Discover the Heineken Experience: A Journey Through Brewing History
Explore the Heineken Experience in Amsterdam - an iconic brewery tour blending history, innovation, and interactive fun in every sip.
A brief summary to Heineken Experience
- Stadhouderskade 78, Amsterdam, Amsterdam-Zuid, 1072 AE, NL
- +31207215300
- Visit website
- Monday 10:30 am-7:30 pm
- Tuesday 10:30 am-7:30 pm
- Wednesday 10:30 am-7:30 pm
- Thursday 10:30 am-7:30 pm
- Friday 10:30 am-9 pm
- Saturday 10:30 am-9 pm
- Sunday 10:30 am-7:30 pm
The Heineken Experience, nestled in the heart of Amsterdam, is not just a brewery; it's a captivating journey through over 150 years of brewing history. Housed in the original brewery, visitors are treated to an interactive tour that combines the art of brewing with the essence of Heineken’s unique heritage. As you stroll through the beautifully restored buildings, you will encounter engaging exhibits that showcase the brewing process, the ingredients used, and the global impact of this iconic beer. One of the highlights is the immersive tasting experience, where guests can enjoy the subtle flavors of Heineken while learning about the meticulous craftsmanship behind each pint. The tour is enhanced by friendly and knowledgeable guides, who infuse humor and anecdotes into the experience, making it enjoyable for all ages. Additionally, the Heineken Experience features a rooftop bar with stunning views of Amsterdam, perfect for sipping your freshly poured beer. For those looking to take a piece of the experience home, the on-site store offers a range of Heineken merchandise and souvenirs. Open daily, the Heineken Experience is a must-visit for beer lovers and anyone curious about the brewing world. Be sure to book your tickets in advance to avoid long queues and make the most of your visit to this iconic attraction.
Local tips
- Book your tickets online in advance to skip the lines and secure your preferred time slot.
- Visit during weekdays to enjoy a less crowded experience.
- Don't miss the rooftop bar for stunning views of the city while enjoying your Heineken.
- Check for special events or seasonal activities that may enhance your visit.
- Plan to spend at least 1.5 to 2 hours to fully enjoy the tour and tastings.
Getting There
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Walking
From Museumplein, head east towards the Van Baerlestraat exit. As you exit the square, walk straight down Van Baerlestraat until you reach the intersection with Stadhouderskade. Turn left onto Stadhouderskade. Continue walking for about 5 minutes, and you will see the Heineken Experience located at Stadhouderskade 78 on your right. The total distance is approximately 1 kilometer.
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Public Transport - Tram
From Museumplein, walk to the tram stop 'Museumplein'. Take tram number 16 or 24 towards 'Amsterdam, Zuidas' or 'Amsterdam, Centraal Station'. Get off at the next stop, 'Hobbemastraat'. From there, walk back towards Stadhouderskade (about 5 minutes). Turn right on Stadhouderskade and continue walking until you reach Heineken Experience at Stadhouderskade 78. The tram ticket costs around €3.20 and is valid for one hour.