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Fitz's Russell Square: A Glamorous Cocktail Haven in Bloomsbury

Discover Fitz's Russell Square, a glamorous cocktail bar blending Victorian elegance with modern British cuisine in the heart of Bloomsbury.

4.5

Fitz's Russell Square is a sophisticated cocktail bar nestled within the Kimpton Fitzroy London hotel at 1-8 Russell Square. This elegant venue features three distinct spaces—a refined eatery, an elegant parlour, and a glamorous drinking den—offering quintessentially British cuisine alongside innovative cocktails inspired by synaesthesia. Known for its decadent décor and vibrant atmosphere, Fitz's is a stylish destination for both daytime coffee and late-night drinks in central London.

A brief summary to Fitz's Russell Sq.

  • 1-8 Russell Sq, London, WC1B 5BE, GB
  • +442071235000
  • Visit website
  • Duration: 1 to 3 hours
  • Luxury
  • Environment icon Indoor
  • Mobile reception: 5 out of 5
  • Monday 12 pm-12 am
  • Tuesday 12 pm-1 am
  • Wednesday 12 pm-1 am
  • Thursday 12 pm-1 am
  • Friday 12 pm-1 am
  • Saturday 12 pm-1 am
  • Sunday 12 pm-12 am

Local tips

  • Reserve ahead for Fitz’s Bar to experience the exclusive SPECTRUM cocktail menu inspired by synaesthesia.
  • Visit Fitz’s Parlour for a relaxed morning coffee or a pre-dinner aperitif in an elegant setting.
  • Try the modern British dishes at Fitz’s Brasserie to complement your cocktail experience.
  • Plan your visit in the evening to enjoy the full glamorous atmosphere with velvet sofas and a roaring fireplace.
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Fitz's Russell Sq. location weather suitability

  • Weather icon Any Weather
  • Weather icon Rain / Wet Weather
  • Weather icon Clear Skies
  • Weather icon Mild Temperatures

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Discover more about Fitz's Russell Sq.

Historic Elegance Meets Modern Sophistication

Fitz's Russell Square is housed within the iconic Grade II listed Kimpton Fitzroy London hotel, located in the heart of Bloomsbury. The venue artfully blends the grandeur of Victorian-era design with contemporary luxury, creating a unique ambiance that pays homage to the past while embracing modern trends. The bar’s interiors feature sumptuous velvet sofas, eclectic Victorian curiosities, dazzling ostrich feathers, and a roaring fireplace, all crowned by a shimmering oversized mirrorball that adds a touch of glamour and theatricality.

Three Distinctive Spaces for Every Occasion

The venue is composed of three interconnected areas, each with its own personality. Fitz’s Brasserie offers a sophisticated dining experience serving quintessentially British cuisine with a modern twist. Fitz’s Parlour, located at the corner of Guilford Street and Russell Square, is an elegant spot perfect for morning coffee, pre-dinner aperitifs, or casual drinks. The highlight is Fitz’s Bar, a glamorous drinking den renowned for its decadent atmosphere and innovative cocktail program.

A Sensory Cocktail Journey Inspired by Synaesthesia

Fitz’s Bar features the groundbreaking SPECTRUM cocktail menu, inspired by synaesthesia—the neurological condition where senses overlap, allowing some to taste colors. This innovative collection of twelve cocktails explores the emotional and sensory connections between color and flavor. Each drink is crafted to evoke a particular hue’s nuances, offering guests a unique and immersive tasting experience that transcends traditional cocktail culture.

Culinary Excellence and Thoughtful Pairings

Beyond cocktails, Fitz's Russell Square is celebrated for its modern British menu that complements the bar’s beverage offerings. The brasserie serves carefully curated dishes made from high-quality ingredients, designed to pair harmoniously with the cocktail selection. This culinary focus elevates Fitz's from a mere bar to a full dining destination, suitable for both casual visits and special occasions.

Atmosphere and Guest Experience

The atmosphere at Fitz's is both lively and intimate, making it ideal for a range of experiences—from relaxed afternoons in the parlour to late-night celebrations in the bar. The staff are known for their attentive service and dedication to creating memorable moments, including personalized touches for special occasions. The venue’s location near Russell Square tube station ensures easy access while maintaining a sense of exclusivity and retreat from the bustling city.

Legacy and Cultural Significance

Fitz’s Russell Square stands as a modern landmark within London’s vibrant cocktail scene, distinguished by its blend of historic charm and contemporary innovation. It reflects the evolving tastes of Londoners and visitors alike, offering a space where tradition meets creativity. Its reputation for quality, style, and sensory exploration makes it a must-visit for cocktail enthusiasts and those seeking a refined yet playful night out in the city.

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