Apollo Theatre: Intimate West End Gem on Shaftesbury Avenue
Experience intimate West End magic at the historic Apollo Theatre, a Renaissance-style gem on vibrant Shaftesbury Avenue.
The Apollo Theatre, located on London's vibrant Shaftesbury Avenue, is a historic West End venue renowned for its intimate atmosphere and excellent sightlines. Opened in 1901, this Grade II listed Renaissance-style theatre seats approximately 658 guests across three levels: Stalls, Dress Circle, and Grand Circle. It hosts a variety of acclaimed musical and dramatic performances, offering visitors a quintessential London theatre experience in the heart of Soho.
A brief summary to Apollo Theatre
- Shaftesbury Ave, London, W1D 7EZ, GB
- +443303334809
- Visit website
- Duration: 2 to 3.5 hours
- Mid ranged
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Indoor
- Mobile reception: 4 out of 5
Local tips
- For the best views, choose seats in the centre-front rows of the Stalls or the front of the Dress Circle.
- Consider the Grand Circle for more affordable tickets with good sightlines, especially in the front rows.
- Check for any seating restrictions or discounts on side seats, which often have minimal view obstructions.
- Use the paid cloakroom service to securely store coats and bags during performances.
- Arrive early to explore nearby Soho nightlife and dining options before or after the show.
For the on-the-go comforts that matter to you
- Restrooms
- Drink Options
- Food Options
- Seating Areas
- Trash Bins
- Information Boards
Getting There
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London Underground
Take the Piccadilly Line to Leicester Square station, a 5-8 minute walk from the theatre. The station is well-serviced with frequent trains and is fully accessible. Tickets cost between £2.50 and £6.00 depending on the time and ticket type.
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Bus
Several bus routes, including numbers 24, 29, 176, and 390, stop near Shaftesbury Avenue. Bus travel times vary from 15 to 30 minutes from central London areas, with fares around £1.75 using an Oyster card or contactless payment.
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Taxi or Ride-share
Licensed London taxis and ride-share services can drop you off close to the theatre. Travel time from central London is typically 10-20 minutes depending on traffic. Expect fares from £8 to £15.
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Walking
If staying nearby in Soho or Covent Garden, walking to the Apollo Theatre is pleasant and takes 10-20 minutes over mostly flat terrain. The area is well-lit and pedestrian-friendly.
Apollo Theatre location weather suitability
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Any Weather
Discover more about Apollo Theatre
Architectural Elegance and Historical Roots
The Apollo Theatre first opened its doors in 1901, designed by architect Lewin Sharp with a focus on musical theatre presentation. Its Renaissance-style exterior and exquisitely detailed interior reflect early 20th-century grandeur, earning it Grade II listed status. Despite its intimate size compared to larger West End venues, the Apollo has maintained a prestigious reputation through the decades, hosting notable productions and earning a cherished place in London's theatrical heritage.Seating and Audience Experience
With a seating capacity of around 658, the Apollo Theatre offers an intimate setting that enhances the connection between performers and audience. The auditorium is divided into three levels: the Stalls, Dress Circle, and Grand Circle. The Stalls provide the best views and are raked to ensure clear sightlines, especially in the centre-front rows. The Dress Circle, slightly elevated, offers panoramic views ideal for large-scale musicals, while the Grand Circle, the highest tier, provides budget-friendly options with good sightlines, particularly in the front rows. Each level balances comfort and atmosphere, with bars and restrooms available on the Stalls and Grand Circle levels.Recent History and Renovations
In 2013, the theatre underwent a significant incident when the Balcony collapsed during a performance, leading to a temporary closure and extensive safety investigations. The venue reopened in 2014 with a reduced capacity and a temporary ceiling above the upper circle to ensure audience safety. Since then, the Balcony has been reopened for public use, and the theatre continues to operate with modern safety standards while preserving its historic charm.Location and Surrounding Attractions
Situated on the edge of Soho, the Apollo Theatre benefits from its proximity to some of London's most vibrant nightlife and cultural hubs. Nearby are iconic shopping streets like Regent Street and Oxford Street, as well as Piccadilly Circus with its Regency-era arcades. Green Park offers a tranquil spot for relaxation after a show. The theatre’s central location makes it an excellent starting point for exploring London’s West End and its diverse entertainment options.Programming and Cultural Significance
The Apollo Theatre hosts a dynamic range of performances, from cutting-edge dramas to popular West End musicals. Its programming reflects the diversity and vibrancy of London theatre, often featuring critically acclaimed shows that attract both locals and tourists. The venue’s intimate scale allows for a unique theatrical experience, where audience members feel closely connected to the action on stage.Visitor Amenities and Comfort
Visitors to the Apollo Theatre can enjoy modern amenities including air conditioning and a paid cloakroom service. The theatre is designed to accommodate comfort and accessibility within its historic framework, offering a welcoming environment for all theatre-goers. Its bars and restrooms are conveniently located on accessible levels, ensuring a seamless and enjoyable visit.Iconic landmarks you can’t miss
Piccadilly Circus
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Eros (Shaftesbury Memorial Fountain)
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225 Piccadilly Circus
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Mary Poppins Statue
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Harry Potter Statue
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Where the boy wizard takes flight in London's cinematic heart—a bronze tribute to magic and movie history.
Piccadilly & Piccadilly Circus
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London's dazzling heart: iconic neon lights, legendary Eros statue, and the pulsing epicentre of West End entertainment.
Self-Guided Audio Tour - London's Soho, Theatreland and Chinatown
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Mr Bean Statue
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Golden Square
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Discover the tranquility of Golden Square, a charming park in the heart of London, perfect for relaxation, picnics, and cultural experiences.
Soho
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London's pulsating heart of nightlife, cuisine, and cultural reinvention where bohemian heritage meets contemporary glamour.
Shaftesbury Ave
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Spirit of Soho Mural
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Cecil Court
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Agatha Christie memorial
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St James's Piccadilly
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Unmissable attractions to see
Gielgud Theatre
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Lyric Theatre
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The Blue Posts
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Sondheim Theatre
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Duke Of Wellington
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Picturehouse Central
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St Anne's Churchyard
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Village Soho
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Experience the vibrant nightlife of London at Village Soho, a premier gay bar in the iconic Soho district, known for its welcoming atmosphere and lively events.
London Self-Guided Walking Tour
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The London Pavillion
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Ham Yard Hotel
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Experience the blend of modern luxury and vibrant culture at Ham Yard Hotel in the heart of London. A must-visit destination for discerning travelers.
Chinatown Gate
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Las Vegas Arcade Soho
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Dive into the excitement at Las Vegas Arcade Soho, London's premier amusement center, offering a vast selection of video games for all ages.
Tootbus London
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Grosvenor Casino, Piccadilly
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Essential places to dine
Evelyn's Table
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A Michelin-starred chef’s table experience in the heart of Soho, where British ingredients meet Japanese and Scandinavian flair in a cozy, intimate setting.
Bantof
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Blacklock Soho
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Kricket Soho
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Meet Fresh
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Mele e Pere
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Gauthier Soho
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New Loon Fung Restaurant
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A bustling Chinatown institution serving generous portions of classic Chinese dim sum and regional specialties in a lively, traditional setting.
Hoppers Soho
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Andrew Edmunds Restaurant
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A romantic Soho townhouse serving seasonal modern European dishes with a legendary wine list in an intimate, candlelit setting since 1985.
Bob Bob Ricard Soho
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Quo Vadis
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Sussex Bar & Restaurant
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La Bodega Negra Restaurant
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Inamo
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Markets, malls and hidden boutiques
Machine-A
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Glorious London Gift & Souvenir
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JW Anderson London Soho
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CLOSET CASE SOHO LONDON
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La Boutik
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Glassworks London - Soho
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Cool Britania
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Lillywhites
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London's iconic sports megastore at Piccadilly Circus—where athletic excellence meets retail tradition.
Pop Up 38
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Unique Britain
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House of Spells
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Charing Cross Rd
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Henry Pordes Books Ltd
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Reckless Records
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Berwick St
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Essential bars & hidden hideouts
The Thin White Duke
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Duke of Argyll
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Opium Cocktail Bar - Soho
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All Bar One Leicester Square
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The Black Book
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Henson's Bar and Social
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Hampshire Restaurant and Bar
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Basement Sate
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Simmons Bar | Soho
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Swift Soho
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Thirst Bar Soho
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Bar Termini
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The Little Scarlet Door
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The Blind Pig at Social Eating House
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Disrepute - Soho
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For the vibe & atmosphere seeker
- Intimate
- Lively
- Scenic
- Relaxing
For the design and aesthetic lover
- Vintage Styles
- Art Deco Styles
For the architecture buff
- Historic
- Landmarks
- Art & Design
For the view chaser and sunset hunter
- Iconic Views
- Panoramas
For the social media creator & influencer
- Instagrammable
- Photo Spots
- Architectural Shots
For the eco-conscious traveler
- Public-Transport Accessible
- Locally Managed
For the kind of experience you’re after
- Cultural Heritage
- Photowalk
- Weekend Getaway
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Family Friendly
- LGBT Friendly
- Senior Friendly
- Child Friendly
- Teen Friendly
- Wheelchair Access
- Solo Friendly
- Couple Friendly
- Solo Female Friendly