Peter Rabbit™: Explore and Play – Blackpool
Step into Beatrix Potter’s world with interactive play, sensory zones, and Peter Rabbit adventures on Blackpool’s seafront.
Step into the whimsical world of Beatrix Potter at Peter Rabbit™: Explore and Play in Blackpool, an indoor family attraction on the seafront. Designed for younger children, it features interactive play zones, sensory areas, and themed environments inspired by Peter Rabbit and his friends. With hands‑on activities, storytelling corners, and imaginative play spaces, it’s a charming, weather‑proof outing for families visiting the seaside resort.
A brief summary to Peter Rabbit™: Explore and Play - Blackpool
- 91 Promenade, Blackpool, FY1 5AA, GB
- +441253375188
- Visit website
- Duration: 1 to 2.5 hours
- Mid ranged
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Indoor
- Mobile reception: 4 out of 5
Local tips
- Visit on a weekday morning to avoid the busiest family times, especially during school holidays and weekends.
- Bring socks for children, as many play areas require them; adults may also need to remove shoes in certain zones.
- Combine your visit with a seaside walk or nearby attractions on the promenade to make a full day of it.
- Check the official website for any themed events or special storytelling sessions during school holidays.
For the on-the-go comforts that matter to you
- Restrooms
- Drink Options
- Drinking Water
- Food Options
- Seating Areas
- Sheltered Areas
- Trash Bins
- Information Boards
Getting There
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On foot from Blackpool town centre
From Blackpool town centre, follow the main promenade eastward along the seafront. The attraction is located on the promenade near the central section of the seafront, close to other family attractions. Allow about 15–20 minutes on foot, depending on your starting point; the route is flat and accessible, suitable for buggies and wheelchairs.
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By tram along the promenade
Blackpool’s seafront tram runs frequently along the promenade and stops near the central section of the seafront. From a nearby tram stop, it’s a short, level walk to the attraction. Trams operate regularly during the day, with a journey time of around 10–15 minutes from the town centre, depending on the stop.
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By car with nearby parking
Several public car parks are located within a 5–10 minute walk of the promenade. Parking is paid and can be busy during peak season; spaces fill quickly on weekends and holidays. From the car park, follow the promenade signs to the central seafront area where the attraction is located.
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By local bus to the seafront
Local bus services serve Blackpool’s seafront and stop within a short walk of the promenade. From the bus stop, follow the seafront path to the attraction. Journey times vary depending on your starting point, but most routes from the town centre take 10–15 minutes.
Peter Rabbit™: Explore and Play - Blackpool location weather suitability
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Any Weather
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Rain / Wet Weather
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Mild Temperatures
Discover more about Peter Rabbit™: Explore and Play - Blackpool
A World Inspired by Beatrix Potter
Peter Rabbit™: Explore and Play brings the beloved characters of Beatrix Potter vividly to life in a dedicated indoor attraction on Blackpool’s promenade. Set just steps from the sea, this playful space reimagines the countryside tales of Peter Rabbit, Jeremy Fisher, Mrs. Tiggy‑Winkle, and other classic figures in a bright, safe environment tailored for young children. The design draws heavily on the charm of Potter’s illustrations, with soft colours, familiar animal characters, and gentle storytelling elements woven throughout the space.Interactive Play for Little Explorers
The attraction is structured around a series of themed play zones that encourage imaginative and physical play. Children can scamper through tunnels, climb soft structures, and explore miniature houses and gardens that echo the world of the tales. Interactive panels, touch‑sensitive elements, and simple puzzles keep little minds engaged, while low‑level slides and ball pits offer safe, active fun. The layout is designed so that adults can easily supervise and join in, making it a shared experience rather than just a drop‑off play area.Sensory and Storytelling Corners
Particular highlights include sensory areas such as the Jeremy Fisher pond zone, where water effects, lights, and textures create an immersive experience that fascinates younger visitors. Storytelling corners feature books, audio snippets, and visual prompts that invite children to listen, look, and retell the adventures of Peter and his friends. These quieter zones balance the more energetic play areas, offering moments of calm and focus within the overall lively atmosphere.Family‑Friendly Practicalities
As an indoor attraction, it provides a reliable option on rainy or windy days, shielding families from the often changeable British seaside weather. The space is kept clean and well‑maintained, with clear safety standards and age‑appropriate equipment. A gift shop near the exit offers Peter Rabbit merchandise, appealing to fans of the character, while the location on the promenade means families can easily combine a visit with a seaside walk, ice cream, or other nearby attractions.Iconic landmarks you can’t miss
Blackpool Town Hall
0.8 km
Historic Jacobean-style Blackpool Town Hall, a civic landmark with grand clock tower and rich heritage in the heart of Talbot Square.
Blackpool War Memorial
0.9 km
A towering seafront cenotaph where Blackpool honours its fallen, blending solemn remembrance with the rhythm of the Irish Sea.
Everything Blackpool
1.6 km
Blackpool's vibrant main artery connecting seaside charm with urban energy and LGBTQ+ pride.
The Big One
2.5 km
Experience the thrill of The Big One, Blackpool's tallest and fastest roller coaster, and create unforgettable memories at this iconic tourist attraction.
Marsh Mill
7.6 km
Experience the rich history and stunning architecture of Marsh Mill, a captivating historical landmark in Thornton-Cleveleys, perfect for all tourists.
Lytham Windmill
10.7 km
Explore Lytham Windmill, a historic attraction that embodies the maritime heritage and scenic beauty of Lytham's coastline.
Rossall Point Watch Tower
12.4 km
Discover stunning coastal views and rich maritime history at Rossall Point Watch Tower in Fleetwood, a must-visit destination for tourists.
Avenham and Miller Park
24.0 km
Experience the lush landscapes and serene beauty of Avenham and Miller Park, a tranquil retreat in Preston perfect for nature lovers and leisurely strolls.
Preston Cenotaph
24.1 km
A dignified and beautifully restored memorial in Preston’s Central Park, honoring the city’s fallen soldiers with solemnity and grace.
Harris Museum, Art Gallery & Library
24.2 km
Explore the rich history and vibrant artistry at the Harris Museum, Art Gallery & Library in Preston, a must-visit cultural hub for every traveler.
National Trust - Rufford Old Hall
25.1 km
Explore the historical beauty of Rufford Old Hall, a stunning Tudor manor offering rich heritage, beautiful gardens, and a glimpse into England's past.
Brock Valley Picnic Site
25.3 km
Experience the tranquility of nature at Brock Valley Picnic Site – the perfect picnic spot in Claughton for families and nature lovers alike.
Lostock Hall Henge
25.7 km
Discover the ancient mysteries of Lostock Hall Henge, a serene archaeological gem in Preston, perfect for history lovers and nature enthusiasts alike.
Brockholes
28.5 km
Experience the beauty of nature at Brockholes Nature Reserve, a vibrant ecosystem perfect for wildlife enthusiasts and families seeking adventure.
Cuerden Valley Park
28.7 km
Explore the breathtaking landscapes, rich wildlife, and serene trails of Cuerden Valley Park, a cherished natural retreat in Lancashire.
Unmissable attractions to see
Madame Tussauds Blackpool
0.0 km
Step into the spotlight at Madame Tussauds Blackpool, where lifelike wax figures and immersive zones bring your favourite celebrities to life on the Lancashire Promenade.
Central Pier
0.1 km
Experience classic British seaside fun with thrilling rides, arcades, live entertainment, and stunning sea views at Blackpool Central Pier.
The Gruffalo & Friends Clubhouse
0.1 km
A magical indoor playground on Blackpool’s Promenade, bringing Julia Donaldson’s stories to life with themed play zones, shows, and sensory spaces.
SEA LIFE Blackpool
0.1 km
Discover over 2,500 marine creatures and immersive underwater worlds at SEA LIFE Blackpool, a captivating family-friendly aquarium on the iconic Promenade.
Blackpool Promenade
0.1 km
Experience the lively charm of Blackpool Promenade, where classic seaside fun meets iconic landmarks and vibrant entertainment.
Coral Island
0.3 km
Blackpool’s largest free-entry pirate-themed amusement arcade with rides, games, prize shops, and family dining where kids eat free daily.
Coral Island Casino
0.3 km
Blackpool’s largest indoor pirate-themed arcade and casino, offering family fun, thrilling rides, and adult gaming under one roof.
Showtown Blackpool
0.3 km
Dive into Blackpool’s dazzling entertainment history with interactive exhibits, live characters, and six vibrant galleries celebrating seaside showbiz.
The Blackpool Tower Circus
0.4 km
Experience the world’s oldest permanent circus arena with thrilling acts, iconic clowns, and a century of unforgettable entertainment inside Blackpool Tower.
Houndshill Shopping Centre
0.4 km
Blackpool’s premier shopping destination with over 65 retailers, modern amenities, and a vibrant food court just behind the iconic Blackpool Tower.
The Comedy Carpet
0.4 km
Step onto Blackpool’s Comedy Carpet and walk through a monumental tribute to Britain’s greatest comedians and timeless humor.
The Blackpool Tower Ballroom
0.4 km
Dance where legends waltz: Britain's most iconic ballroom since 1894, where elegance meets timeless entertainment.
The Blackpool Tower
0.4 km
Experience breathtaking views, historic charm, and thrilling entertainment at Blackpool’s iconic Victorian landmark.
Blackpool Tower
0.4 km
A majestic Victorian landmark towering over Blackpool’s coastline, blending historic charm with thrilling views and timeless entertainment.
The Tower Coaster
0.4 km
Experience a thrilling virtual reality rollercoaster inside the iconic Blackpool Tower, blending historic charm with cutting-edge excitement.
Essential places to dine
The Buccaneer
0.3 km
Lively British pub dining with family-friendly classics and a playful pirate theme inside Blackpool’s Coral Island arcade.
Beach House Bistro & Bar
0.6 km
Stylish seaside bistro and bar in Blackpool offering fresh seafood, stunning Irish Sea views, and a vibrant Mediterranean-inspired atmosphere.
Vintro Lounge
0.7 km
Eclectic vintage charm meets inclusive dining with extensive vegan and gluten-free menus in the heart of Blackpool’s vibrant town centre.
West Coast Rock Cafe
0.7 km
Lively American diner with hearty meals, live music, and a retro vibe in the heart of Blackpool’s entertainment district.
JK's CAFÉ & GRILL
0.7 km
A welcoming British café and grill in Blackpool known for hearty home-cooked meals, generous portions, and friendly service at great value.
Amaro
0.7 km
Authentic Italian flavors served generously in a stylish, welcoming setting near Blackpool’s Winter Gardens.
Turtle Bay Blackpool
0.7 km
Experience vibrant Caribbean flavors and lively island vibes on Blackpool’s seafront at Turtle Bay, your destination for jerk chicken and bottomless brunch.
Twisted Indian street food blackpool
0.8 km
Experience vibrant Indian street food with a modern twist in the heart of Blackpool’s lively Clifton Street.
La Fontana Ristorante Italiano
0.8 km
Authentic Italian flavors and warm family hospitality in the heart of Blackpool’s vibrant dining scene.
Michael Wan's Mandarin
0.8 km
Experience authentic Cantonese cuisine in a vibrant, family-run Blackpool restaurant known for generous portions and exceptional vegan options.
Sapori
0.8 km
Experience authentic Italian flavours and lively atmosphere at Sapori, Blackpool’s beloved cosy Italian restaurant.
Three Piers Cookhouse + Pub
0.8 km
Cozy British pub classics with generous portions and friendly service, steps from Blackpool’s iconic North Pier.
Michael Wan's Wok Inn • Pan-Asian Street Food
0.8 km
A lively Pan-Asian street food haven on Blackpool Promenade, blending bold flavors with a neon-lit, fun atmosphere.
Hauze
0.8 km
Experience modern European dining in Blackpool with expertly crafted dishes and a welcoming atmosphere at Hauze.
Common Bar & Kitchen
0.9 km
Experience vibrant Mexican and South American flavors with lively music and cocktails in the heart of Blackpool.
Markets, malls and hidden boutiques
Golden Mile Gifts & Souvenirs
0.1 km
Affordable and friendly seaside souvenir shop offering classic Blackpool gifts along the vibrant Golden Mile Promenade.
Coronation Rock Co. Ltd.
0.4 km
Discover traditional British rock sweets and nostalgic flavors at Coronation Rock Co. Ltd., a charming sweetshop in the heart of Blackpool.
Menkind
0.5 km
A fun, gadget-filled gift shop in Blackpool’s Houndshill Centre, specialising in unique presents for men, dads, and friends.
i CANDi
0.5 km
Curated handbags and shoes with personalized service in Blackpool's town center.
Jawa Unique Toys
0.7 km
Discover Blackpool’s premier vintage and modern toy shop, where every collectible is a working piece of nostalgia and joy.
Beau Belle Boutique
0.7 km
Discover vibrant vintage fashion and inclusive retro styles at Beau Belle Boutique, Blackpool’s charming destination for joyful and quality clothing.
Pink Poison
0.7 km
Discover unique women's fashion with friendly service at Pink Poison, a cozy boutique in Blackpool's vibrant Church Street.
Bubbles Den
0.8 km
Explore Bubbles Den in Blackpool for unique gifts and souvenirs that capture the spirit of this iconic seaside town.
Precious gems gift shop Ltd blackpool
0.8 km
Uncover exquisite jewelry and unique gifts at Precious Gems Gift Shop in Blackpool, where every piece tells a story.
PAWS AND CLAWS GIFTS
0.8 km
A charming pet‑themed gift shop in Blackpool, perfect for animal lovers and thoughtful gifting with a personal touch.
Henry's Nirvana Bazaar
0.8 km
Blackpool's premier destination for locally crafted gifts and whimsical souvenirs with authentic character.
The Repository
0.9 km
A welcoming Catholic gift shop in Blackpool offering sacred rosaries, medals, and devotional treasures for every spiritual journey.
Hermosa Boutique
0.9 km
Blackpool’s inclusive fashion boutique offering stylish clothing for women sizes 6-22 with a vibrant community and personalized service.
Scotties Got It
0.9 km
Discover quality gifts and charming souvenirs at Scotties Got It, a welcoming shop on Blackpool’s lively Promenade.
Springfields
1.0 km
Trusted Blackpool printing and gift shop with 30+ years of personalised service and unique, high-quality products on the vibrant North Promenade.
Essential bars & hidden hideouts
Ma Kelly’s
0.3 km
Experience Blackpool’s vibrant live music and karaoke scene at Ma Kelly’s, where fun, friendly vibes and great entertainment come together.
Spyglass Bar
0.3 km
Experience Blackpool’s sleek James Bond-themed bar with crafted cocktails, sea views, and a relaxed, stylish atmosphere on the Promenade.
The Albert & The Lion - JD Wetherspoon
0.4 km
Historic seafront pub offering classic British ales, hearty meals, and lively atmosphere near Blackpool Tower.
THE HAPPY SCOTS BAR
0.5 km
A lively Blackpool karaoke bar with cheap drinks, friendly faces, and a welcoming atmosphere for unforgettable nights out.
Albert's Ale Micropub & Wine Bar
0.6 km
Cozy cellar micropub in Blackpool offering quality real ales, ciders, and wines in a friendly, dog-friendly atmosphere at great prices.
Revolution Blackpool
0.7 km
Lively lounge and restaurant in central Blackpool, offering modern cocktails, vibrant nightlife, and a stylish party atmosphere.
Scruffy Murphys
0.7 km
Experience authentic Irish hospitality, hearty homemade food, and lively entertainment at Scruffy Murphy's in the heart of Blackpool.
Dirty Blondes
0.7 km
A vibrant cocktail bar and restaurant in Blackpool offering creative drinks, vegan-friendly eats, and a lively social atmosphere.
Brannigans
0.7 km
Experience Blackpool’s vibrant nightlife at Brannigans, a multi-level bar and club buzzing with energy and modern style on Market Street.
Shenanigans
0.7 km
Lively Irish pub on Blackpool Promenade offering spirited nights, friendly faces, and classic seaside fun with music and karaoke.
Yates - Market Street Blackpool
0.7 km
Lively sports bar and nightclub in Blackpool’s heart, blending casual pub dining with vibrant nightlife and unbeatable sports coverage.
Le Plonk Wine Bar
0.8 km
Cozy wine bar in Blackpool’s Cedar Square offering a warm atmosphere, diverse wines, and lively indoor-outdoor social spaces.
Hogarths
0.8 km
Experience a grand Victorian gin palace with 120+ gins, live sports, and vibrant nightlife in the heart of Blackpool.
Merrie England
0.8 km
A lively traditional British bar on Blackpool’s Promenade with live music, tribute acts, and a cheerful seaside atmosphere.
Little Black Pug Bar
0.8 km
Historic charm meets lively live music and an extensive drink selection in Blackpool’s beloved Little Black Pug Bar.
For the vibe & atmosphere seeker
- Fun-filled
- Lively
- Family Friendly
- Scenic
For the design and aesthetic lover
- Colorful Aesthetics
- Retro Vibes
- Bohemian Styles
For the architecture buff
- Historic
- Modern
- Landmarks
- Heritage Neighborhoods
For the view chaser and sunset hunter
- Waterfront
- Iconic Views
For the social media creator & influencer
- Instagrammable
- Photo Spots
- Selfie Spots
- Aesthetic Corners
For the eco-conscious traveler
- Public-Transport Accessible
For the kind of experience you’re after
- Cultural Heritage
- Photowalk
- Day Trip
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- Child Friendly
- Teen Friendly
- Senior Friendly
- Wheelchair Access
- Pet Friendly
- Solo Friendly
- Couple Friendly
- Solo Female Friendly
- Vegetarian Friendly
- Vegan Friendly
