Britannia Pier

Historic Victorian pier blending nostalgic seaside charm with live theatre, arcades, and vibrant nightlife.

4.3

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Britannia Pier stands as one of Great Yarmouth's most iconic seaside attractions, a Victorian-era pier stretching 810 feet along the Norfolk coast. Since its opening in 1901, this historic landmark has entertained generations with live theatre shows, arcade games, fairground rides, and dining venues. Today it remains a vibrant hub of traditional British seaside entertainment, featuring the Britannia Pier Theatre, multiple bars including the lively Long John's Showbar, and a bustling fun fair. Whether seeking nostalgic amusement or contemporary entertainment, visitors find a dynamic blend of heritage charm and modern attractions.

A brief summary to Britannia Pier

Marine Parade, Great Yarmouth, NR30 2EH, GB
+441493842914
Visit website
Duration: 1.5 to 4 hours
Budget
Outdoor
Mobile reception: 4 out of 5

Monday 10 am-10 pm
Tuesday 10 am-10 pm
Wednesday 10 am-10 pm
Thursday 10 am-10 pm
Friday 10 am-10 pm
Saturday 10 am-10 pm
Sunday 10 am-10 pm

Local tips

Book theatre tickets in advance, especially for weekends and popular acts, as shows sell out quickly during peak season.
Visit on weekday afternoons for a more relaxed experience with fewer crowds, allowing easier navigation of arcades and rides.
The outdoor Sun Deck at Long John's Showbar (April–October) offers the best sunset views and sea breezes; arrive early to secure seating.
Pier entry is free; you only pay for specific attractions, shows, rides, and food, making it budget-friendly for casual strolls.
Check opening hours for individual attractions before visiting, as theatre and some rides may have reduced or variable schedules outside summer months.

Getting There

Bus

Local buses serve Great Yarmouth's seafront regularly, with multiple routes stopping near Marine Parade where Britannia Pier is located. Journey times from the town centre typically range from 10–20 minutes depending on route and traffic. Fares are modest, generally under £2 per journey. Service frequency varies seasonally, with more frequent departures during summer months.
Car

Multiple car parks operate around Great Yarmouth's seafront within walking distance of Britannia Pier. Parking charges vary by location and duration, typically ranging from £1–£5 for a few hours. The pier's Marine Parade address provides easy access from the A47 trunk road. During peak summer weekends, car parks fill quickly, so arriving early is advisable.
Walking

From Great Yarmouth town centre, the pier is accessible via a pleasant 15–25 minute walk along the seafront promenade, depending on your starting point. The route is flat and well-maintained, following the golden mile of attractions. The promenade walk itself offers coastal views and passes other attractions, making it an enjoyable approach.
Train

Great Yarmouth railway station is approximately 1.5 kilometres from Britannia Pier, requiring a 20–25 minute walk or a short bus journey (5–10 minutes). Regional trains connect to Norwich and other East Anglian destinations. From the station, follow signs toward the seafront or take a local bus service directly to Marine Parade.

Britannia Pier location weather suitability

Any Weather
Clear Skies
Mild Temperatures

Discover more about Britannia Pier

A Pier Reborn: From Victorian Vision to Modern Entertainment Hub

Britannia Pier's story begins in the mid-19th century when Great Yarmouth's civic leaders envisioned a grand seaside structure to rival other English coastal towns. The first pier, designed by engineer Alfred William Morant, opened on 13 July 1858 as a 700-foot wooden structure. However, nature proved unforgiving—the sloop James and Jessie collided with it during the Royal Charter Storm in 1859, reducing its length by 80 feet, and further storm damage in 1868 necessitated additional repairs. By 1899, the original pier was demolished, making way for a more ambitious successor. The current Britannia Pier emerged from plans commissioned in December 1900, designed by engineers Joseph and Arthur Mayoh. This 810-foot structure opened in 1901 with a temporary pavilion, which was replaced by a Grand Pavilion in 1902. The pier's early decades were marked by tragedy and resilience: fires destroyed the Grand Pavilion in 1909, a second pavilion in 1914 (set by suffragettes Hilda Burkitt and Florence Tunks in an arson attack), and the Floral Hall Ballroom in 1932. A Grand Ballroom opened in 1933 only to succumb to fire in 1954. During World War II, sections were removed to prevent enemy landings, but the pier reopened in 1947 after essential repairs. The present pavilion, home to the Britannia Pier Theatre, has stood since 1958.

The Theatre and Live Entertainment Legacy

At the pier's seaward end, the Britannia Pier Theatre represents the heart of its entertainment mission. This venue hosts a rotating programme of comedy acts, tribute shows, variety performances, and family-friendly productions throughout the year. The theatre's intimate setting and direct connection to Long John's Showbar create a seamless entertainment experience—visitors can enjoy pre-show or post-show drinks while taking in sea views. The theatre's programming reflects both classic seaside entertainment traditions and contemporary comedy touring acts, making it a significant cultural venue for Norfolk's tourism landscape.

Arcades, Rides, and Fairground Magic

The pier's fun fair section captures the essence of traditional British seaside amusement. A substantial amusement arcade features both vintage coin-operated machines and modern gaming attractions, with dedicated areas for children's rides including a small roller coaster and dodgems. The arcade extends across multiple levels, creating an immersive environment of flashing lights, mechanical sounds, and nostalgic charm. Beyond the pier itself, donkey rides operate on the adjacent beach, adding to the vintage seaside experience. These attractions appeal equally to families seeking wholesome entertainment and adults indulging in nostalgia.

Bars, Dining, and Waterfront Hospitality

Britannia Pier operates multiple drinking and dining establishments catering to different moods and times of day. The Pier Tavern, positioned at the pier's entrance, functions as a traditional seaside pub with daytime sea views and evening entertainment featuring karaoke and live DJs during summer months and weekends. Long John's Showbar, the pier's premier nightspot, operates until 3:45 AM on weekends and features live DJs, a stylish lounge bar, and an expansive outdoor Sun Deck open April through October with unobstructed sea and beach views. Food outlets scattered throughout the pier offer classic seaside fare including fish and chips, donuts, milkshakes, and vegan options, while a café provides a quieter retreat for refreshments and people-watching.

Seasonal Rhythms and Visitor Experience

The pier operates year-round with consistent opening hours from 10:00 AM to 10:00 PM daily, though specific attractions and entertainment venues maintain variable schedules reflecting seasonal demand. Summer months bring peak activity, with the outdoor seating areas fully utilized and entertainment programming expanded. Winter sees reduced but steady visitation, particularly during weekends and school holidays. The pier's position on Marine Parade places it at the heart of Great Yarmouth's golden mile seafront, making it accessible to the broader tourism infrastructure including nearby restaurants, accommodation, and attractions. The Victorian promenade itself offers leisurely strolling opportunities with coastal vistas, sea air, and the ambient sounds of arcade machines and fairground music.

Contemporary Ownership and Future Direction

Following ownership changes through First Leisure plc and Family Amusements Ltd, Britannia Pier was acquired by Triangle Amusements in 2022. This ownership transition signals ongoing investment in the venue's facilities and attractions. The pier continues modernizing its offerings while maintaining the heritage character that defines its appeal, balancing contemporary entertainment expectations with preservation of its Victorian-era architectural identity and traditional seaside culture.

Iconic landmarks you can’t miss

War Memorial

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Pudding tower

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Potter Heigham bridge

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Hoveton Hall Estate

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Experience the beauty and tranquility of Hoveton Hall Estate, a serene tourist attraction in Norfolk featuring exquisite gardens and rich history.

Barton House Railway

24.9 km

Discover the magic of miniature railways at Barton House Railway, a charming museum and attraction in Wroxham, Norwich, perfect for families and railway enthusiasts.

Wroxham Bridge

25.1 km

Historic 17th-century bridge and vibrant boating hub connecting Wroxham and Hoveton on the scenic Norfolk Broads.

Broads Tours

25.1 km

Discover the serene beauty of the Norfolk Broads with Broads Tours – your gateway to unforgettable aquatic adventures.

Faircraft Loynes

25.2 km

Discover the beauty of the Broads with Faircraft Loynes, your premier boat tour agency and rental service in Wroxham, offering unforgettable waterway experiences.

Wroxham Miniature Worlds

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Explore the enchanting world of Wroxham Miniature Worlds, where intricate models and engaging exhibits create a magical experience for visitors of all ages.

Wroxham Barns

26.1 km

Experience the charm of Wroxham Barns, where shopping, dining, and family fun come together in the heart of Norfolk's beautiful countryside.

East Ruston Old Vicarage Garden

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Happisburgh Owls

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Explore the fascinating world of owls at Happisburgh Owls, a unique tourist attraction on the stunning Norfolk coast, perfect for families and wildlife lovers.

Happisburgh Lighthouse

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Discover Happisburgh Lighthouse, a historic maritime beacon offering breathtaking views and a glimpse into Norfolk's coastal heritage.

Whitlingham Country Park

27.7 km

Explore Whitlingham Country Park: a tranquil retreat with picturesque trails, diverse wildlife, and exciting outdoor activities near Norwich.

Unmissable attractions to see

Joyland

0.1 km

Experience timeless family fun at Joyland, Great Yarmouth’s iconic seafront amusement park with classic rides and seaside charm since 1949.

Lord Choo Choo Land Train's Ltd (Britannia Pier - Haven, Seashore Holiday Park)

0.1 km

Classic seaside fun and live entertainment meet nostalgic rides and scenic views at Great Yarmouth’s iconic Britannia Pier.

Lord Choo Choo Land Train's Ltd (Britannia Pier - Haven, Seashore Holiday Park)

Anchor Gardens

0.2 km

A peaceful seafront garden in Great Yarmouth offering scenic coastal views and a tranquil urban escape.

YarmouthBeachFront

0.2 km

Experience the timeless charm of Great Yarmouth’s sandy beachfront, where family fun meets scenic coastal beauty and classic seaside culture.

About Great Yarmouth

0.4 km

Historic seaside charm meets vibrant coastal life in Great Yarmouth, Norfolk’s gateway to the North Sea and Norfolk Broads.

Jurassic Journey

0.5 km

Step into the prehistoric world of Jurassic Journey, where lifelike dinosaurs and fossil hunts bring ancient history to life for families and kids.

Great Yarmouth Beach

0.5 km

Expansive sandy shores and classic seaside fun await at Great Yarmouth Beach, a vibrant coastal gem on England’s Norfolk coast.

St George's Park

0.6 km

A serene green haven in Great Yarmouth linking town centre charm with coastal breezes and family-friendly fun.

Hippodrome Circus

0.7 km

Britain’s only surviving total circus building, the Hippodrome Circus dazzles with historic charm and spectacular seaside performances.

Market Gates Shopping Centre (Great Yarmouth)

0.7 km

A practical indoor shopping centre in Great Yarmouth’s town heart, blending chain stores and local shops for everyday needs.

Market Gates Shopping Centre (Great Yarmouth)

The Venetian Waterways

0.8 km

Discover Great Yarmouth’s historic Venetian Waterways: tranquil canals, lush gardens, and a charming boating lake in a unique seaside park.

SEA LIFE Great Yarmouth

0.9 km

Dive into the vibrant marine world of SEA LIFE Great Yarmouth, where sharks, penguins, and interactive exhibits await on the Norfolk coast.

The South East Tower

0.9 km

Stay in Great Yarmouth’s medieval South East Tower—an iconic historic fortress turned unique holiday retreat with original features and sea views.

Time and Tide Museum of Great Yarmouth Life

0.9 km

Explore Great Yarmouth’s maritime heritage in a beautifully restored Victorian herring curing works, with immersive exhibits and interactive experiences.

Time and Tide Museum of Great Yarmouth Life

The Tolhouse

0.9 km

Explore Great Yarmouth’s 12th-century Tolhouse Gaol, a medieval prison and courtroom turned immersive museum of crime and punishment.

Classic British fish restaurant on Great Yarmouth’s Marine Parade, blending tradition with modern flavors in a friendly seaside setting.

Markets, malls and hidden boutiques

The Smugglers Cove

0.2 km

A charming seaside gift shop offering beach essentials, souvenirs, and friendly service at Great Yarmouth’s Regent Road seafront.

Barkers

0.3 km

Discover unique local crafts and seaside treasures at Barkers, Great Yarmouth’s welcoming gift shop open daily with curated artisan gifts.

The Dead Good Shop

0.3 km

Discover unique vintage and bohemian clothing, jewelry, and gifts at The Dead Good Shop in Great Yarmouth’s vibrant Regent Road.

Crown Stores

0.4 km

Your friendly neighborhood convenience store in Great Yarmouth, open daily with a wide range of essentials and long hours for your convenience.

Vogue

0.5 km

Discover unique gifts, beach essentials, and collectibles at Vogue, a vibrant and welcoming shop in the heart of Great Yarmouth’s Regent Road.

Handmade GIFTS AND CRAFTS From Bali

0.5 km

Discover authentic Balinese handmade crafts and unique gifts that bring vibrant artistry from Bali to Great Yarmouth’s Regent Road.

Cottage Jewels

0.5 km

Discover handcrafted jewellery and unique gifts at Cottage Jewels, a charming boutique in the heart of Great Yarmouth’s Regent Road.

Shelly's Emporium

0.6 km

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Life's A Beach

0.6 km

Charming seaside gift shop on Marine Parade offering beach-themed souvenirs and a taste of Great Yarmouth’s coastal spirit.

Branded Collectibles

0.6 km

Discover a vast world of licensed collectibles and rare memorabilia at Branded Collectibles, Great Yarmouth’s ultimate treasure trove for enthusiasts.

Steve's 'n' Mix

0.6 km

Traditional British sweet shop preserving seaside nostalgia on Great Yarmouth's Regent Road.

Martyns Walk Round Store

0.7 km

A quirky Great Yarmouth gift shop with a gothic and fantasy twist, perfect for unique alternative gifts and spooky collectibles.

Mermaid Quay

0.8 km

Discover handcrafted gifts and local artisan treasures in the heart of Great Yarmouth’s historic seaside town.

Grasshopper

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Discover unique gifts and local treasures at Grasshopper, Great Yarmouth’s charming gift shop on King Street.

Cauldron37

0.9 km

Discover unique gifts and local charm at Cauldron37, a cozy boutique in the heart of Great Yarmouth’s vibrant Regent Street.

Essential bars & hidden hideouts

Long John's Showbar

0.1 km

Vibrant seaside pub with lively DJs, outdoor sea views, and direct access to Britannia Pier Theatre in Great Yarmouth.

The Pier Tavern

0.1 km

Traditional seaside pub with lively entertainment and sea views on Great Yarmouth’s iconic Britannia Pier.

Mermaid Bar

0.2 km

A charming seafront bar blending traditional pub fare, well-kept ales, and nautical elegance on Great Yarmouth’s vibrant Marine Parade.

In The Mix

0.3 km

Chic cocktail bar and dessert haven on Great Yarmouth’s Marine Parade, blending stylish vibes with expertly crafted drinks and sweet treats.

The Empire

0.3 km

A vibrant Great Yarmouth landmark blending live music, street food, craft beer, and community spirit on the iconic Marine Parade.

Merlin’s Sports Bar

0.4 km

A vibrant sports bar in Great Yarmouth offering live games, pool, snooker, and a lively social scene with sea views and great drinks.

Prince Regent

0.4 km

Traditional pub with lively live music, friendly staff, and a welcoming atmosphere near Great Yarmouth’s seafront and town centre.

The Landmark

0.5 km

A lively seafront pub with family-friendly play area, freshly grilled meals, and a warm, rustic atmosphere in the heart of Great Yarmouth.

The Great Eastern Party Bar

0.5 km

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The Oliver Twist Freehouse

0.6 km

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Troll Cart Wetherspoons Great Yarmouth

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The Marine

0.7 km

A lively beachfront pub and hotel in Great Yarmouth, blending traditional charm with vibrant entertainment and family-friendly dining.

The Jube

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Liberty's Rock Cafe

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The Blue Oyster

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A lively Great Yarmouth bar blending expertly crafted cocktails, hearty food, and warm hospitality in a vibrant social setting.

Nightclubs & after hour spots

Fallen Angels

0.2 km

Experience vibrant nightlife and adult entertainment at Fallen Angels, Great Yarmouth’s premier late-night club on Marine Parade.

Mavvy’s

0.5 km

Experience Great Yarmouth’s vibrant nightlife at Mavvy’s, where music, dancing, and lively atmosphere come alive until the early hours.

Buddha Club

0.6 km

Experience Great Yarmouth’s vibrant nightlife at Buddha Club, where modern beats, colorful lights, and coastal vibes create unforgettable weekend nights.

Moonlight Cabaret & Karaoke

2.7 km

Experience lively karaoke nights and captivating cabaret shows in the heart of Great Yarmouth’s vibrant nightlife scene.

The Bermuda Club

9.7 km

A welcoming nightclub and bar in Hemsby offering lively evenings, family-friendly nights, and affordable drinks near Norfolk’s scenic coast.

Loft Nightclub

29.5 km

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Popworld - Norwich

29.6 km

Norwich’s vibrant late-night hotspot for pop hits, friendly vibes, and unforgettable party nights on Prince of Wales Road.

Mojo's

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Mojo's: Norwich's gritty, no-frills nightclub pulsing with late-night beats and authentic urban energy.

Fluke

29.6 km

Experience Norwich’s vibrant nightlife at Fluke, where great music, affordable drinks, and a lively crowd come together for unforgettable nights.

Mantra

29.7 km

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Sugar & Spice - Strip Club and Lap Dancing Norwich

29.7 km

Norwich’s premier American-style strip club offering vibrant entertainment, VIP experiences, and a welcoming atmosphere for all guests.

Sugar & Spice - Strip Club and Lap Dancing Norwich

Sole Bay Bowls Club

30.7 km

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St Edmund's Hall

31.4 km

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Southwold Reydon & District Constitutional Club

31.6 km

Experience the local social scene at Southwold Reydon & District Constitutional Club, where community spirit and friendly faces await.

Southwold Cricket Club

31.6 km

Discover the rich heritage of cricket at Southwold Cricket Club, where tradition meets the enchanting charm of Southwold's coast.

Your Ultimate Free Travel Guide

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Britannia Pier

A brief summary to Britannia Pier

Local tips

For the on-the-go comforts that matter to you

Getting There

Bus

Car

Walking

Train

Britannia Pier location weather suitability

Unlock the Best of Britannia Pier

Buy tickets

Book tours with entry

Book tours without entry

Discover more about Britannia Pier

A Pier Reborn: From Victorian Vision to Modern Entertainment Hub

The Theatre and Live Entertainment Legacy

Arcades, Rides, and Fairground Magic

Bars, Dining, and Waterfront Hospitality

Seasonal Rhythms and Visitor Experience

Contemporary Ownership and Future Direction

Iconic landmarks you can’t miss

War Memorial

Pudding tower

Potter Heigham bridge

TourNorfolk

Hoveton Hall Estate

Barton House Railway

Wroxham Bridge

Broads Tours

Faircraft Loynes

Wroxham Miniature Worlds

Wroxham Barns

East Ruston Old Vicarage Garden

Happisburgh Owls

Happisburgh Lighthouse

Whitlingham Country Park

Unmissable attractions to see

Joyland

Lord Choo Choo Land Train's Ltd (Britannia Pier - Haven, Seashore Holiday Park)

Anchor Gardens

YarmouthBeachFront

About Great Yarmouth

Jurassic Journey

Great Yarmouth Beach

St George's Park

Hippodrome Circus

Market Gates Shopping Centre (Great Yarmouth)

The Venetian Waterways

SEA LIFE Great Yarmouth

The South East Tower

Time and Tide Museum of Great Yarmouth Life

The Tolhouse

Essential places to dine

Charcoal Grill

Strollers Restaurant

Chico's Restaurant

JAN Restaurant

Othello

Metropole Restaurant

Ocean Spray

Gilfreds Restaurant

The Arches

Charlie's Tapas Restaurant

Café Cru Restaurant

The Terrace at Imperial Hotel

Alexandra Restaurant

Zaks Yankee Traveller

HMS Hinchinbrook great Yarmouth

Markets, malls and hidden boutiques

The Smugglers Cove

Barkers

The Dead Good Shop

Crown Stores

Vogue

Handmade GIFTS AND CRAFTS From Bali

Cottage Jewels

Shelly's Emporium

Life's A Beach

Branded Collectibles