The Custard Factory: Birmingham’s Creative and Cultural Hub
A vibrant creative quarter in Birmingham’s Digbeth, blending industrial heritage with arts, culture, and independent shops.
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From Industrial Origins to Creative Renaissance
The Custard Factory’s roots trace back to 1906 when Alfred Bird established the site to manufacture his famous Bird’s Custard. Over a century later, the once-derelict Victorian factories have been transformed into a sprawling 15-acre creative complex. This remarkable regeneration preserved key industrial architectural features such as original Crittall windows, exposed steelwork, and high ceilings, blending heritage with modern use.A Dynamic Hub for Arts, Media, and Independent Retail
Today, the Custard Factory is one of the UK’s leading destinations for creative and digital businesses. It houses a diverse mix of media companies, artist studios, galleries, and independent shops offering fashion, crafts, homeware, and vintage finds. The complex also features trendy bars, cafes, and restaurants, making it a lively social hotspot. Its reputation as a creative district is further enhanced by regular events like graffiti festivals, flea markets, and the popular Digbeth First Friday, which showcase local talent and culture.Immersive Cultural Experiences and Entertainment
Visitors can explore a variety of cultural offerings including the Mockingbird Cinema, known for screening cult classics and indie films at affordable prices. The board game café, Chance & Counters, provides a relaxed atmosphere for games and socializing. The Custard Factory also hosts numerous street food events and craft fairs, creating a vibrant atmosphere that celebrates Birmingham’s alternative and artistic spirit.Exploring Digbeth’s Industrial and Artistic Landscape
The surrounding Digbeth area complements the Custard Factory’s creative vibe with its gritty industrial architecture, striking street art murals, and historic pubs. This neighborhood has evolved into a fascinating blend of old and new, where visitors can experience both the city’s industrial heritage and its contemporary cultural renaissance. The Custard Factory acts as a gateway to this unique urban environment.Visitor Amenities and Practical Details
The Custard Factory’s reception is open Monday to Friday from 8:30am to 6:30pm and Saturdays from 9am to 6pm. Shops generally operate Tuesday to Saturday between 10am and 6pm, with bars and cafes having varied hours. The complex offers wheelchair access and amenities like restrooms and seating areas. Its location on Gibb Street places it within walking distance of Birmingham’s city centre and well-served by public transport.A Living Landmark of Birmingham’s Cultural Evolution
More than just a business centre, the Custard Factory is a symbol of Birmingham’s transformation from industrial powerhouse to creative capital. It continues to attract artists, entrepreneurs, and visitors seeking an authentic and inspiring urban experience. Whether exploring the vibrant markets, enjoying live music, or admiring the industrial architecture, the Custard Factory offers a unique glimpse into the city’s past and future.Local tips
- Visit during Digbeth First Friday for a lively mix of street art, markets, and live music.
- Check individual shop and venue opening times as they vary across the complex.
- Explore the surrounding Digbeth area to experience vibrant street art and historic pubs.
- Enjoy affordable indie and cult films at the Mockingbird Cinema within the complex.
A brief summary to Custard Factory
- Gibb St, Birmingham, Deritend, B9 4AA, GB
- +441212247777
- Visit website
- Monday 8 am-5 pm
- Tuesday 8 am-5 pm
- Wednesday 8 am-5 pm
- Thursday 8 am-5 pm
- Friday 8 am-5 pm
Getting There
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Bus
Multiple bus routes serve the Digbeth area with frequent services from Birmingham city centre, taking approximately 10-15 minutes. Tickets cost around £2-£4. Buses stop near Gibb Street, close to the Custard Factory. Service frequency varies, with reduced schedules on weekends.
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Walking
From Birmingham city centre, it is a pleasant 15-20 minute walk to the Custard Factory along mostly flat urban terrain. This option is accessible and allows you to explore the creative Digbeth neighborhood en route.
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Car
Driving to the Custard Factory is possible with several nearby car parks available; however, parking can be limited during peak times. Expect to pay £5-£10 for parking. Traffic congestion may occur during weekday rush hours.
