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Explore the Kiwifruit Capital of the World

Discover Te Puke, the vibrant Kiwifruit Capital of the World, where agriculture meets adventure in stunning New Zealand landscapes.

4.5

Nestled in the heart of New Zealand's Bay of Plenty region, Te Puke proudly holds the title of the Kiwifruit Capital of the World. This charming town is not just a hub for the country's kiwifruit industry but also a vibrant tourist destination that draws visitors eager to experience its unique offerings. At the center of this agricultural wonderland is the iconic giant kiwifruit sign, a must-see for anyone passing through. Standing tall and colorful, the sign provides a fantastic photo opportunity, symbolizing the region's commitment to this delicious fruit. Beyond the sign, visitors can explore the lush orchards that surround Te Puke, where guided tours offer an inside look at the kiwifruit-growing process. These tours often include tastings, allowing tourists to savor the sweet and tangy flavors of fresh kiwifruit straight from the vine. The town itself is dotted with charming cafes and shops where visitors can purchase unique kiwifruit products, from jams to cosmetics, showcasing the versatility of this beloved fruit. Te Puke is also a gateway to stunning natural landscapes, including beautiful beaches and scenic walking trails. Whether you're enjoying a leisurely stroll through the orchards or soaking in the breathtaking views, this delightful town offers a unique blend of agriculture, culture, and natural beauty that is sure to leave a lasting impression on every visitor.

Local tips

  • Visit early in the morning for the best lighting for photos at the giant kiwi sign.
  • Don't miss sampling kiwifruit ice cream at local cafes; it's a refreshing treat.
  • Check local tour schedules for kiwifruit orchard tours, which provide an immersive experience.
  • Bring your camera; the surrounding landscapes offer picturesque views perfect for photography.
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A brief summary to Kiwifruit Capital of the World (Sign)

  • 170/168 Jellicoe St, Te Puke, 3119, NZ

Getting There

  • Bus

    From Tauranga city center, walk to the nearest bus stop on Willow Street. Catch the Bay Hopper bus number 2 heading towards Te Puke. The bus ride will take approximately 30 minutes. Get off at the Te Puke Town Centre stop. From the bus stop, walk south on Jellicoe Street for about 10 minutes until you reach the Kiwifruit Capital of the World (Sign) located at 170/168 Jellicoe Street.

  • Bike

    If you prefer cycling, rent a bike from one of the local rental shops in Tauranga. Start your journey by heading southeast towards State Highway 2. Follow the cycle path along the highway, which will take you through scenic areas. Once you reach Te Puke, continue onto Jellicoe Street, and the sign will be on your right at 170/168 Jellicoe Street. The total bike ride may take around 1 hour.

  • Walking

    For those who enjoy walking, start at the Tauranga waterfront and make your way east towards the Strand. Follow The Strand and then head toward State Highway 29. Continue walking along the highway for approximately 10 kilometers. Once you reach Te Puke, navigate to Jellicoe Street, where you will find the Kiwifruit Capital of the World (Sign) at 170/168 Jellicoe Street. The total walking time is about 2 hours.

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