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Explore Shima in Mie for ria-coast scenery, pearl waters, ama culture, seafood and island views within Ise-Shima National Park.
Read more about Shima
When is the best time to visit Shima?
Best: April–May, October · 20–25°C| Month | High (°C) | Rainfall (mm) |
|---|---|---|
| January | 11 | 61 |
| February | 12 | 70 |
| March | 16 | 110 |
| April (best) | 20 | 120 |
| May (best) | 25 | 151 |
| June | 28 | 211 |
| July | 32 | 231 |
| August | 32 | 211 |
| September | 29 | 251 |
| October (best) | 25 | 161 |
| November | 19 | 120 |
| December | 13 | 80 |
Getting to and around Shima
How to get there
Transportation
Best attractions in Shima
Shima’s attractions are shaped by the meeting of forested hills and a highly indented coast. Yokoyama Observatory and Tomoyama Park provide wide views over the islands and coves of Ago Bay, while boat excursions from the Kashikojima area offer a closer perspective on pearl-farming waters and sheltered inlets. At the Pacific-facing edge of the peninsula, Daiosaki and Anorisaki combine lighthouse scenery with fishing heritage and open-sea horizons. The Shima Spain Mura resort in Isobe provides rides, performances and themed architecture aimed particularly at families, while local temples, shrines and coastal villages offer a quieter sense of place. Visitors interested in living traditions can seek carefully arranged encounters with ama culture and marine-food practices rather than treating them as simple performances. Beaches, woodland paths and national-park viewpoints support walking and photography, although conditions vary by season and some sites are easiest to reach by car. The attraction landscape is less about a dense chain of ticketed monuments than about understanding how aquaculture, navigation, religion and everyday coastal life fit together.
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Theme park
Shima Spain Village
Experience the passion of Spain in Japan! Thrilling rides, vibrant shows, delicious cuisine, and relaxing onsen await at Shima Spain Village.
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Observation deck
Yokoyama Observatory Deck
Experience breathtaking panoramic views of Ago Bay and the stunning Ise-Shima National Park from Yokoyama Observatory Deck.
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Island
Itsukushima
Discover the iconic 'floating' torii gate and serene beauty of Itsukushima Shrine, a UNESCO World Heritage site on the sacred Miyajima Island.
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Tourist attraction
Shima potholes
Discover the mesmerizing turquoise waters and unique rock formations of the Shima Potholes, a natural wonder sculpted over millennia by the Shima River.
Best landmarks in Shima
Yokoyama Observatory is one of Shima’s defining viewpoints, looking across the complex waterways and wooded islands of Ago Bay from the hills behind the coast. The bay itself is a geographical landmark rather than a single structure, and its pearl rafts reveal how extensively people have shaped the marine landscape. Daiosaki Lighthouse stands on the western tip near the fishing settlement of Wagu, facing the open Pacific and marking a coast exposed to ocean weather. Anorisaki Lighthouse, on the eastern side of the peninsula, has a similarly strong maritime setting and helps convey the importance of navigation along this irregular shoreline. Shima Kokubunji, associated with the ancient provincial temple tradition, provides a religious counterpoint to the coastal landmarks, while the streets and harbours of older fishing communities preserve the scale of working settlements. Together these sites express Shima’s identity through terrain, navigation, belief and aquaculture rather than through a single monumental city centre.
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Zoo
Asahiyama Zoo
Discover the unique wildlife experiences at Asahiyama Zoo, an innovative wildlife park in Hokkaido, showcasing animals in their natural habitats.
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Garden
Sengan-en
Discover the serene beauty and cultural heritage of Sengan-en, a historical garden in Kagoshima offering breathtaking views of Sakurajima.
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Theme park
Shima Spain Village
Discover the vibrant charm of Shima Spain Village, a theme park where thrilling rides meet rich Spanish culture in a beautiful setting.
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Observation deck
Yokoyama Observatory Deck
Experience the breathtaking landscapes of Ise-Shima National Park from the stunning Yokoyama Observatory Deck, a must-visit for every traveler.
Explore Shima on the map
Plan your trip on one map. See where the top cities, national parks and sights are, and book hotels and experiences in a few clicks.
Best hotels in Shima
Best restaurants in Shima
Dining in Shima is closely tied to the waters of Ago Bay and the Pacific coast. Menus may feature Ise-ebi spiny lobster, abalone, oysters, sea urchin, seaweed and locally landed fish, with availability changing according to season, regulations and weather. Traditional Japanese inns often present seafood through multi-course kaiseki-style meals, while smaller restaurants and set-meal establishments offer grilled fish, sashimi, rice bowls and practical local lunches. Around fishing settlements, the freshest experience is often a straightforward preparation that lets the quality of the ingredient speak for itself. Pearl cultivation has also influenced the wider food-and-craft identity of the coast, though pearls are not a food product. Cafés and hotel dining rooms are concentrated around Ugata and Kashikojima, whereas rural coastal districts have fewer choices and may close earlier. Visitors should ask whether seafood is locally sourced and reserve accommodation meals in advance when staying at a traditional inn.
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Restaurant
Shima Spain Village
Experience the magic of Spain without leaving Japan at Shima Spain Village—where culture meets excitement in a stunning theme park setting.
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HotelShima Mediterranean Village
Discover Shima Mediterranean Village: A coastal gem offering exquisite dining, unique shopping, and breathtaking views in Mie Prefecture.
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Hotel
Shima Kanko Hotel The Bay Suites
Discover unparalleled luxury at Shima Kanko Hotel The Bay Suites, where breathtaking views meet exquisite dining experiences.
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Seafood
Enoshima Uomi-tei
Experience fresh seafood delights with stunning ocean views at Enoshima Uomi-tei, a top-rated Japanese restaurant on beautiful Enoshima Island.
Best bars in Shima
Shima’s evening life is modest and oriented towards dining, conversation and hotel hospitality rather than a large nightclub scene. Kashikojima’s resort hotels provide the broadest choice of lounges, dining rooms and bars, while Ugata has the most practical concentration of restaurants and small evening establishments. Traditional izakaya-style venues, where food is ordered alongside drinks, are more characteristic than dedicated clubs. Some hotels and restaurants serve regional sake, beer and other Japanese drinks, but opening arrangements vary by season and day of the week. In smaller fishing communities, the evening often becomes quiet once restaurants close, so visitors looking for nightlife should choose accommodation near a station or confirm transport in advance. Local etiquette favours considerate volume and orderly behaviour, particularly in shared hotel spaces and residential streets.
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Hotel
Shima Kanko Hotel The Bay Suites
Experience unparalleled luxury and stunning coastal views at Shima Kanko Hotel The Bay Suites, a serene escape in Japan's breathtaking landscape.
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Hotel
Shima Kanko Hotel The Classic
Discover the elegance and charm of Shima Kanko Hotel The Classic, where luxury meets breathtaking coastal views in Japan.
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Oyster Bar
Matoyakaki Terrace
Experience the freshest oysters and seafood in Shima at Matoyakaki Terrace, where delicious flavors meet stunning ocean views.
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French
La Mer the Classic
Discover the exquisite flavors of French cuisine at La Mer the Classic in Shima, Japan, where luxury meets breathtaking coastal views.
Best nightclubs in Shima
Shima’s evening life is modest and oriented towards dining, conversation and hotel hospitality rather than a large nightclub scene. Kashikojima’s resort hotels provide the broadest choice of lounges, dining rooms and bars, while Ugata has the most practical concentration of restaurants and small evening establishments. Traditional izakaya-style venues, where food is ordered alongside drinks, are more characteristic than dedicated clubs. Some hotels and restaurants serve regional sake, beer and other Japanese drinks, but opening arrangements vary by season and day of the week. In smaller fishing communities, the evening often becomes quiet once restaurants close, so visitors looking for nightlife should choose accommodation near a station or confirm transport in advance. Local etiquette favours considerate volume and orderly behaviour, particularly in shared hotel spaces and residential streets.
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Night club
KITSUNE KYOTO
Experience the vibrant nightlife of Kyoto at Kitsune Kyoto, a premier night club offering an electrifying atmosphere and unforgettable music.
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Night club
TK
Discover the electrifying energy of TK Nightclub in Shibuya, Tokyo, where unforgettable nights and vibrant music come together.
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Night club
Kujira Entertainment
Kujira Entertainment in Shinjuku: A Fusion of Cocktails, Dessert, and Lively Entertainment in Tokyo's Nightlife Hub.
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Night club
T2 SHINJUKU
T2 Shinjuku: Dive into Tokyo's electrifying nightlife at this premier night club, where unforgettable music and vibrant energy meet.
Best shops in Shima
Shopping in Shima is centred on regional food, pearls, crafts and practical local high streets rather than extensive department-store retail. Ugata offers the broadest everyday choice, while Kashikojima’s hotels and visitor-oriented shops are convenient places to look for pearl jewellery and locally themed gifts. Pearl products range from small souvenirs to carefully finished pieces, so buyers should compare materials, certification and return policies before making a major purchase. Seafood products, dried goods, seaweed and other preserved foods are useful gifts, subject to Japanese customs and the traveller’s home-country import rules. Farmers’ and community-based outlets may carry seasonal produce, although markets and opening days can vary. Smaller coastal settlements are better for observing local commerce than for browsing a large number of shops. Shima Spain Mura also has themed merchandise, but the region’s more characteristic purchases are connected with its marine environment and food-producing communities.
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Theme park
Shima Spain Village
Experience the charm of Spain in Japan at Shima Spain Village, featuring thrilling rides, cultural performances, and delectable cuisine.
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Observation deck
Yokoyama Observatory Deck
Discover awe-inspiring views and serene surroundings at the Yokoyama Observatory Deck, a top tourist attraction in Shima, Mie, Japan.
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Hotel
Shima Kanko Hotel The Classic
Discover the elegance and serenity of Shima Kanko Hotel The Classic, a luxurious retreat with stunning views and exceptional dining experiences.
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Shopping mall
Ise Meotoiwa Shopping Plaza
Experience a unique blend of shopping and dining at Ise Meotoiwa Shopping Plaza, where tradition meets modern convenience in a scenic setting.
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Shima essentials
Currency and Payment
Safety
Emergency Situations
Do's and Don'ts
Local Tips
From Eve
Local phrases worth knowing
You don't need to get them perfect. A few words go a long way, and locals appreciate the effort.
Basics
| English | Local | Say it |
|---|---|---|
| Hello | Howdy | [haʊdi] |
| Goodbye | See ya | [si jə] |
| Yes | Yep | [jɛp] |
| No | Nah | [nɑ] |
| Please/You're welcome | Sure thing | [ʃʊr θɪŋ] |
| Thank you | Thanks | [θæŋks] |
| Excuse me/Sorry | Pardon me | [ˈpɑrdən mi] |
| How are you? | How's it going? | [haʊz ɪt ˈgoʊɪŋ] |
| Fine. And you? | Good. You? | [ɡʊd ju] |
| Do you speak English? | Can you talk English? | [kæn ju tɔk ˈɪŋɡlɪʃ] |
| I don't understand | I ain't gettin' it | [aɪ eɪnt ˈɡɛtɪn ɪt] |
Eating & Drinking
| English | Local | Say it |
|---|---|---|
| I'd like to see the menu, please | Can I see the menu? | [kæn aɪ si ðə ˈmɛnju] |
| I don't eat meat | I ain't eatin' meat | [aɪ eɪnt ˈitɪn mit] |
| Cheers! | Cheers! | [ʧɪrz] |
| I would like to pay, please | Can I get the check? | [kæn aɪ ɡɛt ðə ʧɛk] |
Emergencies
| English | Local | Say it |
|---|---|---|
| Help! | Help! | [hɛlp] |
| Go away! | Beat it! | [bit ɪt] |
| Call the Police! | Call the cops! | [kɔl ðə kɑps] |
| Call a doctor! | Get a doc! | [ɡɛt ə dɑk] |
| I'm lost | I'm turned around | [aɪm tɜrnd əˈraʊnd] |
| I'm ill | I'm sick | [aɪm sɪk] |
Shopping
| English | Local | Say it |
|---|---|---|
| I'd like to buy... | I wanna buy... | [aɪ ˈwɑnə baɪ] |
| I'm just looking | Just browsing | [dʒʌst ˈbraʊzɪŋ] |
| How much is it? | What's the price? | [wʌts ðə praɪs] |
| That's too expensive | That's pricey | [ðæts ˈpraɪsi] |
| Can you lower the price? | Can you drop the price? | [kæn ju drɑp ðə praɪs] |
Time & Numbers
| English | Local | Say it |
|---|---|---|
| What time is it? | What time we got? | [wʌt taɪm wi ɡɑt] |
| It's one o'clock | It's one | [ɪts wʌn] |
| Half past (10) | Half past ten | [hæf pæst tɛn] |
| Morning | Mornin' | [ˈmɔrnɪn] |
| Afternoon | Afternoon | [ˈæftərˌnun] |
| Evening | Evenin' | [ˈivnɪn] |
| Yesterday | Yesterday | [ˈjɛstərdeɪ] |
| Today | Today | [təˈdeɪ] |
| Tomorrow | Tomorrow | [təˈmɔroʊ] |
| 1 | One | [wʌn] |
| 2 | Two | [tu] |
| 3 | Three | [θri] |
| 4 | Four | [fɔr] |
| 5 | Five | [faɪv] |
| 6 | Six | [sɪks] |
| 7 | Seven | [ˈsɛvən] |
| 8 | Eight | [eɪt] |
| 9 | Nine | [naɪn] |
| 10 | Ten | [tɛn] |
Transport & Directions
| English | Local | Say it |
|---|---|---|
| Where's a/the...? | Where's the...? | [wɛrz ðə] |
| What's the address? | What's the addy? | [wʌts ði ˈædi] |
| Can you show me (on the map)? | Can you point it out? | [kæn ju pɔɪnt ɪt aʊt] |
| When's the next (bus)? | When's the next bus? | [wɛn's ðə nɛkst bʌs] |
| A ticket (to ....) | One ticket to ... | [wʌn ˈtɪkɪt tu] |
History of Shima
Early Coastal Settlement and Sacred Landscapes
The Shima Peninsula has been occupied since prehistoric times, with archaeological evidence from the wider Mie region showing long-established settlement, fishing and marine-resource use. Its sheltered inlets provided practical harbours, while wooded hills and prominent headlands acquired religious significance within the broader sacred geography of Ise-Shima. Shima’s landscape was shaped not only by agriculture but also by tidal flats, seaweed beds and offshore waters. This long relationship with the sea helps explain why coastal knowledge, seasonal harvesting and shrine-linked traditions remain more important here than monumental urban development.
Medieval Estates and Maritime Communities
During the medieval period, the peninsula was divided among local estates and communities whose livelihoods depended on farming, fishing and coastal transport. The intricate shoreline made small harbours useful for moving people and goods around the Kii Peninsula and the Ise coast. Buddhist temples and Shinto shrines developed alongside village settlements, while local warrior families competed for influence over land and maritime routes. Rather than leaving one unified medieval capital, this era created the dispersed pattern of hamlets, temples and harbour communities that still characterises much of Shima.
The Tokugawa Period and the Ise Pilgrimage
Under the Tokugawa shogunate, the Ise region became one of Japan’s most important pilgrimage destinations. Travellers heading to Ise Grand Shrine, which lies outside Shima in neighbouring Ise City, increased movement through the wider peninsula and strengthened commercial ties between coastal settlements and inland routes. Shima itself remained primarily rural and maritime, with fishing, small-scale agriculture and local trade sustaining its communities. The period also helped establish the enduring association between Mie’s coast, religious travel and hospitality.
Ama Divers and the Coastal Economy
Ama free-diving communities developed a specialised seasonal economy based on shellfish, seaweed and other marine resources. Divers traditionally worked without artificial breathing equipment, relying on breath control, knowledge of currents and cooperation among women in the community. Their practices were never identical from one settlement to another, but throughout Shima they formed part of a wider coastal culture in which the sea provided both food and income. Modern regulation, changing employment patterns and the ageing of many divers have reduced the number of active ama, making cultural preservation increasingly important.
Pearl Cultivation and Modernisation
The sheltered waters of Ago Bay proved well suited to pearl cultivation, which expanded across the Ise-Shima coast during the modern period. Pearl farming introduced new forms of aquaculture, processing and trade, and helped connect local waters to national and international markets. It also altered the appearance and economy of the bay, with rafts and cultivation areas becoming characteristic features of the seascape. Although pearl production has faced environmental and economic pressures, it remains an important part of Shima’s identity and is reflected in local jewellery, museums, shops and coastal imagery.
Tourism, National Park Protection and Shima City
Tourism grew as improved rail connections made the peninsula more accessible from Nagoya and Osaka. Scenic resorts developed around Kashikojima and Ago Bay, while the designation of Ise-Shima National Park in 1946 recognised the value of the region’s forests, islands, coastlines and cultural landscapes. In 2004, several former municipalities were combined to create Shima City, bringing much of the peninsula’s southern area under one local administration. Today, tourism sits alongside fishing, aquaculture and community life rather than replacing them entirely.
Shima in Photos
Browse through our photo collection highlighting the charm and character of the destination.
Neighbouring regions of Shima
The closest regions to Shima, if you have time for more than one.
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Ise Ise combines Japan’s most revered Shinto shrines with pilgrimage streets, coastal scenery, traditional food and the sacred Wedded Rocks of Futami.
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Mikawa Explore Mikawa in eastern Aichi for samurai history, automobile heritage, mountain temples, tea fields, Pacific coastlines and Mikawa Bay scenery.
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Owari Explore Owari in Aichi for Nagoya’s museums, Inuyama’s castle town, revered shrines, ceramic traditions and distinctive local cuisine.
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Kinki (Kansai) Explore Kansai’s ancient capitals, lively Osaka, sacred mountains, lake landscapes, historic castles and distinctive regional food across western Japan. -
Kawachi Explore Kawachi in Osaka for ancient kofun, hillside shrines, rugby heritage, craft towns, vineyards and mountain-edge walks.
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