

Explore the captivating history and culture of Tokamachi at the Tokamachi City Museum TOPPAKU, a must-visit destination for tourists.

Bijin Bayashi Forest

Explore the tranquil Bijin Bayashi Forest in Tokamachi, Niigata; a stunning natural retreat perfect for photography, leisurely walks, and reconnecting with nature.

Iwappara Ski Resort

Discover the enchanting Iwappara Ski Resort, where thrilling slopes meet breathtaking views, perfect for winter sports lovers and family fun in Niigata.

Kiyotsu Gorge

Experience the breathtaking landscapes and vibrant colors of Kiyotsu Gorge in Niigata, Japan, a must-visit scenic spot for nature enthusiasts.

Okuaizu Museum

Discover the history and culture of Fukushima's Okuaizu region through fascinating artifacts and traditional houses.

Mondo Park

Discover the tranquil beauty of Mondo Park in Yuzawa, a perfect blend of nature and recreation for every traveler.

Panorama Station

Experience the stunning panoramic views of Tokamachi at Panorama Station, a serene observation deck in the heart of Niigata's natural beauty.

Yuzawa

Experience the magic of Yuzawa: a premier winter destination in Niigata, offering skiing, hot springs, and breathtaking natural beauty.

Takizawa Park

Explore the serene beauty of Takizawa Park in Yuzawa, a perfect retreat for nature lovers and a hub for outdoor adventures.

Niigata Senbei Oukoku (Rice Cracker Kingdom)

Experience the art of senbei making, taste unique rice cracker creations, and explore the history of Japan's beloved snack at Niigata Senbei Oukoku.

Niigata City Aquarium Marinepia Nihonkai (Sea of Japan)

Experience the vibrant marine life at Niigata City Aquarium Marinepia Nihonkai, a captivating destination on the Sea of Japan perfect for family fun and education.

Saito Villa

Experience the elegance of Saito Villa, a preserved treasure of Japanese architecture and gardens from Niigata's prosperous Taisho era.

Fudo Falls

Discover the serene beauty of Fudo Falls in Yuzawa, a captivating waterfall surrounded by lush nature and stunning landscapes.

Budo no Hana

Experience authentic Italian cuisine at Budo no Hana in Minamiuonuma - where local ingredients meet traditional recipes.

[T120]Ubusuna House - Echigo-Tsumari Art Field

Experience exquisite local cuisine at Ubusuna House in Echigo-Tsumari Art Field—where culinary art meets nature's beauty.

KoshinoyadoTakashimaya

Discover the tranquility and charm of Koshinoyado Takashimaya, where traditional Japanese hospitality meets rejuvenating hot springs.

Echigo-Matsudai Satoyama Shokudo

Discover authentic Japanese cuisine at Echigo-Matsudai Satoyama Shokudo, where local flavors meet traditional cooking in stunning Matsudai.

Bettei Koshi no Sato

Discover tranquility and traditional charm at Bettei Koshi no Sato, your perfect escape into Japanese culture amidst stunning natural landscapes.

Pizzeria La locanda del pittore Iwappara

Discover authentic Italian flavors at Pizzeria La locanda del pittore in Yuzawa – where every bite feels like a trip to Italy.

SADO BENKEI

Discover authentic sushi at Sado Benkei in Niigata – where fresh ingredients meet traditional craftsmanship for an unforgettable culinary journey.

Echigo mura farm

Discover local flavors at Echigo Mura Farm - a charming snack bar surrounded by breathtaking landscapes in Yuzawa.

Echigo Ishin Yuzawa Flagship

Discover the heart of Japanese cuisine at Echigo Ishin Yuzawa Flagship - indulge in authentic ramen and local flavors.

Ninjintei

Experience the essence of Japanese cuisine at Ninjintei, where delicious tonkatsu and exquisite meat dishes await your taste buds.

Benkei Pier Bandai

Discover the exquisite flavors of sushi at Benkei Pier Bandai in Niigata - a culinary gem with breathtaking waterfront views.

Minato Marche Pier Bandai

Discover local flavors and unique souvenirs at Minato Marche Pier Bandai - Niigata's premier market experience.

Oshokujidokoro Kikushin

Experience the essence of Japanese cuisine at Oshokujidokoro Kikushin in Yuzawa - where tradition meets flavor in every bite.

Restaurant Yuzawa

Experience the best of Japanized western cuisine at Restaurant Yuzawa - where local flavors meet culinary innovation.

Asakusa Shokuya

Experience authentic Japanese cuisine at Asakusa Shokuya in Yuzawa - where tradition meets taste in every dish.

Agricore Echigo Winery

Experience the exquisite wines and scenic beauty of Agricore Echigo Winery in Niigata, a must-visit destination for wine enthusiasts and tourists.

Sekikawa

Explore the exquisite craftsmanship of Japanese knives at Sekikawa, a must-visit destination in Tsubame for culinary enthusiasts and collectors.

ryugon

Discover the essence of Japanese tradition and hospitality at Ryugon, a serene inn in Niigata offering exquisite cuisine and relaxing onsen.

Shiozawa Tsumugi Fabric Museum

Explore the rich tradition of Tsumugi fabric weaving at the Shiozawa Tsumugi Fabric Museum, a must-visit for culture enthusiasts in Niigata.

Echigo Kadoide Washi 'Japanese paper shop and workshop'

Experience the beauty of traditional Japanese washi paper making at Echigo Kadoide Washi, where craftsmanship meets culture.

Uonuma Sweets Garden NATURA

Experience the sweet side of Minamiuonuma at Uonuma Sweets Garden NATURA, where Italian flavors meet delightful desserts in a cozy cafe setting.

Sierra Resort Yuzawa

Discover the perfect blend of relaxation and adventure at Sierra Resort Yuzawa, a mountain retreat offering skiing, dining, and creative experiences.

Niigata Isetan

Experience the best of shopping, dining, and culture at Niigata Isetan, the premier department store in Niigata, Japan.

Bandai City Bus Center Bldg

Explore Bandai City Bus Center Bldg in Niigata: A vibrant shopping mall with diverse stores, delightful eateries, and cultural experiences waiting for tourists.

Benri Ski Rentals Nunoba Shop

Discover the joy of skiing in Yuzawa with top-notch rentals and expert guidance from Benri Ski Rentals Nunoba Shop.

Botanical Café THE SPOT

Experience tranquility at Botanical Café THE SPOT in Yuzawa, where delicious vegetarian cuisine meets stunning natural beauty.

Yuzawa Kogen Ski Resort

Experience the thrill of skiing and the beauty of winter at Yuzawa Kogen Ski Resort, a top destination for snow lovers in Japan.

青達雪具 CHENDA RENTAL（チェンダスキーレンタル）

Discover winter adventures with top-notch ski and costume rentals at CHENDA RENTAL in Yuzawa, a gateway to Japan's stunning snow-covered landscapes.

SOUQ越後湯沢

Discover a unique blend of modern comfort, local cuisine, and coworking space in the stunning Yuzawa region at SOUQ越後湯沢.

ビアラボ ジョークン Beer Labo Jokun

Experience exceptional craft beers and the warmth of Japanese hospitality at Beer Labo Jokun in Yuzawa, a brewpub for all beer lovers.

campers bar NOBUSI niigata

Experience the unique blend of relaxation and social engagement at Campers Bar NOBUSI in Nagaoka, a family-friendly bar perfect for all.

Ｂａｒ・ａｔｉｅ

Discover the vibrant nightlife of Niigata at Ｂａｒ・ａｔｉｅ, where local culture meets a lively atmosphere and delightful drinks.

越後湯沢 農家レストラン縁

Experience the essence of Japanese farm-to-table dining at 越後湯沢 農家レストラン縁, where local flavors meet rustic charm in Yuzawa.

Nuttari Beer

Discover the heart of Niigata's craft beer culture at Nuttari Beer, offering a unique selection of locally brewed beers and delicious food pairings.

地酒bar 山新

Discover the authentic taste of Japan at 地酒bar 山新, where delicious izakaya dishes meet an impressive selection of local sake.

Sansan Yuzawa -Backpackers-

Experience authentic Japanese hospitality at Sansan Yuzawa, the perfect backpacker's guest house in the breathtaking Yuzawa region.

ＳＷＩＮＧＢＡＲ

Immerse yourself in the vibrant nightlife of Yuzawa at SWINGBAR, where unique cocktails and lively music await you.

Music Bar 1800/ミュージックバー1800 越後湯沢

Dive into the electrifying vibe of Music Bar 1800 in Yuzawa, where live music and sports come together for an unforgettable night out.

Little Japan Echigo

Discover the essence of Japanese culture at Little Japan Echigo, a serene inn with vibrant bars, cozy cafes, and thrilling outdoor activities.

Ryokan ＆ Cafe Little Japan Echigo

Experience the essence of traditional Japanese hospitality with delicious cuisine in the serene landscapes of Yuzawa, Niigata.

BRITISH PUB IE

Discover the lively British Pub IE in Aizuwakamatsu, a perfect blend of British charm and Japanese hospitality with great food and sports.

The Bar

Experience the elegance of The Bar at The Ritz-Carlton in Nikko, where luxurious drinks meet breathtaking views and serene ambiance.

Sake Café Lab 250

Experience the best of Japanese sake and whiskey in a cozy café setting at Sake Café Lab 250, a hidden gem in Nikko, Tochigi.

Shinkyo Inn Cafe Bar

Discover the enchanting Shinkyo Inn Cafe Bar in Nikko, offering a perfect blend of café delights and bar charm amidst stunning natural beauty.

Murmur Biiru Stand

Discover the charm of Murmur Biiru Stand in Nikko, a cozy bar with craft beers, quirky decor, and a welcoming atmosphere for all travelers.