House of Spells: London’s Premier Wizarding and Fantasy Collectibles Shop
Step into House of Spells, London’s enchanting two-floor shop offering authentic Harry Potter and fantasy collectibles in a magical, immersive setting.
House of Spells, located at 69-71 Charing Cross Road in London, is a magical haven for fans of Harry Potter, Lord of the Rings, and other fantasy franchises. This two-floor gift shop offers an extensive range of officially licensed merchandise including wands, robes, homeware, and collectibles in a richly themed setting inspired by Diagon Alley. With knowledgeable staff and a captivating atmosphere, it’s a must-visit destination for collectors and enthusiasts seeking unique fandom treasures.
A brief summary to House of Spells
- 69-71 Charing Cross Rd, London, WC2H 0NE, GB
- +442072879077
- Visit website
- Duration: 0.5 to 2 hours
- Mid ranged
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Indoor
- Mobile reception: 5 out of 5
- Monday 9:30 am-11:30 pm
- Tuesday 9:30 am-11:30 pm
- Wednesday 9:30 am-11:30 pm
- Thursday 9:30 am-11:30 pm
- Friday 9:30 am-11:45 pm
- Saturday 9:30 am-11:45 pm
- Sunday 9:30 am-11 pm
Local tips
- Visit during weekday mornings or early afternoons to avoid peak crowds and enjoy a more relaxed shopping experience.
- Explore both floors thoroughly to discover exclusive merchandise and props from multiple fantasy franchises.
- Ask the knowledgeable staff for help selecting wands or special gifts—they can provide valuable insights.
- Check merchandise quality carefully before purchasing, as some items may have minor imperfections.
- Combine your visit with a trip to the nearby Palace Theatre for Harry Potter and the Cursed Child to complete your magical day.
For the on-the-go comforts that matter to you
- Restrooms
- Drink Options
- Food Options
- Seating Areas
- Information Boards
Getting There
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London Underground
Take the Northern or Piccadilly line to Leicester Square station, approximately a 10-15 minute walk to House of Spells. The station is well-served with frequent trains, and the walk is mostly flat and accessible. No additional fare beyond standard London Underground pricing applies.
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Bus
Several bus routes, including routes 14, 19, and 24, stop near Charing Cross Road. The bus journey from central London locations typically takes 15-25 minutes depending on traffic. Contactless payment or Oyster cards are accepted, with fares around £1.75 per journey.
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Taxi or Rideshare
A taxi or rideshare from central London areas such as Covent Garden or Soho takes approximately 10-20 minutes depending on traffic. Prices usually range from £7 to £15. Note that traffic congestion charges may apply during peak hours.
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Walking
If you are staying nearby in the West End or Soho, walking to House of Spells is a pleasant option, taking about 10-20 minutes on mostly flat, paved streets. The route passes through lively areas with many shops and cafes.
House of Spells location weather suitability
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Any Weather
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Rain / Wet Weather
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Clear Skies
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Mild Temperatures
Discover more about House of Spells
A Portal into the Wizarding World
Step through the doors of House of Spells and you are instantly transported into a realm of magic and fantasy. The shop’s interior is carefully designed to evoke the charm and mystery of Diagon Alley, with shelves overflowing with wands, robes, potion bottles, and other spellbinding memorabilia. The two-floor layout allows for an immersive browsing experience where every corner reveals new treasures from beloved franchises such as Harry Potter, Lord of the Rings, Vikings, and Stranger Things. Life-sized props and themed displays enhance the enchanting atmosphere, making it feel like a walk through a storybook.Diverse and Officially Licensed Merchandise
House of Spells specializes in officially licensed products, ensuring authenticity and quality. Visitors can find character-specific wands, robes representing Hogwarts houses, magical homeware, and exclusive collectibles. Prices reflect the premium nature of the merchandise, with wands starting around £35 and robes upwards of £80. The shop also stocks unique items like replica wizard chess sets and jewelry inspired by fantasy lore. This variety makes it a perfect stop for both casual fans and serious collectors looking for genuine, high-quality fandom items.Exceptional Customer Experience
The staff at House of Spells are frequently praised for their friendliness and expertise. They offer helpful guidance, especially when selecting wands or special gifts, enhancing the visitor experience. Additional thoughtful services include phone charging stations and luggage storage, catering to tourists and theatre-goers nearby. Located close to the Palace Theatre, it’s an ideal spot to visit before or after seeing Harry Potter and the Cursed Child, adding to the magical day out.Location and Ambience in London’s Theatre District
Situated in the vibrant heart of London’s West End on Charing Cross Road, House of Spells benefits from a lively urban setting rich in culture and entertainment. The shop’s enchanting interior contrasts beautifully with the bustling street outside, offering a tranquil and captivating refuge for fans. Its proximity to other iconic attractions and theatres makes it a convenient and atmospheric destination for visitors exploring London’s cultural scene.Fandom Beyond Harry Potter
While Harry Potter merchandise dominates, House of Spells also celebrates other fandoms, including Lord of the Rings, Vikings, and Stranger Things. This broad appeal attracts a diverse crowd of fantasy enthusiasts. Upstairs, you can find exclusive show-related props and collectibles, enriching the overall experience and making it a unique hub for multiple fandom communities.Shopping Tips and Considerations
Though the shop offers competitive pricing compared to some other London fandom stores, prices can be on the higher side reflecting the quality and licensing. Some visitors note the merchandise quality varies, so examining items closely is advised. The store is spacious but can get busy during peak times, so planning your visit accordingly will enhance your experience. Overall, House of Spells combines a magical atmosphere with a vast selection, making it a standout destination for fans and collectors alike.Iconic landmarks you can’t miss
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For the vibe & atmosphere seeker
- Unique
- Fun-filled
- Lively
- Casual
For the design and aesthetic lover
- Vintage Styles
- Colorful Aesthetics
For the architecture buff
- Historic
- Art & Design
For the view chaser and sunset hunter
- Iconic Views
For the social media creator & influencer
- Instagrammable
- Photo Spots
- Selfie Spots
- Aesthetic Corners
For the eco-conscious traveler
- Public-Transport Accessible
For the kind of experience you’re after
- Cultural Heritage
- Photowalk
- Day Trip
- Weekend Getaway
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- LGBT Friendly
- Senior Friendly
- Child Friendly
- Teen Friendly
- Wheelchair Access
- Pet Friendly
- Solo Friendly
- Couple Friendly
- Solo Female Friendly
- Vegetarian Friendly
- Vegan Friendly