ReTuna Travel Guide

ReTuna Återbruksgalleria opened its doors in August 2015 in Eskilstuna, Sweden, as the pioneering world's first recycling mall. Nestled right beside the Retuna Återvinningscentral recycling center at Folkestaleden 7, this 3,000-square-meter space transformed a simple idea into a thriving hub for sustainable consumption. Run by the municipality-owned Eskilstuna Energi och Miljö, it embodies a bold vision to reduce waste by giving discarded items new life through repair, upcycling, and resale.The concept emerged from local ambitions to foster a circular economy, evolving from discussions as early as 2007 into a fully realized project supported by politicians and logistics partners. Today, it stands as a model of urban sustainability, blending commerce with environmental stewardship in an industrial town reborn through green innovation.

Visitors arrive at the adjacent recycling center to drop off reusable goods like toys, furniture, clothing, electronics, and decor at the 'Returen' depot. Staff from Eskilstuna Municipality’s resource unit for activity, motivation, and work perform an initial sort, selecting viable items for revival. These treasures are then distributed to one of 14 specialized shops within the mall.Shop experts conduct a second evaluation, deciding what to mend, refurbish, transform, or refine before placing it on shelves. This meticulous cycle ensures only quality second-hand and upcycled products reach buyers, from vintage clothing in fashion boutiques to refurbished bikes in sports stores and salvaged gadgets in electronics outlets. The result is a diverse marketplace where nothing is new, yet everything gleams with purpose.

ReTuna's stores cater to every need with eco-conscious flair: snag a second-hand bicycle at ReBuyke, browse gardening supplies, or hunt for unique toys and homewares. Fashion enthusiasts find curated vintage pieces, while tech lovers score repaired electronics. Even a food waste store highlights ingenuity in reducing edible discards.The mall's layout invites leisurely exploration, with sustainable furniture like biophilic designs in the entrance atrium drawing eyes upward via striking light fixtures. Café Returama offers organic lunches and coffee, fueling shoppers amid the hum of repurposed wonders. This variety turns routine shopping into an adventure in sustainable living.

Beyond retail, ReTuna educates and inspires as a public platform for sustainability. Regular workshops teach repair skills, theme days facilitate clothing and toy swaps, and flea markets buzz with community energy. Lectures and events delve into climate-smart practices, while Eskilstuna Folkhögskola runs a one-year 'Recycle Design – Återbruk' program on-site.Conference rooms host climate-friendly meetings, and partnerships supply reusable materials to local preschools, nurturing young minds in circular thinking. An InfoPoint provides tourist brochures, making ReTuna a gateway to Eskilstuna's attractions. These activities amplify its role as an arena for innovation, sharing, and behavioral change.

Since inception, ReTuna has generated significant economic and environmental wins, boasting annual turnovers like SEK 11.7 million in 2018 and steady daily footfall. By minimizing resource demand and waste disposal, it fosters a greener urban ecosystem. Its success has drawn international acclaim, inspiring cities worldwide with guided tours that reveal the inner workings of this profitable, community-driven enterprise.The mall proves sustainability can be vibrant and viable, challenging traditional retail while promoting longevity in possessions. In Eskilstuna, it symbolizes a shift from industrial past to eco-future, inviting all to participate in the reuse revolution.