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Statue of Sendai Shiro: A Symbol of Prosperity

A beloved symbol of business prosperity in Sendai, the Statue of Sendai Shiro embodies the city's rich cultural history and local beliefs.

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The Statue of Sendai Shiro is a charming monument dedicated to a local folk hero believed to bring good fortune to businesses in Sendai. This statue is a modern representation of a historical figure who wandered the city, and shops he visited were said to prosper, making him a beloved symbol of business success.

A brief summary to Statue of Sendai Shiro, the God of Business Prosperity

Local tips

  • Look for Sendai Shiro images and merchandise in local shops as a unique souvenir and a symbol of good luck.
  • Visit Mitakisan Fudoin Temple in the Clis Road shopping arcade, where Sendai Shiro is enshrined.
  • Explore the area around Sendai Station to discover other whimsical attractions and local art.
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Getting There

  • Walking

    From Sendai Station, the Statue of Sendai Shiro is a short walk. Head west from the station's main exit towards the central shopping district. The statue is located in the 2 Chome-5-7 Central area. The walk is straightforward and takes approximately 10-15 minutes.

  • Public Transport

    From Sendai Station, take the Sendai Subway Namboku Line one stop to Hirose-dori Station. From there, it's a 5-minute walk to the statue. Exit the station and head west. Subway fare is approximately ¥200.

  • Taxi

    Taxis are readily available from Sendai Station. A short taxi ride to the Statue of Sendai Shiro will cost approximately ¥700-¥900, depending on traffic.

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Discover more about Statue of Sendai Shiro, the God of Business Prosperity

The Statue of Sendai Shiro pays homage to Sendai Shirō (c. 1855 – c. 1902), an intellectually disabled man who lived in Sendai during the Meiji era. He is venerated as a hitogami, a human-turned-deity, associated with business prosperity. According to local lore, businesses that welcomed Shirō were blessed with success, while those who turned him away faced misfortune. The statue depicts Sendai Shiro with a shaved head, wearing traditional robes, and often with a gentle smile. Modern depictions often portray him in a seated position. The statue serves as a reminder of the importance of kindness and good business practices, embodying the saying "fortune comes to the household that smiles". Located in central Sendai, the statue is easily accessible and provides a glimpse into the city's cultural beliefs and history. Visitors can find similar images and merchandise of Sendai Shiro throughout the city, particularly in shops and near the Mitakisan Fudoin Temple.

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