Friis Shoppingcenter
Modern Aalborg shopping hub blending retail, dining, and urban culture in Denmark's vibrant city centre.
Friis Shoppingcenter is a modern 16,400 m² shopping destination in central Aalborg, featuring over 30 international and Danish brands, a three-floor Magasin department store, diverse dining options, and 850 parking spaces with the first hour free. Opened in 2010 and extensively refurbished in 2018, it serves as a vibrant hub connecting Aalborg's pedestrian streets, waterfront, and cultural venues.
A brief summary to Friis Shopping Center
- Nytorv 27, Aalborg, Aalborg Centrum, 9000, DK
- +4526866640
- Visit website
- Duration: 1.5 to 4 hours
- Mid ranged
-
Mixed
- Mobile reception: 5 out of 5
- Monday 10 am-7 pm
- Tuesday 10 am-7 pm
- Wednesday 10 am-7 pm
- Thursday 10 am-7 pm
- Friday 10 am-7 pm
- Saturday 10 am-5 pm
- Sunday 10 am-5 pm
Local tips
- Visit on weekday mornings to secure convenient parking; the underground garage fills quickly on weekends and Saturdays.
- Take advantage of the first free hour of parking, then pay only 16 DKK per hour—use the EasyPark app for automatic payment via license plate recognition.
- Explore the naturally lit lounge near Poul M hairdresser with free power sockets, recycled furniture, and views over Nytorv—perfect for a quiet break or remote work.
- Look for seasonal pop-up stalls and local exhibitions in communal spaces showcasing North Jutland artisans and regional products.
- Charge your electric vehicle at one of 22 charging stations in the parking garage while shopping—five rapid chargers and seventeen 22 kW options available.
For the on-the-go comforts that matter to you
- Restrooms
- Drink Options
- Drinking Water
- Food Options
- Seating Areas
- Sheltered Areas
- Trash Bins
- Information Boards
- Visitor Center
Friis Shopping Center location weather suitability
-
Any Weather
Discover more about Friis Shopping Center
A Contemporary Urban Shopping Destination
Friis Shoppingcenter stands as a defining retail landmark in Aalborg's heart, seamlessly integrating shopping, dining, and urban life within a thoughtfully designed 16,400 m² complex. Inaugurated in 2010 and comprehensively refurbished in 2018, the centre represents modern Scandinavian retail architecture, awarded as Denmark's most beautiful shopping centre by Detail-forum and the Nordic Council of Shopping Centers. The facility houses over 30 retail leases spanning fashion, cosmetics, homeware, and lifestyle brands, alongside the prominent three-floor Magasin department store that anchors the development.Architectural Integration and Urban Context
The centre's design philosophy emphasizes connection rather than isolation. Two pedestrian bridges span Nytorv, one incorporating retail and dining spaces that hover above the street, creating visual interest while maintaining the city's vibrant streetscape. The building volume deliberately reflects Aalborg's urban structure, with varied window formats and surface materials transitioning from large-scale harbour-facing openings to denser, more intimate shopping street proportions. This architectural approach binds the complex's multiple functions—retail, parking, office space, and hotel facilities—into a unified whole that enhances rather than disrupts the surrounding neighbourhood.Shopping and Lifestyle Experience
The centre curates an international selection of contemporary brands including H&M, Vero Moda, Tiger of Sweden, Envii, and Matas cosmetics, complemented by Danish specialty retailers. Fashion, homeware, and lifestyle merchandise form the retail core, with dedicated spaces for relaxation and socialisation. A notable feature is the naturally lit lounge adjacent to Poul M hairdresser, furnished with recycled materials and plants, offering comfortable seating, power sockets, and views over Nytorv—ideal for working or unwinding between shopping activities.Dining and Social Spaces
Friis prioritises culinary diversity and casual gathering spaces. Multiple cafés and restaurants operate throughout the centre, including Joe & The Juice juice bar and various street food vendors. The refurbishment created generous communal areas designed for relaxation and socialisation, with eateries ranging from quick-service options to sit-down dining experiences. Seasonal pop-up stalls and exhibitions in communal spaces showcase North Jutland artisans and local products, adding cultural dimension to the shopping experience.Practical Amenities and Accessibility
The underground parking garage contains 850 spaces across four levels, with the first hour free and subsequent hours charged at approximately 16 DKK per hour. The parking system uses automatic license plate recognition, allowing visitors to enter freely and pay via machines upon departure or through the EasyPark app. The centre also features 22 electric vehicle charging stations—five rapid chargers and seventeen 22 kW chargers—supporting sustainable transport. Free restrooms, baby-changing facilities, and information boards enhance family-friendliness. A striking 5-by-10-metre street art mural by Spanish artist Cristian Blanxer adorns an exterior wall, reflecting Aalborg's reputation as a Scandinavian street art destination.Location and Connectivity
Positioned at Nytorv 27 in Aalborg Centrum, Friis sits adjacent to the waterfront, Musikkens Hus (House of Music), the Utzon Center, and Nordkraft cultural venue, creating a concentrated cultural and commercial quarter. Direct connections to the city's pedestrian street network make the centre accessible on foot from surrounding neighbourhoods. The location attracts approximately 3.6 million annual visitors, establishing it as a major retail and social hub for both residents and tourists.Iconic landmarks you can’t miss
Old City Hall
0.3 km
Aalborg’s tiny Baroque town hall on Gammeltorv, where a vivid yellow façade, royal motto and intimate interiors tell the story of centuries of civic life.
Limfjordsbroen
0.9 km
Historic bascule bridge linking Aalborg and Nørresundby, offering everyday Danish life, harbor views, sea air and classic Limfjord light in all seasons.
Aalborgtårnet
1.5 km
A classic 1930s steel tower lifted above a wooded hill, Aalborgtårnet combines a thrilling outdoor elevator ride with 360° views and a cosy sky-high bistro.
Limfjordstunnelen
2.2 km
Denmark's pioneering underwater motorway tunnel connecting North Jutland's vital regions since 1969.
Selskabet for Aalborgs Historie
2.5 km
Architectural marvel and musical powerhouse in Ørestad, DR Koncerthuset offers world-class acoustics and performances from Copenhagen’s cultural heart.
Lille Vildmosecentret
25.2 km
Uncover the wild heart of Denmark at Lille Vildmosecentret, where immersive exhibits, rare wildlife, and scenic boglands await beside Limfjord.
Rold Storkro
25.3 km
Discover tranquility at Rold Storkro, nestled between Denmark's largest forest and scenic hills, offering a blend of historic charm and modern comfort for an unforgettable escape.
Troldeskoven
25.5 km
Discover the mystical allure of Troldeskoven near Skørping, where ancient, gnarled beech trees create a magical landscape steeped in Danish folklore and natural beauty within Rold Skov.
Rold Forest
25.7 km
Discover Denmark's largest forest: Hike through ancient woodlands, explore unique geological formations, and uncover the legends of Rold Forest near Skørping.
Koldkrigsmuseet REGAN Vest
26.0 km
Explore Denmark's best-preserved Cold War bunker at Koldkrigsmuseet REGAN Vest: an immersive journey into a secret world hidden beneath the forest, revealing a pivotal era in history.
Naturstyrelsen
26.4 km
Explore the natural beauty and cultural heritage of Rold Skov and Rebild Bakker with guidance from Naturstyrelsen Himmerland, your gateway to outdoor adventures in Northern Jutland.
Midt inde i Rold Skov
26.5 km
Discover Denmark's largest forest: Hike through ancient woodlands, explore hidden springs, and experience the tranquility of Rold Skov, a natural treasure trove in Himmerland.
Springkilden
26.9 km
Discover the mesmerizing Springkilden in Rold Forest: an artesian spring offering a tranquil escape into nature's beauty near Skørping, Denmark.
Madum Lake
27.0 km
Discover the pristine beauty of Madum Lake in Himmerland, Denmark: swim in crystal-clear waters, hike through ancient forests, and explore a haven for nature and history.
Rold Skov
27.2 km
Discover Denmark's largest forest: Hike through ancient woodlands, explore rolling hills, and uncover the captivating history and folklore of Rold Skov.
Unmissable attractions to see
Aalborghus Castle
0.2 km
Half-timbered fortress, leafy park and atmospheric dungeons at the heart of Aalborg’s historic waterfront.
Gråbrødrekloster Museum
0.3 km
Step three metres beneath Aalborg’s busiest shopping street into an in situ medieval monastery, where ruins, burials and artefacts reveal the city’s deep past.
Hjelmerstald
0.3 km
A short, cobbled lane of colourful houses and quiet courtyards, Hjelmerstald offers an intimate glimpse of old Aalborg life hidden in the city centre.
Honnørkajen ved Aalborg Slot
0.3 km
Ceremonial fjordside quay at the foot of Aalborghus Castle, blending royal cruise berth, open water views and relaxed public waterfront life in central Aalborg.
Nytorv
0.3 km
A historic crossroads square where Aalborg’s trading past, busy shopping streets and everyday city life come together in one open, welcoming space.
Apotekersamlingen
0.3 km
Step into a creaking attic above Jens Bang’s Stone House and explore centuries of pharmacy history in Aalborg’s atmospheric Apotekersamlingen.
Jens Bangs Stonehouse
0.3 km
Aalborg’s grand Dutch Renaissance mansion, where a wealthy merchant’s 17th‑century ambitions still dominate the old town’s skyline in carved stone and gables.
Bispengade
0.3 km
Aalborg’s wide, bustling shopping artery, lined with fashion, outdoor gear and gadgets, linking central squares and side streets full of food and nightlife.
Fontana - Toldbod Plads
0.4 km
Denmark’s first musical fountain, where Aalborg’s historic customs house meets a lively waterfront square and jets dance to Handel’s “Water Music.”
Jørgen Olufsens House
0.4 km
Aalborg’s finest Renaissance merchant’s house, where sandstone, brick and half‑timbering reveal the city’s 17th‑century wealth and waterfront history.
Nordkraft
0.4 km
Industrial heritage transformed into Aalborg's beating cultural heart—where experimental theatre, cinema, and community converge.
House of Music
0.4 km
A sculptural waterfront concert house where cutting‑edge architecture, world‑class acoustics and daily musical life come together on Aalborg’s Limfjord.
Klostertorvet
0.4 km
Aalborg’s cherished Kildeparken combines historic gardens, musical installations, and year-round events into a vibrant green oasis at the center of the city.
Budolfihaven
0.4 km
Aalborg's verdant heart where medieval cathedral bells mark time and history meets contemporary urban life.
Street Art Mural - Nändo Väzquez
0.4 km
A vivid Nändo Väzquez mural splashes bold color across a central Aalborg streetscape, turning an ordinary wall on Danmarksgade into a small but striking urban landmark.
Essential places to dine
Hos Henius
0.2 km
Classic Danish smørrebrød, beer and schnapps served with warm hygge and aquavit heritage in a cozy lunchtime restaurant in the heart of Aalborg.
Restaurant JØRN
0.2 km
Light-filled Nordic lunch and brunch restaurant in the Utzon Center, pairing Limfjord views with seasonal Danish cooking and clean, contemporary design.
Alimentum
0.3 km
Fine-dining Nordic tasting menus in a discreet Aalborg corner spot, where local North Jutland produce and thoughtful pairings create an intimate, slow-paced experience.
Bistro V
0.3 km
Contemporary Nordic bistro on Aalborg’s Toldbod Plads, blending relaxed Scandinavian design, lively city-center buzz and seasonal French-inspired comfort food.
Mortens Kro Restaurant & Boutique hotel
0.3 km
Fine dining and intimate suites under one roof in central Aalborg, where contemporary Nordic cuisine and spa-touched boutique comfort create a full gourmet getaway.
Duus Vinkjælder
0.3 km
Historic 1918 wine cellar blending Nordic cuisine, live jazz, and immersive dining experiences in atmospheric Aalborg.
Wildebeest Gastropub
0.3 km
Modern Aalborg gastropub pairing creative sliders, hearty burgers and serious drinks with a relaxed, social atmosphere near the Nordkraft cultural hub.
Caféministeriet
0.4 km
Casual all‑day café and restaurant on Mølle Plads in central Aalborg, known for generous brunches, modern comfort food and a lively, laid‑back urban atmosphere.
Restaurant Flammen - Aalborg
0.4 km
Hearty all-you-can-eat grill buffet in a former Aalborg cinema, serving abundant meats, salads and sides in a warm, group-friendly setting on Østerågade.
Café Peace
0.4 km
Lively all‑day café and restaurant on Aalborg’s Boulevarden, serving generous brunches, casual bistro dishes and drinks with prime street‑side terrace seating.
Restaurant Grillen Burgerbar Aalborg
0.4 km
Flame-grilled burgers and thick shakes by the Limfjord, served in a warm, industrial-style space at the heart of Aalborg’s lively waterfront district.
El Mariachi Gastro Pub
0.4 km
Lively Mexican gastropub in central Aalborg, where shared plates, 15 beer taps and tequila-laced cocktails turn dinner into a social evening out.
Restaurant Fauna
0.4 km
Contemporary Nordic dining with Limfjord views inside Musikkens Hus, from relaxed bistro plates and lavish Saturday brunch to refined multi-course concert evenings.
TraPo
0.4 km
Relaxed Italian trattoria in central Aalborg, serving crisp pizzas, comforting pastas, and Roman-inspired classics in warm, rustic surroundings.
Søgaards Bryghus
0.4 km
Family-run copper-kettle brewpub in central Aalborg, where in-house beer, Italian-inflected food and a working cellar brewery animate historic C. W. Obels Plads.
Markets, malls and hidden boutiques
Friis Shopping Center
0.0 km
Modern Aalborg shopping hub blending retail, dining, and urban culture in Denmark's vibrant city centre.
SEPHORA MAGASIN AALBORG
0.0 km
A polished, fashion-forward beauty hub inside Magasin at Nytorv, where international makeup, skincare and fragrance brands meet Aalborg’s city-center shopping buzz.
Monki
0.0 km
Trendy women's fashion with bold, expressive style in Aalborg's vibrant city center.
NORMAL Aalborg, Friis Shoppingcenter
0.0 km
A bright, budget-friendly variety shop in Friis Shoppingcenter, packed with branded everyday essentials, beauty bargains and quirky finds in central Aalborg.
Magasin Aalborg
0.0 km
A sleek, three-level department store in central Aalborg, blending Scandinavian style, curated brands and calm interiors for an easy, all-in-one shopping stop.
Butik Kraes
0.1 km
Intimate Aalborg boutique blending Scandinavian women’s fashion with curated home accents in a calm, design-led setting on central Nørregade.
Filuca V
0.1 km
Intimate Aalborg boutique blending luxury vintage with contemporary Scandinavian womenswear, where curated rails and personal styling help you uncover a distinctive, lasting look.
Flying Tiger Copenhagen
0.1 km
A bright, budget‑friendly Danish design store in central Aalborg, packed with playful gifts, colorful homeware and quirky everyday essentials.
Billig-Billy. Costumes and dollar store
0.2 km
A lively central Aalborg discount and costume shop packed with party gear, decorations and quirky bargains, ideal for quick themed fixes and fun, low-cost finds.
Sinnerup Aalborg
0.2 km
Stylish Danish lifestyle store on Aalborg’s Nytorv, uniting Nordic furniture, home décor and women’s fashion in a single inspiring multi-level design universe.
Kilo Vintage Sale Aalborg
0.2 km
Playful weight-based vintage shopping in central Aalborg, where European second-hand style, sustainability and treasure-hunt browsing all come together by the kilo.
Mekong Market
0.2 km
Compact Asian grocery in central Aalborg, packed with hard-to-find ingredients, flavors and snacks from across Southeast and East Asia.
Sirup
0.2 km
Central Aalborg women’s fashion boutique offering curated Scandinavian style, personal service and a relaxed shopping pause on lively Nytorv square.
Boutique Chové
0.2 km
Intimate party boutique in central Aalborg, filled with balloons, décor and creative ideas for turning everyday gatherings into polished, memorable celebrations.
MSCH Copenhagen
0.2 km
A modern Scandinavian womenswear boutique in the heart of Aalborg, blending minimalist design, versatile wardrobe staples and relaxed, downtown shopping vibes.
Essential bars & hidden hideouts
Basement Beer Bar
0.2 km
Aalborg's craft beer sanctuary with 20 rotating taps and weekly discoveries.
Douro Wine Bar
0.3 km
Cozy Portuguese wine hideaway in central Aalborg, pairing hand-picked Douro bottles with relaxed tapas, candlelight and unhurried evening conversations.
Hjerter Dame ApS
0.3 km
Cosy brown-bar charm in the heart of Aalborg, where local beer, fair prices and intimate, wood-panelled surroundings create an easy-going evening retreat.
John Bull Pub Aalborg
0.3 km
Classic English-style pub in central Aalborg, pouring a huge range of beers and whiskies with live music, sports and a spacious terrace facing the Limfjord.
The Irish House
0.4 km
Authentic Irish pub in Aalborg with live music, traditional cuisine, and an extensive beer and whiskey selection.
Cozy Bar Aalborg
0.4 km
A snug, no‑nonsense bar in central Aalborg, perfect for relaxed drinks, conversational evenings and a budget‑friendly pause between the city’s livelier nightspots.
Gedulgt
0.4 km
Dimly lit, discreet and devoted to serious cocktails, Gedulgt brings speakeasy charm and Nordic flair to a tucked-away corner of Aalborg’s city center.
London Pub
0.4 km
Classic British-style pub in central Aalborg pouring dozens of beers, ciders and whiskies in a cosy, wood-panelled setting from lunchtime until late.
Old Games Pub ApS
0.4 km
Cozy weekend pub in central Aalborg mixing cold beers, retro-style fun and live music for laid-back, late-night socializing by the waterfront.
Quist Wine v/Lene Quist Berggreen
0.4 km
Authentic Italian wines in Aalborg's historic heart, curated by passionate wine experts.
Heidi's Bier Bar Aalborg
0.5 km
High-energy Alpine-style beer hall in Aalborg’s nightlife lane, serving big steins, loud party tunes and late-night table dancing in a rustic lodge setting.
Zwei Grosse Bierbars Aalborg ApS
0.5 km
High-energy alpine-style beer bar bringing après-ski vibes, big steins and party soundtracks to Aalborg’s legendary Jomfru Ane Gade nightlife strip.
Proud Mary Pub Aalborg
0.5 km
Lively pub on Aalborg’s Jomfru Ane Gade, mixing classic bar charm, sport on big screens, live music and late-night drinks in the city’s most famous party street.
Andy's Jomfru Ane Gade
0.5 km
Straightforward, sociable bar right on Aalborg’s legendary Jomfru Ane Gade, ideal for late-night drinks, warm‑ups and bar‑hopping in the city’s party heart.
The Drunken Flamingo
0.5 km
Neon-pink tiki vibes, flamingo-themed cocktails and late-night dancing on Aalborg’s legendary Jomfru Ane Gade – a playful, party-ready bar with tropical flair.
Nightclubs & after hour spots
Night Cirque
0.1 km
Compact, high-energy nightclub in central Aalborg, where pulsing beats, bold lighting and a stylish crowd keep the dance floor alive late into the night.
CLUB MOONLIGHT Aalborgs dansested for voksne
0.5 km
Compact, nostalgic and unapologetically dance‑focused, Club Moonlight brings 80s, 90s and today’s hits to a mature over‑21 crowd in central Aalborg.
Rocken
0.5 km
Aalborg's premier basement rock and metal nightclub, hosting live bands and DJ sets Friday through Sunday.
ESCAPE CLUB & Shisha Lounge
0.5 km
Intimate nightclub and shisha lounge in the heart of Aalborg’s Jomfru Ane Gade, mixing DJ-driven dancing, drinks and hookah corners late into the night.
LouLou Aalborg
0.5 km
Polished cocktails and high-energy club vibes collide at this compact, late-night hotspot on Aalborg’s legendary Jomfru Ane Gade.
Club Wolf
0.5 km
Compact, late-night nightclub on Aalborg’s Jomfru Ane Gade, blending chart hits, strong weekend energy and a tightly packed dance floor in the city’s bar street hub.
C Night Club
0.5 km
Craft cocktails meet dance floor energy on Aalborg's premier nightlife street.
Casino Aalborg
0.5 km
Compact, adult-only casino in the heart of Aalborg, pairing classic table games and slots with a relaxed Nordic nightlife atmosphere inside a city-center hotel.
Club Stygge
0.6 km
Compact, late-night Aalborg nightclub with loud party hits, simple cocktails and a tightly packed dance floor on bustling Vesterå.
Mjølner
23.7 km
Small-town Nibe’s late-night heartbeat, where a compact dance floor, loud party tunes and local crowds turn a quiet fjord town into a lively night out.
Mariager Fjord Golf
41.3 km
Mariager Fjord Golf blends a challenging 18-hole course with spectacular fjord views, laid-back Danish charm, and a welcoming clubhouse overlooking North Jutland’s scenic waters.
Mariager Sejlklub
44.0 km
Experience the laid-back maritime charm of Mariager Sejlklub, where local sailing culture meets tranquil fjord views on Denmark’s scenic Mariager Fjord.
Buddy Holly
46.2 km
Late-night disco hub in central Hobro, where locals and visitors pack the dance floor to chart hits, lights and drinks until the early hours.
Jazz Hobro
46.4 km
Experience the soulful melodies of live jazz in the heart of Hobro at Jazz Hobro.
Flying Hirsch
56.7 km
Experience the unique après-ski atmosphere at Flying Hirsch, Frederikshavn's vibrant bar with live music and diverse drinks.
For the vibe & atmosphere seeker
- Lively
- Casual
- Entertaining
- Unique
- Scenic
For the design and aesthetic lover
- Modern Designs
- Minimalist Designs
For the architecture buff
- Modern
- Landmarks
- Art & Design
- Street Art
For the view chaser and sunset hunter
- Iconic Views
- Panoramas
For the social media creator & influencer
- Instagrammable
- Photo Spots
- Architectural Shots
- Aesthetic Corners
For the eco-conscious traveler
- Eco-Friendly
- Public-Transport Accessible
- Car-Free Access
For the kind of experience you’re after
- Day Trip
- Photowalk
- Cultural Heritage
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- LGBT Friendly
- Senior Friendly
- Child Friendly
- Teen Friendly
- Wheelchair Access
- Pet Friendly
- Solo Friendly
- Couple Friendly
- Solo Female Friendly
- Vegetarian Friendly
- Vegan Friendly
- Business Friendly