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Discover the Elegance of Martell Cognac's Visitors Center

Explore the rich heritage of Martell Cognac at its enchanting Visitors Center in Cognac, France, where history meets exquisite tasting experiences.

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Martell Cognac's Visitors Center is a premier destination for both cognac enthusiasts and casual visitors alike, situated in the picturesque city of Cognac, France. This renowned bar and tourist attraction invites you to delve into the storied history of one of the oldest cognac houses in the world. As you walk through the elegant space, you'll be captivated by the beautifully designed interiors that reflect the sophistication and artistry of the Martell brand. The center offers an immersive experience, showcasing the meticulous process of cognac production. Visitors can take guided tours that lead them through the distillation process, the aging cellar, and the art of blending. Each step of the journey is complemented by engaging storytelling, allowing guests to appreciate the craftsmanship involved in creating Martell's exceptional cognacs. Additionally, the tasting sessions provide an opportunity to savor the distinct flavors and aromas that define Martell’s legacy. Aside from the tours and tastings, the Visitors Center also features a boutique where you can purchase exclusive Martell products and souvenirs to take home. The knowledgeable staff is always ready to share their expertise and recommend the perfect cognac for your palate. Open daily from 10 AM to 7 PM, it's advisable to reserve your spot in advance, especially during peak tourist seasons, to ensure a seamless experience. Whether you're a connoisseur or a curious traveler, Martell Cognac's Visitors Center promises an unforgettable journey into the heart of cognac-making.

Local tips

  • Book your tour in advance, especially during the summer months when visitor numbers peak.
  • Don't miss the exclusive tasting sessions; they offer a unique chance to sample limited-edition cognacs.
  • Take your time exploring the boutique for unique souvenirs and gifts that capture the essence of Martell Cognac.
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A brief summary to Martell Cognac's Visitors Center

  • 16 Av. Paul Firino Martell, Cognac, 16100, FR
  • +33545363498
  • Monday 10 am-7 pm
  • Tuesday 10 am-7 pm
  • Wednesday 10 am-7 pm
  • Thursday 10 am-7 pm
  • Friday 10 am-7 pm
  • Saturday 10 am-7 pm
  • Sunday 10 am-7 pm

Getting There

  • Car

    If you're driving, start by navigating to Cognac in the Charente department. From Angoulême, take the D700 road towards Cognac. Follow the D700 for about 25 km until you reach Cognac. Once in Cognac, follow signs for the city center until you reach Avenue Paul Firino Martell. The Martell Cognac Visitors Center is located at 16 Av. Paul Firino Martell, 16100 Cognac. Parking is available nearby, but be prepared for parking fees which may vary by location.

  • Public Transportation

    To reach Martell Cognac's Visitors Center via public transportation, take a train from major cities such as Poitiers or Angoulême to Cognac. The train station in Cognac is about a 15-minute walk from the Visitors Center. Upon arriving at Cognac station, exit and head southeast on Rue du 8 Mai 1945, then continue straight onto Rue de la République. Turn left onto Avenue Paul Firino Martell, and you will find the Visitors Center at number 16. Please check the local train schedules for the latest departure and arrival times.

  • Taxi or Rideshare

    If you prefer not to drive or take public transport, consider using a taxi or rideshare service such as Uber. Simply provide the driver with the address: 16 Av. Paul Firino Martell, 16100 Cognac. This option is convenient and can save you the hassle of navigating public transport. Costs may vary depending on your starting location, but expect to pay between 15-30 euros from nearby towns.

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