Pop Up 38 (Boutique on Broadwick Street)
A compact, curated boutique on Broadwick Street offering rotating seasonal pieces and design-led accessories in the heart of Soho.
Pop Up 38 is a compact boutique housed at 18 Broadwick Street in Soho, London, offering a tightly curated mix of clothing, accessories and seasonal products in a bright, design-forward ground-floor space. Open daily through most of the week from mid-morning to late afternoon, it sits amid Soho’s creative streets and changing retail pop-ups, making it an easy drop-in for shoppers exploring the area.
A brief summary to Pop Up 38
- 18 Broadwick St, London, W1F 8HS, GB
- Duration: 0.25 to 1 hours
- Mid ranged
-
Indoor
- Mobile reception: 5 out of 5
- Monday 10 am-5 pm
- Tuesday 10 am-5 pm
- Wednesday 10 am-5 pm
- Thursday 10 am-5 pm
- Friday 10 am-5 pm
- Saturday 10 am-5 pm
Local tips
- Visit on weekday mornings to avoid midday foot traffic in Soho and to see fresh displays before they’re rearranged.
- Carry a compact bag; the shop’s compact layout makes it easiest to browse with minimal belongings.
- Ask staff about recent collaborations or limited releases — the shop often highlights small-batch items in-store.
For the on-the-go comforts that matter to you
- Seating Areas
- Information Boards
Pop Up 38 location weather suitability
-
Any Weather
-
Clear Skies
-
Mild Temperatures
Discover more about Pop Up 38
A small storefront with a big first impression
Pop Up 38 occupies a single street-level shopfront at 18 Broadwick Street in the heart of Soho, its frontage modest but intentionally styled to catch passers-by. The interior is arranged to maximise product visibility in a compact footprint: low racks, a few feature tables and carefully placed lighting give the space an airy, gallery-like feel. Shelves often display a tight rotation of seasonal pieces, accessories and object-led apparel chosen to suit an urban, design-conscious clientele.The neighbourhood context and character
Broadwick Street sits within Soho’s maze of narrow lanes, a neighbourhood long associated with independent retail, small creative studios and a lively street-level atmosphere. The boutique’s location places it among cafes, restaurants and theatres, so the shop’s character reads as part of a shifting cityscape — one that trades on spontaneity and discovery. The building’s scale keeps the experience approachable: customers step from the street into a human-scale retail setting rather than a vast department-store environment.The shop’s concept and merchandise focus
Pop Up 38 operates on a curated model common to temporary and independent boutiques: a selective edit rather than a mass inventory. Expect to find limited runs, seasonal collaborations and statement accessories alongside small collections of contemporary clothing. Packaging, point-of-sale and visual merchandising tend to be minimal and considered, emphasising the material and design of each item rather than price-driven presentation.Atmosphere and sensory notes
Inside, the atmosphere is intimate and quietly energetic. Soft background music and warm light create a calm shopping tempo; the scent of new textiles and paper sits lightly in the air. Staff typically arrange garments and displays neatly, so the space feels tidy and intentional rather than cluttered. Natural daylight from the street frontage combines with focused indoor lighting to make colours and textures read clearly — useful when inspecting fabrics or prints up close.Practicalities and visiting rhythm
The boutique’s weekday hours are friendly to daytime shoppers, opening mid-morning and closing in the mid-afternoon, which suits daytime browsing between coffee stops or before evening theatre plans. Because the shop is compact, the experience is quick and geared toward browsing and discovery rather than long, multi-hour shopping sessions. Credit-card payments are standard; any seasonal launches or limited releases are communicated in-store through small displays rather than large promotional banners.A note on the place’s role in Soho’s retail scene
As a small, curated boutique, Pop Up 38 exemplifies the dynamic, ever-changing retail fabric of Soho: compact, specialist and responsive to short-run collaborations and seasonal demand. Its scale and selection invite repeat visits — a quick check for new arrivals or a deliberate stop to see any special capsule collections. While modest in footprint, the shop contributes to the neighbourhood’s reputation for independent retail and creative commerce.Iconic landmarks you can’t miss
Liberty’s clock
0.4 km
Discover the charm of Liberty's Clock, an iconic landmark in Carnaby, London, embodying the city’s rich heritage and architectural beauty.
1 Soho Place
0.4 km
Explore 1 Soho Place: A vibrant business park in London's Soho, surrounded by eclectic eateries, shops, and cultural landmarks.
Chinatown Gate
0.4 km
Experience the vibrant spirit of London's Chinatown at the iconic Chinatown Gate, a cultural gem filled with culinary delights and rich heritage.
Ziggy Stardust album cover
0.4 km
Step into the legendary London street where David Bowie’s Ziggy Stardust persona was born on an iconic 1972 album cover.
Shaftesbury Ave
0.4 km
Discover London’s vibrant Shaftesbury Avenue, the epicenter of the West End's theatre scene, offering a myriad of shows, dining, and nightlife options.
Plaque: Tin Pan Alley & La Giaconda cafe
0.4 km
Discover the legendary Tin Pan Alley and La Giaconda Cafe at 9 Denmark Street, the historic heart of London’s music scene and creative spirit.
Eros (Shaftesbury Memorial Fountain)
0.4 km
Iconic London landmark honoring Victorian philanthropy with the world’s first aluminium statue, set amidst Piccadilly Circus’s vibrant theatre district.
Café de Paris
0.4 km
Legendary West End cabaret where royalty danced, stars performed, and history was made—now closed after 96 years.
Piccadilly Circus
0.4 km
Piccadilly Circus pulses with iconic neon lights, historic monuments, and vibrant street life at the heart of London’s West End.
Denmark St
0.5 km
Britain's legendary Tin Pan Alley where rock and roll history was written in every studio, café, and guitar shop.
225 Piccadilly Circus
0.5 km
At the luminous heart of London’s West End, 225 Piccadilly Circus dazzles with history, iconic lights, and vibrant urban energy.
Piccadilly & Piccadilly Circus
0.5 km
London's dazzling heart: iconic neon lights, legendary Eros statue, and the pulsing epicentre of West End entertainment.
Savile Row
0.5 km
Explore the elegance of Savile Row, London's renowned street for bespoke tailoring and luxury fashion, where craftsmanship meets tradition.
3 Savile Row
0.5 km
Historic Georgian townhouse in London, famed as The Beatles’ Apple Corps HQ and site of their legendary 1969 rooftop concert.
Swiss Glockenspiel
0.5 km
A 10-metre Swiss timepiece performing mechanical magic in London's West End, where Alpine tradition meets modern precision.
Unmissable attractions to see
Reckless Records
0.1 km
Explore Reckless Records in London, a cultural hub for music lovers offering an extensive collection of vinyl and CDs in a vibrant setting.
Paul A Young Fine Chocolates
0.1 km
Renowned for innovative, award-winning chocolates and artisanal treats in London’s vibrant Soho district.
Berwick St
0.1 km
Historic Soho market blending fresh produce, global street food, and eclectic shopping in a lively pedestrianised London street.
House of MinaLima
0.1 km
Discover the enchanting graphic art of Harry Potter and Fantastic Beasts in Soho’s magical House of MinaLima gallery and shop.
Soho
0.1 km
Discover Soho, London's vibrant district known for nightlife, dining, unique shops, and rich cultural experiences, perfect for every traveler.
Berwick Street Market
0.1 km
Historic Soho market blending fresh produce, global street food, and iconic vinyl culture in the heart of London.
The Nellie Dean
0.2 km
Historic Soho pub serving classic ales and hearty pies in a lively, welcoming atmosphere since the 18th century.
Las Vegas Arcade Soho
0.2 km
A lively Soho basement arcade offering classic and rhythm games, pool, and air hockey in a vibrant, social setting.
Nose sculpture
0.2 km
Explore the Nose Sculpture in London, a quirky landmark that embodies creativity and invites playful interaction in the heart of the city.
Village Soho
0.2 km
Experience the vibrant nightlife of London at Village Soho, a premier gay bar in the iconic Soho district, known for its welcoming atmosphere and lively events.
Spirit of Soho Mural
0.2 km
A vibrant mosaic celebrating Soho’s rich artistic heritage and community spirit at the corner of Carnaby and Broadwick Streets.
Duke Of Wellington
0.2 km
Victorian heritage meets Soho nightlife at this Grade II listed pub on iconic Wardour Street.
London Self-Guided Walking Tour
0.2 km
Experience authentic Spanish tapas and warm hospitality in the vibrant heart of Soho, London’s cultural melting pot.
The Smallest Gallery in Soho
0.2 km
Discover London’s tiniest gallery on Dean Street, where big ideas shine through a small window, open 24/7 to inspire and engage all who pass by.
Self-Guided London Beatles Tour
0.2 km
Explore London’s Beatles landmarks at your own pace with an immersive self-guided audio tour featuring iconic sites and hidden gems.
Essential places to dine
Social Eating House
0.1 km
Modern European dining in Soho with creative British flair, relaxed elegance, and an intimate chef’s counter experience.
Inamo
0.1 km
Experience futuristic Asian fusion dining with interactive tables and vibrant sharing plates in the heart of London’s Covent Garden.
Andrew Edmunds Restaurant
0.1 km
A romantic Soho townhouse serving refined Franco-Mediterranean dishes with an acclaimed wine list in an intimate, candlelit setting.
Blanchette
0.1 km
Cozy Soho French bistro serving modern small plates, charcuterie, and exquisite cheese and honey pairings in a Parisian-inspired setting.
Quo Vadis
0.2 km
An iconic Soho dining destination blending refined modern British cuisine with elegant historical charm and a lively, convivial atmosphere.
Bob Bob Ricard Soho
0.2 km
Experience glamorous British & French dining in Soho with iconic booths and a unique ‘Press for Champagne’ button at every table.
Sussex Bar & Restaurant
0.2 km
A vibrant Soho bistro blending Sussex countryside flavors with London’s energy, featuring seasonal British dishes and curated wines.
Blacklock Soho
0.2 km
A vibrant Soho basement chophouse serving exceptional grass-fed steaks and chops in a lively, rustic setting with unbeatable value.
Mele e Pere
0.2 km
Discover authentic Italian flavors and a rich vermouth selection in the cozy, candlelit basement of Soho’s Mele e Pere.
Bantof
0.3 km
Discover Bantof, Soho’s intimate hotspot blending Michelin-starred modern European cuisine, inventive cocktails, and vibrant art in a stylish, welcoming setting.
Hoppers Soho
0.3 km
Experience vibrant Sri Lankan street food and signature hoppers in a lively, intimate Soho setting bursting with authentic flavors and culture.
Gauthier Soho
0.3 km
Innovative vegan French fine dining in a stylish Soho townhouse, blending tradition with plant-based creativity.
NOPI
0.3 km
Experience vibrant Mediterranean and Middle Eastern flavors in Soho at NOPI, Ottolenghi’s innovative restaurant known for shareable, seasonal dishes.
Noble Rot Soho
0.3 km
A Soho gem blending historic charm with modern European cuisine and an exceptional, accessible wine list in a cozy, clubby setting.
Kricket Soho
0.3 km
Discover bold, modern Indian small plates in a lively Soho setting with an open kitchen and vibrant basement dining.
Markets, malls and hidden boutiques
Pop Up 38
0.0 km
A compact, curated boutique on Broadwick Street offering rotating seasonal pieces and design-led accessories in the heart of Soho.
Glassworks London - Soho
0.1 km
Discover limited-edition London fashion at Glassworks Soho: quality designs, weekly drops, and timeless style on vibrant Berwick Street.
JW Anderson London Soho
0.2 km
Soho's avant-garde flagship: minimalist Shaker-inspired space brimming with gender-fluid luxury fashion, artisanal homewares, and exclusive collaborations.
Machine-A
0.2 km
Small but influential Soho boutique showcasing curated avant‑garde and emerging fashion with gallery‑like presentation.
CLOSET CASE SOHO LONDON
0.2 km
Discover avant-garde menswear from global designers in Soho's vibrant heart – unique finds for the bold dresser at Closet Case.
Canvas Collection
0.2 km
Discover handmade ceramics, jewelry, and accessories in Carnaby's artistic gift haven—unique treasures from London's creative makers.
La Boutik
0.3 km
Soho's chic haven for European designer imports on buzzing Dean Street—unique fashion finds in London's creative epicenter.
Cool Britannia Oxford Street
0.3 km
Discover authentic British souvenirs and capture timeless memories in the heart of London at Cool Britannia Oxford Street.
House of secrets
0.3 km
Step into House of Secrets on Oxford Street and discover a magical world of Harry Potter collectibles and enchanting souvenirs in the heart of London.
Souvenir Shop
0.3 km
Discover authentic British souvenirs in the heart of London’s iconic Oxford Street.
Radha's Boutique
0.3 km
A small, curated Soho boutique offering tactile womenswear and accessories with friendly, personalised service in the heart of central London.
Oxford Street Gift Shop
0.4 km
A lively and colorful gift shop on Oxford Street offering quintessential London souvenirs with a vibrant atmosphere and a hint of retail adventure.
Foyles
0.4 km
London's legendary independent bookshop where literary heritage meets contemporary retail excellence.
Goldsmith Vintage
0.4 km
Iconic Soho vintage shop since 1990: two floors of handpicked retro dresses, blazers, bags & accessories from decades past, with sales from £10.95.
Glorious London Gift & Souvenir
0.4 km
Discover unique souvenirs and gifts that embody the spirit of London at Glorious London Gift & Souvenir, a must-visit shopping destination.
Essential bars & hidden hideouts
Basement Sate
0.0 km
Discover Soho’s chic basement bar where decadent desserts meet expertly crafted cocktails in an intimate, stylish setting.
The Blind Pig at Social Eating House
0.1 km
Soho's hidden speakeasy gem: storybook cocktails and Michelin bites in Prohibition-style elegance.
NQ64 Soho
0.2 km
Dive into a neon-lit world of retro arcade games and themed cocktails in the heart of Soho’s vibrant nightlife scene.
Duke of Argyll
0.2 km
Step into the Duke of Argyll for authentic Victorian pub charm, affordable ales, and a warm Soho atmosphere in central London.
Henson's Bar and Social
0.2 km
Soho's oak-panelled cocktail sanctuary: precise classics, inventive signatures, and fireside intimacy amid Frith Street's electric vibe.
The Thin White Duke
0.3 km
Discover Soho’s intimate cocktail bar inspired by David Bowie, blending bespoke drinks, award-winning dim sum, and creative recording studios.
Cahoots London
0.3 km
Step into a 1940s London underground tube station and enjoy creative cocktails in a vibrant, theatrical vintage setting.
Disrepute - Soho
0.3 km
Descend into Soho's glamorous underworld at Disrepute, where 1960s scandal meets masterful cocktails in velvet-clad vaults—Soho's seductive late-night escape.
Simmons Bar | Soho
0.3 km
Soho's kitsch cocktail den with epic happy hours, retro karaoke vibes, and two floors of nostalgic nightlife fun.
The Black Book
0.3 km
Soho's clandestine basement wine bar, pouring rare vintages by the glass alongside Mediterranean bites in a former members' club hideout—perfect for late-night indulgence.
Thirst Bar Soho
0.3 km
Compact Soho cocktail bar by day, pulsing DJ‑led club by night—cheap cocktails, leather booths and a lively basement scene.
The Little Scarlet Door
0.3 km
Step through the scarlet door to a playful Soho loft bar alive with inventive cocktails, secret rooms, and a lively house party vibe.
Punch Room
0.3 km
An exclusive Fitzrovia cocktail bar where historic punch traditions meet innovative craft mixology in a cozy, club-like setting.
The Black Horse - Pub & Cocktail Bar
0.4 km
Experience the perfect blend of traditional pub charm and stylish cocktails in the heart of Soho’s vibrant nightlife.
Opium Cocktail Bar - Soho
0.4 km
Discover a hidden Soho speakeasy blending 1920s Shanghai charm with inventive cocktails and exquisite dim sum in London’s Chinatown.
Nightclubs & after hour spots
Sunset night club
0.1 km
Dive into Soho's electric nightlife at Sunset Night Club, where thumping beats, craft cocktails, and dawn-chasing energy define unforgettable nights in London's vibrant core.
St Moritz Club
0.1 km
Soho's retro basement nightclub: 1960s vibes meet modern beats in an intimate, wood-paneled haven beneath a Swiss chalet restaurant.
The Box Soho
0.2 km
A clandestine Soho cabaret where decadent staging, provocative shows and high‑end cocktails collide in an intense late‑night theatre.
Versity Camp Nightclub
0.2 km
Dive into Soho's beating heart at Versity Camp Nightclub, where thumping bass, inventive cocktails, and an electric crowd fuel unforgettable nights until dawn.
Sophisticats Soho
0.2 km
An intimate, late‑night Soho gentlemen’s club on Brewer Street offering staged performances, VIP seating and an upmarket, discreet atmosphere.
Bordello London
0.2 km
Dive into Soho's seductive basement beats at Bordello London, where Wardour Street's nightlife legacy ignites late-night frenzy on weekends.
101 Nightclub London
0.2 km
Soho's raw Saturday night pulse: intimate beats, crowded floors, and unfiltered London club energy on Wardour Street.
La Capannina Club
0.3 km
Discover Soho's discreet gentlemen's club: seductive stage shows, cosy vibes, and late-night allure in London's nightlife heart.
The Windmill Soho | Restaurant, Cabaret & Nightclub in Soho, London
0.3 km
Soho's legendary cabaret den revived: burlesque bites, theatrical feasts, and all-night beats in a historic hotspot of hedonism.
The Penthouse London
0.5 km
A compact, rooftop nightclub above Leicester Square — reached by a side lift, built for late‑night private parties and skyline glimpses.
Luxe Club
0.5 km
Experience London's vibrant nightlife at Luxe Club, a central hotspot for music, dancing, and late-night entertainment.
The Cuckoo Club
0.5 km
Exclusive Mayfair nightclub and restaurant blending glamorous design, contemporary cuisine, and vibrant nightlife in London’s upscale scene.
Tiger Tiger London
0.5 km
Experience London’s iconic Haymarket nightclub with six vibrant rooms, lively DJs, and a dynamic party atmosphere just moments from Piccadilly Circus.
The Ivy Club
0.5 km
Art-Deco‑tinged members’ club above The Ivy — piano bars, discreet private dining and polished West End glamour.
Zoo Bar & Club
0.5 km
Dive into Leicester Square's edgy nightlife hub: two floors of R&B beats, sports screens, and wild energy until 3am at Zoo Bar & Club.
For the vibe & atmosphere seeker
- Quirky
- Unique
- Casual
For the design and aesthetic lover
- Minimalist Designs
- Modern Designs
For the architecture buff
- Heritage Neighborhoods
- Landmarks
For the view chaser and sunset hunter
- Iconic Views
For the social media creator & influencer
- Instagrammable
- Photo Spots
For the eco-conscious traveler
- Public-Transport Accessible
For the kind of experience you’re after
- Photowalk
- Cultural Heritage
- Day Trip
For how adventurous you want the journey to be
- Easy Access
Location Audience
- Solo Friendly
- Couple Friendly
- Teen Friendly
- Adult Friendly
- Family Friendly
