The Union Jack Shop
Discover east Belfast's boldest tribute to British pride: flags, badges, polos, and loyalist treasures in a vibrant Union Jack haven.
Nestled on Newtownards Road in east Belfast, The Union Jack Shop stands as a vibrant hub for British and Unionist memorabilia. This specialty gift shop brims with Union Jacks, flags, polo shirts, badges, CDs, and unique souvenirs celebrating Ulster's loyalist heritage. Open daily from 10am to 4pm, it offers an authentic slice of local culture in a compact, welcoming space perfect for visitors seeking distinctive mementos from Belfast's dynamic east side.
A brief summary to The Union Jack Shop
- 354 Newtownards Rd, Belfast, BT4 1HG, GB
- +442890592909
- Visit website
- Duration: 0.5 to 1.5 hours
- Budget
-
Indoor
- Mobile reception: 5 out of 5
- Monday 10 am-4 pm
- Tuesday 10 am-4 pm
- Wednesday 10 am-4 pm
- Thursday 10 am-4 pm
- Friday 10 am-4 pm
- Saturday 10 am-4 pm
- Sunday 10 am-4 pm
Local tips
- Browse the flag selection for sizes perfect for home display or events, with options from small desk versions to large banners.
- Look for polo shirts and badges featuring Ulster motifs, ideal affordable souvenirs blending style and local heritage.
- Visit mid-morning on weekdays for quieter browsing and a chance to chat with staff about unique stock.
For the on-the-go comforts that matter to you
- Drink Options
The Union Jack Shop location weather suitability
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Any Weather
Discover more about The Union Jack Shop
Gateway to Unionist Memorabilia
Tucked along the bustling Newtownards Road, The Union Jack Shop emerges as a colorful beacon amid Belfast's east side. This unassuming storefront bursts with an eclectic array of British-themed treasures, from fluttering Union Jack flags in every size to polo shirts emblazoned with loyalist motifs. Badges, magnets, and novelty items line the shelves, each piece a nod to the enduring symbols of UK pride and Northern Ireland's unionist traditions. The shop's interior, alive with red, white, and blue hues, invites browsers to immerse themselves in a curated collection that captures the spirit of British identity in an Irish context.Icons of Loyalty and Heritage
At the heart of the inventory lie items steeped in local significance, such as Ulster Unionist banners and accessories reflecting east Belfast's historical loyalties. Visitors discover CDs of traditional loyalist tunes, enamel pins depicting iconic emblems, and clothing that blends casual wear with cultural statement. The selection extends to hard-to-find memorabilia, including framed prints and decorative flags, appealing to collectors and casual shoppers alike. This shop serves as more than a retail spot; it's a tangible link to the narratives woven through Belfast's divided past and resilient present.Everyday Rhythm on Newtownards Road
Operating consistently from 10am to 4pm every day, the shop aligns with the steady flow of local life in this working-class artery of the city. Foot traffic from nearby neighborhoods brings in regulars who know exactly where to source their favored items, while the compact layout ensures easy navigation. The atmosphere hums with the quiet energy of a community outpost, where shelves are meticulously stocked to reflect both classic staples and fresh arrivals. Its location in BT4 places it within reach of Belfast's expansive urban tapestry, yet distinctly rooted in the east's character.Cultural Echoes in East Belfast
The Union Jack Shop embodies the bold expressions of identity that define east Belfast, a district rich with murals, parades, and commemorative events. Here, souvenirs transform personal memories into portable keepsakes, from keychains bearing the Red Hand of Ulster to scarves waving the colors of the Crown. Themed around British sovereignty and local pride, the offerings resonate with the area's history of steadfast allegiance. For those exploring Belfast's multifaceted heritage, this shop provides an unfiltered glimpse into one side of the city's cultural mosaic.Souvenirs with a Distinctive Edge
Beyond standard tourist trinkets, the shop distinguishes itself with niche finds like loyalist-themed apparel and accessories tailored for enthusiasts. Polo shirts in various sizes cater to everyday wear, while novelty badges offer subtle ways to display affiliation. Flags of all scales—from pocket-sized to display-worthy—dominate the back wall, ready to adorn homes or events. This focus on specificity sets it apart, turning a simple shopping trip into an encounter with authentic regional flair.Iconic landmarks you can’t miss
The Samson & Goliath Cranes
1.1 km
Towering yellow giants of Belfast’s shipbuilding past, Samson and Goliath cranes dominate the skyline as enduring symbols of industrial heritage.
Titanic Hotel Belfast
1.5 km
Luxury in the heart of Titanic history: nautical-themed elegance amid Belfast's shipbuilding legacy.
Slipways
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Step onto the historic Slipways where Titanic was born, amid Belfast’s maritime legacy and stunning waterfront vistas.
Queen Elizabeth II Bridge
1.7 km
A 1960s road bridge over the River Lagan, connecting central Belfast with the Titanic Quarter and offering quiet riverside views from its pedestrian walkways.
Beacon of Hope
1.8 km
A soaring symbol of peace and gratitude rising 19.5 meters above Belfast's heart.
Alec the Goose
1.9 km
A bronze tribute to a beloved 1920s goose who walked schoolchildren to school in East Belfast.
Albert Memorial Clock
2.0 km
Belfast’s iconic leaning Victorian clock tower, blending Gothic grandeur with rich industrial heritage and local character.
Numbers' Wall
2.0 km
A burst of colorful numbers and symbols celebrating Belfast's vibrant contemporary street art scene.
2-6 Waring St
2.2 km
Victorian banking masterpiece transformed into luxury hospitality on Belfast's historic mercantile street.
The MAC
2.3 km
Discover Belfast's cultural hub at The MAC, where art, performance, and local flavors come together in a vibrant atmosphere.
Northern Ireland War Memorial Museum
2.3 km
Explore the profound military history of Northern Ireland at the War Memorial Museum – a must-visit for history enthusiasts and curious travelers.
Trade union mural
2.3 km
Explore the Trade Union Mural in Belfast, a vibrant celebration of labor history and artistic expression that showcases the city's rich cultural heritage.
The Spire Of Hope, Belfast
2.3 km
Discover the Spire of Hope in Belfast, an architectural marvel symbolizing resilience and hope, providing a stunning backdrop for your travels.
The Titanic Memorial Garden
2.3 km
Discover the Titanic Memorial Garden in Belfast, a serene park dedicated to the memory of the Titanic tragedy, offering beauty and reflection in the heart of the city.
Belfast Cathedral, the Cathedral Church of St Anne
2.3 km
Discover Belfast Cathedral, a stunning blend of history and architecture in Northern Ireland, where faith and culture meet in a vibrant city.
Unmissable attractions to see
CS Lewis Square
0.2 km
Discover CS Lewis Square, a charming tribute to the beloved author in Belfast, featuring captivating sculptures, lush gardens, and a vibrant atmosphere.
CS Lewis Statue - The Searcher
0.3 km
Discover the enchanting Searcher statue and immerse yourself in the magical world of C.S. Lewis at Belfast’s CS Lewis Square.
Connswater Greenway
0.4 km
Discover Belfast’s scenic Connswater Greenway, a revitalized riverside park blending nature, history, and community in East Belfast.
Titanic Mural
0.9 km
A vibrant mural celebrating Belfast’s shipbuilding heritage and the spirit of the Titanic’s shipyard community.
Victoria Park - Belfast
1.1 km
A vibrant 60-acre park in East Belfast offering lakeside walks, sports, playgrounds, and unique planespotting near the city airport.
Street Food
1.4 km
Discover vibrant fast-food flavors in Belfast’s Titanic Quarter, where local heritage meets global street food culture.
Maritime Mile
1.4 km
Explore Belfast’s historic waterfront trail, where maritime heritage meets vibrant culture and iconic landmarks along the Maritime Mile.
Titanic Quarter Limited
1.4 km
Explore Belfast’s Titanic Quarter: where maritime history meets vibrant urban regeneration along the scenic waterfront.
Harland & Wolff HQ & Drawing Offices
1.4 km
Historic Harland & Wolff HQ and Drawing Offices: birthplace of Titanic’s design and Belfast’s shipbuilding legacy.
Titanic experience
1.4 km
Discover the dramatic story of the Titanic where it was built, through immersive exhibits and cutting-edge technology in Belfast’s iconic waterfront landmark.
SS Nomadic
1.4 km
The last White Star Line vessel and Titanic's tender ship—a floating museum of maritime elegance and history.
SSE Arena Belfast
1.5 km
Belfast’s vibrant SSE Arena on Queens Quay offers world-class concerts, sports, and family events in a modern waterfront setting.
Titanic Belfast
1.5 km
Explore the Titanic Belfast Museum: Dive into the history of the RMS Titanic and experience its remarkable legacy in an iconic setting.
W5
1.6 km
An award-winning science and discovery centre in Belfast’s Titanic Quarter, where over 250 interactive exhibits spark curiosity and fun for all ages.
SoundYard - Maritime Belfast
1.6 km
Experience Belfast’s shipbuilding heritage through interactive sound and light at the striking SoundYard installation on Queen’s Quay.
Essential places to dine
The Hoose Bistro
0.5 km
East Belfast's premier intimate bistro serving contemporary British cuisine with exceptional cocktails and genuine warmth.
Drawing Office Two Bar
1.4 km
Historic elegance meets casual dining in the original Titanic drawing offices with a vibrant bar and all-day menu.
The Wolff Grill Restaurant
1.5 km
Refined British fine dining in the historic Titanic Hotel Belfast with scenic views and maritime heritage ambiance.
The Pantry at Titanic Belfast
1.5 km
Savor locally inspired dishes in a historic setting at The Pantry, Titanic Belfast’s welcoming restaurant celebrating Northern Ireland’s finest produce.
Hickson's Point
1.5 km
Discover authentic Irish cuisine and vibrant culture at Hickson's Point in Belfast - your gateway to local flavors.
Stock Kitchen & Bar
1.8 km
Elevated Irish dining with fresh local flavors and market views in Belfast’s historic St George’s Market.
OX Belfast
1.8 km
Experience Belfast’s Michelin-starred gem offering inventive modern European tasting menus with seasonal, locally sourced ingredients in an elegant setting.
Novelli at City Quays
1.9 km
Stylish Mediterranean brasserie on Belfast’s waterfront with stunning harbor views and all-day dining.
Bootleggers
2.0 km
Step into Belfast’s Bootleggers for bold American flavors, original cocktails, and a lively speakeasy vibe inspired by 1920s Prohibition.
Taylor & Clay
2.0 km
Award-winning Belfast steakhouse with a bespoke wood-fired Asador grill, serving premium local meats and seasonal dishes in a vibrant city-centre setting.
The Great Room Restaurant, Belfast
2.1 km
Experience Belfast’s finest Victorian dining beneath Ireland’s largest chandelier with exquisite local cuisine and impeccable service.
The Thirsty Goat Belfast
2.1 km
Discover Belfast's vibrant culinary scene at The Thirsty Goat, where delicious grilled dishes meet an extensive beverage selection.
Six By Nico Belfast
2.1 km
Discover Belfast’s vibrant Six By Nico, where inventive six-course tasting menus transform culinary themes into unforgettable dining adventures.
Waterman Restaurant
2.2 km
Discover Waterman Restaurant, Belfast’s Michelin-recognized spot for seasonal European cuisine in a stylish, relaxed setting with local charm.
AMPM Restaurant
2.2 km
Eclectic bohemian dining in Belfast city centre with seasonal modern European cuisine and vibrant atmosphere for all occasions.
Markets, malls and hidden boutiques
The Union Jack Shop
0.0 km
Explore a treasure trove of Unionist memorabilia at The Union Jack Shop in Belfast, celebrating British culture with a unique selection of gifts.
Storybox
0.1 km
Discover Storybox, a creative gift shop nestled in Belfast’s historic Portview Trade Centre, where heritage meets artistry and community spirit.
Dandy Lion Shop
0.1 km
Explore the Dandy Lion Shop in Belfast for unique antiques and gifts, perfect for collectors and treasure hunters alike.
Connswater Shopping Centre
0.4 km
Discover Connswater Shopping Centre: Belfast's vibrant retail hub with diverse shops, dining options, and a welcoming atmosphere for all visitors.
American Madness
0.5 km
East Belfast’s cult vintage shop for reworked Americana, denim, military surplus, and retro band and Harley-Davidson tees.
Fiddlesticks
1.0 km
Discover handcrafted gifts and expert framing at Fiddlesticks, Belfast's gem on Belmont Road for unique souvenirs and preserved memories.
Titanic Store
1.5 km
Discover Titanic treasures in Belfast's shipyard heart: exclusive memorabilia, local crafts, and publications that sail the story of the unsinkable ship into your hands.
Norn Irish Gift Shop
1.9 km
Locally crafted gifts celebrating Northern Irish creativity and cultural character
Esik Creations
1.9 km
Explore Esik Creations in Belfast, where local artistry meets unique gifts for every occasion, perfect for tourists seeking authentic souvenirs.
House of Fraser
2.0 km
A historic Belfast department store blending fashion, beauty, and homewares in the heart of Victoria Square’s vibrant shopping scene.
Urban Outfitters
2.0 km
Discover Urban Outfitters Belfast on Ann Street — where cutting-edge fashion meets creative lifestyle in Northern Ireland’s vibrant capital.
L'OCCITANE EN PROVENCE
2.0 km
Experience the natural beauty and timeless elegance of Provence at L'OCCITANE in Belfast’s vibrant Victoria Square.
Born and Bred
2.0 km
Explore Born and Bred in Belfast for unique Irish gifts and souvenirs that capture the spirit of Northern Ireland.
New Look
2.0 km
Contemporary fashion retail in Belfast's premier shopping destination with extended hours and convenient services.
Young Savage - Vintage Clothing, Records and Books
2.0 km
Discover Belfast’s vibrant vintage gem offering unique clothing, rare records, and curated books in a welcoming, multi-floor cultural haven.
Essential bars & hidden hideouts
Pavilion One Bar
1.5 km
A convivial, shipyard‑inspired hotel bar with polished brass, hearty pub dishes and a relaxed atmosphere in the Titanic Hotel Belfast.
The Harland Bar
1.5 km
Elegant piano bar in Harland & Wolff's historic offices, serving Titanic-inspired cocktails amid shipyard artefacts and live music in Belfast's Titanic Quarter.
The Tipsy Bird
1.9 km
Experience Belfast's vibrant nightlife at The Tipsy Bird, where creative cocktails meet a cozy atmosphere, perfect for every traveler seeking fun.
Bittles Bar
2.0 km
Discover Belfast’s iconic flatiron-shaped pub, Bittles Bar, where rich Irish culture, history, and a curated whiskey selection blend in a cozy, historic setting.
The American Bar
2.0 km
Historic Sailortown pub pouring perfect pints, live tunes, and bargain bites in Belfast's Docklands—a raw gem for locals and music seekers.
Ulster Sports Club
2.1 km
Experience the lively atmosphere of Ulster Sports Club, Belfast's top sports bar, offering delicious food, live music, and an electric ambiance.
Bert's Jazz Bar
2.1 km
Discover the vibrant atmosphere of Bert's Jazz Bar in Belfast, where live music, exceptional cocktails, and delectable cuisine create an unforgettable experience.
The National
2.1 km
Victorian grandeur meets modern Belfast buzz in this multi-bar haven for all-day eats, drinks, and live tunes on lively High Street.
The Spaniard
2.1 km
A cozy, quirky pub in Belfast’s Cathedral Quarter, famed for its lively music, extensive rum selection, and intimate atmosphere.
39 Gordon Street
2.1 km
Vibrant Cathedral Quarter cocktail bar pulsing with live music, craft drinks, and tasty tacos in Belfast's historic heart.
The Garrick
2.1 km
Authentic Victorian charm meets lively traditional music and hearty food in Belfast’s beloved Garrick Bar.
The Jailhouse
2.1 km
Historic Belfast pub blending vintage charm with lively cocktails and hearty fare in a character-filled setting at Joy’s Entry.
Henry's
2.1 km
A lively Belfast pub and restaurant blending historic charm with modern dining, live music, and a vibrant social scene.
The Black Box
2.2 km
Belfast's intimate arts hub: live music, comedy, theatre, and casual bar vibes in a historic townhouse setting.
Harp Bar
2.2 km
Discover Harp Bar, Belfast's vibrant pub offering local brews, live music, and a warm atmosphere in the heart of the city.
Nightclubs & after hour spots
Ollie's Belfast
2.1 km
A compact, late-night nightclub beneath The Merchant Hotel — brick-vaulted interiors, VIP booths and a focused dancefloor for weekend clubbing.
Club Lux
2.1 km
Dive into Belfast's vibrant nightlife at Club Lux, the ultimate disco club and bar experience with electrifying music and great company.
Craics Ninety
2.2 km
A compact, high‑energy clubnight in Belfast’s Common Market that celebrates 1990s music with DJs, themed entertainment and a pulsing dance atmosphere.
Cabaret Supper Club
2.2 km
Discover the vibrant nightlife of Belfast at Cabaret Supper Club, where exquisite dining meets captivating performances for an unforgettable experience.
Thompsons Garage
2.2 km
Experience the vibrant nightlife of Belfast at Thompsons Garage, where music, dancing, and unforgettable memories await every night.
Voodoo
2.5 km
Experience the electric atmosphere of Voodoo, Belfast's top night club, featuring live music, great drinks, and an unforgettable nightlife experience.
Kremlin
2.5 km
Belfast's beating heart of gay nightlife: dance floors ablaze, cocktails flowing, and community vibes till dawn on Donegall Street.
Boombox Belfast
2.5 km
A lively and inclusive gay nightclub in Belfast’s Cathedral Quarter, renowned for drag shows, DJ nights, and a welcoming queer atmosphere.
Anthology Ni
2.5 km
A high-energy Belfast nightclub within the Kremlin complex, known for DJ nights, themed performances and lively late‑hour clubbing.
Shoe Factory
2.5 km
Experience the lively and inclusive nightlife at Shoe Factory, Belfast's top gay nightclub, where music, dance, and celebration come together.
The Art Department
2.5 km
Experience the electrifying nightlife at The Art Department, Belfast's ultimate dance club with an artistic twist.
Scratch Nightclub
2.9 km
Experience Belfast’s vibrant nightlife at Scratch Nightclub, where diverse music and a lively atmosphere create unforgettable late-night memories.
Alibi
2.9 km
Energetic R&B nightclub with guest DJs, cocktails, and a lively terrace in Belfast’s vibrant Queen’s Quarter.
Club Honey
4.4 km
Experience Belfast’s vibrant nightlife at Club Honey, where energetic music and lively crowds create unforgettable nights on Falls Road.
Saturday Night Nightclub
11.9 km
Experience the vibrant pulse of Newtownards nightlife at Saturday Night Nightclub, where music, dancing, and social energy come alive.
For the vibe & atmosphere seeker
- Quirky
- Unique
- Casual
For the design and aesthetic lover
- Colorful Aesthetics
- Retro Vibes
For the architecture buff
- Heritage Neighborhoods
For the social media creator & influencer
- Instagrammable
- Photo Spots
For the kind of experience you’re after
- Cultural Heritage
- Photowalk
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- Solo Friendly
- Couple Friendly
