The Birthplace of Pepsi Cola: A Sip of History
Discover the rich history of Pepsi Cola at its birthplace in New Bern, NC, where innovation in soft drinks began.
Nestled in the historic town of New Bern, North Carolina, the Birthplace of Pepsi Cola is a delightful historical landmark that transports visitors back to the origins of one of the world's most popular soft drinks. This charming site is where Caleb Bradham created the original formula in the late 1890s, originally marketed as 'Brad's Drink'. The building itself is steeped in history, allowing tourists to appreciate the legacy that Pepsi has built over the years. Walking through the exhibits, you'll discover the evolution of the drink, from its humble beginnings to its rise as a global phenomenon. Visitors can explore a range of interactive displays that not only tell the story of Pepsi's inception but also highlight its cultural significance throughout the decades. The memorabilia on display—including vintage advertisements and classic Pepsi bottles—adds a nostalgic charm, making it a perfect spot for both young and old. The dedicated staff are eager to share entertaining anecdotes and insights, enriching the experience further. For those looking to indulge their taste buds, the gift shop offers a variety of Pepsi-related merchandise, making it a fantastic stop for souvenirs. The Birthplace of Pepsi Cola is not just a historical site but a vibrant tourist attraction that celebrates innovation and creativity in the beverage industry. Whether you're a lifelong fan of Pepsi or simply curious about its history, this landmark promises a fun and educational outing that you won’t want to miss during your travels in North Carolina.
Local tips
- Visit during weekdays for a quieter experience and more opportunities for interaction with staff.
- Check out the gift shop for exclusive Pepsi memorabilia and local products.
- Don’t forget to take photos with the iconic Pepsi signage outside the building.
- Plan your visit to coincide with local events or festivals in New Bern for a fuller experience.
A brief summary to Birthplace of Pepsi Cola
- 256 Middle St, New Bern, North Carolina, 28560, US
- +1252-636-5898
Getting There
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Walking
If you are starting from the New Bern Riverfront Convention Center, head east on E Front St towards S Craven St. Continue walking straight for about 0.4 miles until you reach S Middle St. Turn left onto S Middle St and walk for about 0.2 miles. The Birthplace of Pepsi Cola is located at 256 Middle St on your right.
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Public Transport (Bus)
From the New Bern Bus Station, take bus route 1 towards Glenburnie Rd. Get off at the stop at E Front St & S Craven St. From there, walk east on E Front St for about 0.4 miles until you reach S Middle St. Turn left onto S Middle St and walk for about 0.2 miles. The Birthplace of Pepsi Cola will be on your right at 256 Middle St.
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Biking
If you have a bike, start from Union Point Park. Head northwest on S Front St for about 0.3 miles until you reach E Craven St. Turn right onto E Craven St and ride for 0.5 miles. Turn left onto S Middle St and continue for about 0.2 miles. The Birthplace of Pepsi Cola will be on your right at 256 Middle St.
Attractions Nearby to Birthplace of Pepsi Cola
- Ghosts of New Bern
- Bear plaza
- Craven Arts Council & Gallery Bank of the Arts
- New Bern Firemen's Museum
- New Bern Historical Society
- North Carolina History Center at Tryon Palace
- New Bern Academy Museum
- Tryon Palace
- John Wright Stanly House
- Robert Hay House
- Union Point Park
- Blades House
- Lawson Creek Park
- Fort Totten Park
- Kidsville Playground
Landmarks nearby to Birthplace of Pepsi Cola
- New Bern Visitors Center
- New Bern Cub House
- Attmore-Oliver Civil War House
- Thomas Jerkins House
- Washington's Southern Tour Historical Marker
- De Bretigny Historical Marker
- Grifton Museum
- CSS Neuse Museum
- Beirut Memorial
- Fort Macon State Park
- Fort Macon Beach & Historic Landmark
- Greenville North Carolina Convention Center
- Greenville Mall
- Mellow Mushroom Greenville
- Andrew A. Best Freedom Park