Experimentarium

A Science Center Born from Industrial Heritage

Experimentarium occupies the former bottling facility of the world-famous Tuborg Brewery, a heritage that shapes its identity. Founded in 1991 as a non-profit foundation, the center has spent over three decades transforming complex scientific concepts into engaging, hands-on experiences. In 2017, after a complete architectural overhaul by Copenhagen-based firm CEBRA, the facility more than doubled in size while preserving its industrial roots. The striking 28-tonne aluminum facade incorporates recycled beer and aluminum cans, a poetic nod to its brewing past. This transformation elevated Experimentarium from an introvert building into an extrovert, vibrant attraction that engages both visitors and the surrounding community.

The Iconic Helix Staircase and Architectural Innovation

The centerpiece of Experimentarium's redesign is the magnificent copper Helix staircase, clad in no less than 10 tonnes of copper and inspired by the double helix structure of DNA. This architectural landmark welcomes visitors upon arrival and serves as a visual anchor throughout the building. The design strategy employs stacked, perforated aluminum panel-covered boxes that emphasize the flow of fluids such as air, creating dynamic vertical extensions that blend the historic red-brick structure with contemporary expression. Large window panels introduce transparency throughout, creating visual connections between exhibition spaces, administrative areas, and the world outside—a paradigm shift that reflects Experimentarium's evolving role in society.

Four Floors of Interactive Wonder

Spread across four floors, Experimentarium houses 16 different interactive exhibitions organized by theme. The Miniverse caters to toddlers aged 1 to 5, providing a safe, inspiring environment where young children discover science through play. The Tunnel of Senses allows visitors to experience a lifetime of sensory impressions, while the Labyrinth of Light uses optical illusions to trick perception. The Interactive Film Theatre—the world's first fully interactive cinema based on movement sensors—invites visitors to jump and become part of the movie. The Beach exhibition dives into the physics and chemistry of water with an underwater safari in a mysterious submarine. The Bubblearium lets visitors blow extraordinary soap bubbles while learning the science behind them. The world's largest interactive ball track demonstrates principles of physics and global trade, while the Future Human exhibition explores six emerging technologies expected to reshape life in the next 10–15 years.

Science Accessible to All

Every activity and exhibit is presented in both Danish and English with clear, accessible instructions, ensuring that language barriers dissolve. Nothing is designed to be merely observed—everything invites touch, manipulation, and experimentation. The center regularly hosts workshops, guest exhibitions, and practical demonstrations, reinforcing its mission to stimulate curiosity about science and technology. Experimentarium's philosophy rests on a simple truth: learning and playing go hand-in-hand. By bringing out the scientist in every visitor, the center inspires questions and encourages critical thinking about how natural sciences and technology impact daily life.

Recognition and Impact

Experimentarium's influence extends far beyond Denmark's borders. TIME Magazine named it one of the World's 100 Greatest Places in 2018, a recognition of its innovative approach to science education. The center attracts over 220,000 visitors annually, making it one of Denmark's most visited tourist attractions. Its success lies not in passive observation but in active engagement—visitors leave transformed, with a deeper appreciation for scientific inquiry and a renewed sense of wonder about the natural world.