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Discover the Birthplace of Pepsi Cola: A Historical Landmark

Explore the historic Birthplace of Pepsi Cola in New Bern, NC, where beverage innovation meets rich American history.

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Nestled in the charming town of New Bern, North Carolina, the Birthplace of Pepsi Cola is a must-visit for tourists and soda enthusiasts alike. This historical landmark offers a glimpse into the origins of one of the world's most iconic beverages, providing an engaging experience filled with history and nostalgia. Visitors can enjoy a tour of the site, which features exhibits detailing the story of Pepsi's creation and its evolution over the years. Don't miss out on this unique opportunity to connect with a piece of American beverage history.

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Local tips

  • Visit during weekdays for a quieter experience, as weekends can get busy with tourists.
  • Don't forget to try the local cafes nearby for a refreshing Pepsi while enjoying the town.
  • Check for any special events or exhibits, as there may be unique opportunities to engage with the history of Pepsi.
  • Take some time to explore the surrounding historic district for additional sightseeing and local charm.
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Getting There

  • Walking

    If you are starting from the New Bern Riverfront Convention Center, head east on E Front St towards S Craven St. Continue walking straight for about 0.4 miles until you reach S Middle St. Turn left onto S Middle St and walk for about 0.2 miles. The Birthplace of Pepsi Cola is located at 256 Middle St on your right.

  • Public Transport (Bus)

    From the New Bern Bus Station, take bus route 1 towards Glenburnie Rd. Get off at the stop at E Front St & S Craven St. From there, walk east on E Front St for about 0.4 miles until you reach S Middle St. Turn left onto S Middle St and walk for about 0.2 miles. The Birthplace of Pepsi Cola will be on your right at 256 Middle St.

  • Biking

    If you have a bike, start from Union Point Park. Head northwest on S Front St for about 0.3 miles until you reach E Craven St. Turn right onto E Craven St and ride for 0.5 miles. Turn left onto S Middle St and continue for about 0.2 miles. The Birthplace of Pepsi Cola will be on your right at 256 Middle St.

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The Birthplace of Pepsi Cola is more than just a historical landmark; it is a cherished piece of Americana located in the picturesque town of New Bern, North Carolina. As the original site where the iconic soft drink was created in the late 19th century, this location serves as a tribute to the creativity and innovation that led to the birth of a global phenomenon. Visitors can explore the engaging exhibits that chronicle the fascinating journey of Pepsi, from its humble beginnings to its status as a major player in the beverage industry today. The site features memorabilia, photographs, and interactive displays that bring the story of Pepsi Cola to life. Beyond its historical significance, the Birthplace of Pepsi Cola offers a charming atmosphere that reflects the quaint character of New Bern. The surrounding area is filled with delightful shops, cafes, and scenic waterfront views, making it a perfect destination for a leisurely day of exploration. After touring the landmark, visitors can stroll through the historic streets of New Bern, where they can admire the beautiful architecture and enjoy local cuisine. Make sure to take some time to relax in one of the nearby parks or along the picturesque riverfront. For fans of soft drinks and history alike, the Birthplace of Pepsi Cola is a delightful stop that combines fun, education, and a touch of nostalgia. Whether you're a local or a traveler, this unique attraction is sure to leave a lasting impression. Be sure to plan your visit during the operating hours to fully experience all that this iconic landmark has to offer.

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