World Rugby Museum & Allianz Stadium Tours, Twickenham

A Celebration of Rugby’s Heritage

The World Rugby Museum at Twickenham Stadium is the definitive home for rugby union’s history and culture. It houses one of the world's most prestigious collections of rugby memorabilia, including iconic jerseys such as the Calcutta Cup, historic trophies, and rare artifacts that chart the sport’s evolution from its origins to the modern game. Through multimedia displays and carefully curated exhibitions, visitors gain insight into rugby’s global impact and the traditions that have shaped it.

Interactive Experiences and Skill Zones

Beyond static displays, the museum features a Play Rugby Interactive Zone where visitors can test their rugby abilities. Challenges include speed tests, kicking zones, line-out jumps, and even commentary booths to try announcing a match. These hands-on activities engage visitors of all ages, making the museum an energetic and fun-filled destination that brings the sport’s excitement to life.

Behind the Scenes at Allianz Stadium

The accompanying Allianz Stadium tours offer a unique backstage pass to one of rugby’s most iconic venues. Guided tours lead guests through exclusive areas such as the England team’s changing room, the Royal Box, and the atmospheric players’ tunnel. The highlight is stepping out pitchside into the stadium bowl surrounded by 82,000 seats, where the roar of the crowd can almost be felt. The tours typically last around 75 minutes and provide fascinating insights into matchday preparations and stadium operations.

Accessibility and Visitor Facilities

The museum and stadium are fully accessible, featuring lifts, ramps, and wheelchair-friendly routes. Accessible toilets and designated parking spaces are available, and assistance dogs are welcome. Onsite amenities include the England Rugby Store selling official merchandise, free WiFi, and seating areas. The venue welcomes families and offers facilities suitable for children, making it a comfortable and inclusive experience.

Opening Hours and Ticketing

The World Rugby Museum is open Tuesday to Saturday from 10:00 to 17:00, and Sundays and bank holidays from 11:00 to 17:00, with last admission one hour before closing. It is closed on Mondays except during local school holidays. Combined tickets for the museum and stadium tours are available, with pricing tiers for adults, concessions, children, and families. Booking tickets in advance is recommended, especially on match days or peak periods.

Location and Surroundings

Situated at 200 Whitton Road in Twickenham, southwest London, the museum and stadium are a short walk from Twickenham Railway Station and served by local bus routes. Free parking is available on non-match days with prior vehicle registration. The surrounding area offers a quintessential English suburban setting, blending sporting heritage with local charm, making it an ideal day trip destination for sports enthusiasts and cultural explorers alike.