Visit Santa Barbara: Your Gateway to the American Riviera
Discover Santa Barbara: Your official guide to the American Riviera. Plan your unforgettable getaway today!
Visit Santa Barbara is the official destination marketing organization for the city and county, serving as a comprehensive resource for tourists seeking to explore this captivating region. Located in the heart of Santa Barbara, they provide information, resources, and assistance to help visitors make the most of their trip to the American Riviera.
A brief summary to Visit Santa Barbara
- 500 E Montecito St, Santa Barbara, California, 93103, US
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- Monday 8:30 am-5 pm
- Tuesday 8:30 am-5 pm
- Wednesday 8:30 am-5 pm
- Thursday 8:30 am-5 pm
- Friday 8:30 am-5 pm
Local tips
- Visit the State Street Visitors Center for personalized recommendations and insider tips from local travel ambassadors.
- Pick up a free copy of the Santa Barbara Visitors Magazine for maps, brochures, and guides to help you make the most of your visit.
- Consider visiting in the shoulder season (late spring or early fall) for pleasant weather, fewer crowds, and lower accommodation costs.
- Take advantage of Santa Barbara's walkable downtown area by parking once and exploring the shops, restaurants, and attractions on foot.
- Check the MTD bus schedule for convenient public transportation options to get around Santa Barbara.
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Getting There
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Walking
From the intersection of State St and Montecito St, head east on Montecito St for approximately 0.2 miles. Visit Santa Barbara will be on your right, at 500 E Montecito St. This is an easy walk through downtown Santa Barbara.
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Public Transport
Santa Barbara Metropolitan Transit District (MTD) buses serve the downtown area. Check the MTD website or app for the most up-to-date routes and schedules to the visitor center. A single ride fare is $1.75.
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Taxi/Ride-share
Taxi and ride-sharing services like Uber and Lyft are readily available in Santa Barbara. A short ride from the Santa Barbara Amtrak Station to Visit Santa Barbara will typically cost between $8 and $15, depending on demand and traffic.
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Driving
From Highway 101, exit onto E Montecito St heading east. The visitor center is located at 500 E Montecito St. Metered street parking is available, with rates of $0.75 per 15 minutes. Alternatively, downtown parking lots offer the first 75 minutes free, with hourly rates of $2.50 thereafter.
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